Knowing when to hand over raw files and when to keep them can be a critical factor in how you’re perceived professionally. It’s not always as simple as saying “no.” In some situations, sharing your raw files can be a necessity, while in others, it could be a mistake.
Coming to you from Scott Choucino of Tin House Studio, this informative video breaks down when and why you should or shouldn’t share your raw files. If you’re doing personal or editorial work, Choucino advises against handing over raw files under most circumstances. Personal projects should reflect your artistic vision, and letting others edit them can dilute your creative identity. Similarly, editorial work that features your name should stay under your control to ensure the final product meets your standards. In both cases, raw files are best kept between you and your approved retoucher.
Weddings and event photography present a more complex scenario. Choucino explains that if a client insists on having raw files, it’s important to assess their reasons. For couples wanting raw files for archival purposes, it can make sense to provide them while clearly communicating that only your edited images should be shared publicly, if you're comfortable doing so. If clients are trying to save money by doing their own edits, it’s a red flag. In these cases, offering alternative formats like 16-bit TIFFs can discourage misuse while still appearing accommodating.
Commercial photography operates differently. In many cases, Choucino explains that commercial clients expect raw files, particularly when working with ad agencies or in-house retouchers. These clients often need raw files to ensure consistency across multiple campaigns or photographers. Agencies are bound by usage agreements, so even if they have your raw files, they can’t legally use them outside the agreed scope. This ensures you retain control over how your images are ultimately used.
Choucino also highlights that providing raw files can sometimes streamline workflows and prevent logistical challenges. For example, if an agency has an urgent need for edits while you’re unavailable, having access to the raw files allows them to meet their deadlines without disrupting your schedule. Sharing raw files doesn’t mean giving up your rights—it simply means ensuring your clients have what they need within the boundaries of your agreement. Check out the video above for the full rundown from Choucino.
