Working to become a professional photographer takes a lot of careful study and practice, with the ability to juggle multiple skills at the same time. If that is your current pursuit, check out this fantastic video tutorial that features an experienced photographer sharing five skills budding professionals need to learn.
Coming to you from Laura BC, this awesome video tutorial discusses five important skills professional photographers need. One that I think is particularly important is social media. Social media has revolutionized how photographers showcase their work. Platforms like Instagram and TikTok have become the new-age portfolio, allowing photographers to display their talent to a global audience. Creating a cohesive and engaging social media presence requires a strategic approach. It involves understanding the platform's algorithm, curating content that resonates with the target audience, and regularly engaging with followers. Many of us don't really care for social media or feel exhausted by it, but like it or not, it's a crucial tool.
As a photographer, your social media account is more than just a collection of your best shots; it's a reflection of your brand. Each post should tell a story, convey a mood, or showcase a unique perspective. This not only helps in building a loyal following but also attracts potential clients who are looking for a photographer that aligns with their vision. Check out the video above for the full rundown.
If you would like to learn more about the business of photography, check out "Making Real Money: The Business of Commercial Photography With Monte Isom!"
