SLR Lounge Wedding Workshop: Part 1 Communication and Planning

Wedding Workshop 

Welcome to the first installment of our Wedding Workshop Series | Communication, Planning, and Ecstatically Happy Clients. This portion of the series will guide you through every piece of information needed for you to create a system and framework for outstanding shoots as well as conducting successful interactions with your clients to help promote a healthy photography business.



Even when consistently delivering quality images, a successful photographer will always do more to ensure their clients an amazing experience. This workshop will teach you how to hone in on the all the necessary soft skills such as communication and understanding so that you can be fully adept at comprehending what your client’s vision is and what they’re looking for when hiring you as their photographer. We show you how to build relationships with your clients and gain their trust from that very first meeting.


Part One of this series covers all those little details that few really seem to talk about. Within this workshop, we will discuss every aspect of how to conduct an initial meeting, set up a mood board, and more. We’ll show you our framework for how to communicate with your clients not only prior to your shoots but for your actual engagement sessions, wedding day couple session, etc. Not to mention that all of these tips on communication and planning can be applied to all other genres of photography.


In addition to our video tutorials, we have included the following assets and templates for you to use in your business:

  • Our Ideal Wedding Timeline – This guide will help you communicate to your clients the ideal amount of time needed on the wedding day for their photo sessions.
  • Gear Checklists – Our checklist will help you ensure that you have everything you need before going on a shoot.
  • 12 Template Emails – These emails encompass all our communication and touch points from setting up the Initial Meeting to delivering your final images.


Chapter One | Communication, Communication, Communication
01. The Mission. Consistently Incredible Imagery
02. The Four Key Skills of the Successful Photographer
03. Three Tips for Preventing Any Client Frustrations
04. Over > Under Communication
05. Every Client is Your Only Client

Chapter Two | The Initial Meeting
01. Know Your Audience
02. Eight Keys to Building Trust and Communication Empathetically
03. The First 15 Minutes
04. Five Reasons You Need an Engagement Shoot
05. Discussing the Engagement Shoot
06. Five Reasons You Should Have Clients Create a Mood Board
07. Discussing the Moodboard
08. 10 Timeline Points to Discuss
09. Discussing the Timeline
10. Two Reasons to Create a VIP List
11. Discussing the VIP List
12. Four Reason We Love Formals Lists
13. Discussing the Formals List
14. Discussing Photo Versus Cinema Coverage
15. 10 Tips & Reasons to Hire a Wedding Planner
16. Four Reasons We Love to Promote Using Planners
17. Discussing Wedding Planners

Chapter Three | Prepping for the Engagement Shoot
01. Post Booking Email & Requests
02. The Ideal Timeline Planning Guide
03. Preparing for the Talk Through
04. The Engagement Talk Through
05. Post Talk Through Confirmation

Chapter Four | Engagement Shoot Prep & Communication
01. Preparing for the Shoot
02. Same-Day Location Scouting
03. The First 15 Minutes – Part II
04. The Foundation Posing Framework Primer
05. How to Address and Resolve Shoot Concerns
06. 10 Ways During the Shoot to Build Trust, Confidence and the Relationship
07. Four Reasons Why Teasers Are So Awesome

Chapter Five | Prepping for the Wedding Talk Through
01. Pre-Wedding Talk Through Email
02. Preparing for the Talk Through
03. The First 3-5 Minutes – Part III
04. Tuning into Their Vision
05. Timeline Walk-Through
06. Discuss the Family Portraits (Formals)
07. Condensed Itinerary & Information

Chapter Six | Wedding Day Preparation & Communication
01. Preparing for the Wedding
02. Five Reasons to Same-Day Location Scout
03. Team Planning Walk-Through
04. 10 Ways to Amaze and Impress Throughout The Wedding Day
05. How to Address and Resolve Wedding Day Concerns
06. Five Reasons to Create a Same-Day Slideshow

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