Social Media

Instagram has been a strong tool for many photographers and creatives around the world for nearly seven years, but many still get confused by all the small details you sign yourself up for. The terms of service for many social platforms are a daunting and simple to bypass when clicking to sign on for the first time. Take this as a simple reminder: you want to make sure to at least read through the major bullet points before joining any social platform, as you are signing yourself up for a lot more than you think. Control of who you follow and unfollow could be one of those things you bypass.

Recently as I was looking into some backlink research on Google, I realized that one of the first links that comes up when searching for my business is my Yelp business page. This isn't surprising. Yelp is an established business and has an established website with high domain authority, of course it's going to rank well within search engines. What was surprising, however, was how the title of the link read, "The Amberlight Collective - CLOSED."

Live streaming on Instagram, YouTube, and Facebook is nothing new in the age of social media. It’s a fantastic tool for marketing or just showing how much fun you’re having on a fun new adventure. What if you were able to completely immerse your viewers in the environment you're streaming? InstaAir 360 is one such a camera and I was given the opportunity to work with it.

Sharing your content is probably one of the best and fastest way to grow a community and a base of potential customers. Instagram, Facebook, Pinterest, and other social media platforms are some of the most common places to start pushing out pictures to the largest amount of people possible. However, when you get into video, you soon realize that sometimes things get a bit trickier. One of the issues I recently encountered was when sharing a YouTube video on Facebook, the thumbnail simply wouldn’t appear. In this article, I’ll show you how to solve this problem and what to do to avoid it in the future.

I can’t be the only one who dreamt of knowing which image would perform best on Instagram before posting a set or simply what picture people like best amongst a selection. A great photographer should be able to pick his images on his own, but sometimes, when it comes to social networks, it’s more complicated than that. Being able to know what is going to work best to schedule the images accordingly is a huge advantage. Well, there might be a solution out there, and it’s called Cinnac.

Leave it to a person skilled at both magic and balloon twisting to come up with an illusion so crazy it is hard to accept. This is even after testing the lines to be perfectly straight with a ruler, a level, and Adobe Photoshop about ten times. The human mind is an interesting thing. The first thing I thought of was the repetitive task of straightening horizon lines in photos and how often they don't look quite right. Now I think it is time to stop trying since my eyes and mind can be this badly fooled.

It is no secret that Apple is an incredibly secretive company. But they also have a rather large marketing arm. Still, Apple has waited until today to launch its first official Instagram account.

If you've ever been swiping through Instagram and noticed that certain black and white images had a particularly dramatic, vintage, or even sharp look to it, chances are there was a bit more going on than simply selecting a basic filter. In this in-depth video walkthrough, Sean Tucker shows several techniques he uses to really pull the most out of Instagram images in black and white.

A photographer recently completed a project that involved setting herself the task of taking a portrait of all 626 of her Facebook friends from across the globe.

Like many photographers, I've been scratching my head at how to win the Instagram game. Over the last six months, I decided to up my game and upload daily content and be more active on the platform. The results are out, I still totally suck at it. My reach, engagement, and even numbers of followers have gone down. So rather than blame the platform or the evil algorithm, I did some detective work to find out why I was really bad at it, and chances are you will recognize yourself in some of those points.

Instagram Stories have become more and more attractive with the latest features such as the tag- and location-based stories. People seem to enjoy these features, and they can drive more potential followers to your account. However, quality content, even in Stories, remains king; and posting a video or a photo that stands out can really make a difference in bringing more followers to your page. As photographers or videographers, we truly have a massive advantage in producing great content that people want to see. So in this article, I’ll show you how to post your amazing work to your Story even if said content is older than 24 hours.

Pixrit is the latest in social media content managers specifically targeting photographers. With tag lines like, “Designed for photographers, by photographers,” and, “Schedule 1 month of sharing in less than 5 minutes,” they have set high expectations for a service that already has some strong competition.

Most of the photography community knows Benjamin Von Wong for his elaborate concept shoots and his passion for the environment. Recently, Ben teamed up with Austin Craig and Jordan Peterson on an episode of The New Creatives with the goal of using their creative efforts for positive change with a much simpler concept.

There's something I've always loved about the photography community and in the age of the internet, it's nearly a unique quality: we give constructive feedback and rarely tear in to a photographer unprovoked. It is a welcoming environment that cultivates growth, for the most part. One particular area in which all previously mentioned qualities are magnified many times over, is young photographers. Their successes are fawned over and their mistakes excused, as they should be. Unless, of course, you're called Brooklyn Beckham.

David and Victoria Beckham’s eldest – an aspiring photographer – is due to release his first photography book later this week. Entitled "What I See," the book is listed by the publishers as “a series of snapshots of his life,” but has been panned on social media and other online platforms.