Being talented with a camera and having creative vision are, of course, necessary for becoming a successful professional photographer, but they are far from sufficient. Running a thriving photo business takes a lot of separate skills, and this helpful video tutorial details a few of them and offers some useful tips along the way.
Coming to you from Julia Trotti, this great video tutorial discusses some helpful tips for starting a photography business. It is really important to make sure you are solid on all aspects of business knowledge before you make this dive. A lot of talented photographers sadly fail in the professional realm simply because they assume being competent with a camera will equate to success, but the often frustrating truth is that while this is important, it has a lot less impact on your overall success than you might think. It is really more about running a business in which photography happens to be the product and/or service you are selling. Once you approach it with this perspective, you will likely give yourself much better chances of finding success, and you'll also find out if that sort of life is something you would be happy with. Check out the video above for the full rundown from Trotti.
This is actually a great video in terms of getting into the nuts and bolts of creating essential marketing materials. Not being a full-time professional photographer myself, I can definitely see how these tools elevate your personal brand, service delivery and pricing potential.