Sharing your content is probably one of the best and fastest way to grow a community and a base of potential customers. Instagram, Facebook, Pinterest, and other social media platforms are some of the most common places to start pushing out pictures to the largest amount of people possible. However, when you get into video, you soon realize that sometimes things get a bit trickier. One of the issues I recently encountered was when sharing a YouTube video on Facebook, the thumbnail simply wouldn’t appear. In this article, I’ll show you how to solve this problem and what to do to avoid it in the future.
So you just uploaded your video to YouTube and want to share it on Facebook. However, you can’t get your beautiful thumbnail to show on Zuckerberg’s platform. Why is that? There can be a couple of reasons.
One of them and the most common is when you share the video on Facebook before it’s fully processed by YouTube. Even if you send it through Messenger before the processing is achieved, your thumbnail won’t work. The reason behind it is that Facebook loads the data from YouTube once it’s shared on the platform for the first time. So if you share the video through Messenger before all the data is ready, it’s going to be missing part of it, including the thumbnail.
Don’t worry though, it doesn’t mean you cannot share your videos right away with your friends. Keep your excitement alive, but only add one step in your workflow before sharing the video on your page or profile. It’s possible to force Facebook to fetch the data again from YouTube. To do so, go to Facebook's Sharing Debugger, paste your video link, click debug, and finally press Scrape Again.
Once Facebook has scraped the URL, your video will be displayed correctly when you or your friends share it. Note that this technique works for any page you share, no only Facebook. So if you share a blog post and the thumbnail doesn’t show, you can try this as well. The technique also works if you changed the thumbnail of a video and Facebook is showing the older one.
Do you encounter other issues when sharing your work on social media? If yes, be sure to leave a comment below so that we can come up with other articles to help you out and make your social media workflow easier, faster, and more efficient than ever.