Golden hour is cool and all, but unfortunately, it only lasts about an hour (I guess it was named well). If you're shooting with natural light, limiting yourself to just a small fraction of the day can really hinder your work. This helpful video will show you some tips to embrace that harsh midday sun and keep turning out shots.
Coming to you from Kayleigh June, this video examines how to work with midday sun in portraiture. Often, we don't get the luxury of working during that sweet golden hour, and we have to make do with a different time of day. Of the tips, my personal favorite is having an assistant hold the diffuser panel of a 5-in-1 reflector over the subject. I find that if I use shade on the subject while the background is in the sun, exposing anywhere near correctly for the model usually ends up blowing out the background. On the other hand, the diffuser softens the light beautifully while still allowing most of it through, resulting in a more even overall exposure. From there, I can shape the light with a bit of dodging and burning in post if I so desire. That's exactly what I did with the image below, which was shot around one in the afternoon.
[via ISO 1200]