For a lot of creatives, making all or a significant part of their income via YouTube is a dream. However, to get there takes a lot of serious, consistent work and the ability to remain constantly innovative and able to come up with new ideas and present them in a compelling way with high production value. This great video pulls back the curtain and shows you how one well-known photographer did on the platform in 2020.
Coming to you from Evan Ranft, this excellent video discusses his earnings on YouTube in 2020. YouTube can be a very viable platform for creating at least a side income stream, but at this point, the space is extremely saturated, and it takes a lot to stand out and to build an audience, including the ability and commitment to consistently produce worthwhile content, which often leaves creators prone to burnout given the high demands. Nonetheless, if you are passionate about it and able to commit the time to the pursuit, it can be rewarding to build and connect with a devoted audience, and eventually, it can be a way to diversify your income stream. Check out the video above for the full rundown from Ranft.
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3 Comments
I think he should have stated how many videos he made in 2021. I tried to estimate from looking at his channel and I guessing it was more than 75. I could be wrong though.
All the YouTube advice these days is from people who no longer practice the craft in a traditional way. They dont have clients, they have followers, so all their recommendations are bunk. Its about appearing to be a 'professional' and selling ads, overpriced bags etc.