How One YouTuber Gained 135,000 Followers Last Year

For many creatives, making a living from YouTube or at least establishing a notable presence is a dream, but with a fiercely competitive and highly crowded space, doing so is anything but easy. This excellent video features one YouTuber discussing how he gained 135,000 followers in 2020.

Coming to you from David Manning, this insightful video features him discussing how he gained 135,000 followers in 2020. One thing I have always noticed that seems to undercut a lot of channels with otherwise great content and a lot to say is a simple lack of production quality. Take a look at any top YouTuber, and you are likely to notice that their production quality — lighting, color grading, set design, etc. — is top notch. This is crucial particularly nowadays: because we are so inundated with content, people look for quick — very quick — ways to evaluate if any particular video, image, etc. is worth their time. One of the most common ways they do this (whether consciously or not) is through the production quality of the media. Taking the time and effort to both learn how to and to implement a high-quality production process will help you set the foundation you need. Check out the video above for the full rundown from Manning. 

Alex Cooke's picture

Alex Cooke is a Cleveland-based portrait, events, and landscape photographer. He holds an M.S. in Applied Mathematics and a doctorate in Music Composition. He is also an avid equestrian.

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12 Comments

He starts to actually get into the "meat" of the video at 4:20.

I logged in only to write the EXACT SAME THING. I really wish all You Tubers would just start with the topic we want to know about and THEN give the backstory.

You can scrub youtube videos with the J K L keys. I scrub forward and listen (about three seconds) each jump for the main topic, then go back one or two taps. It can take up to a minute but it saves time especially if there's b-roll.

Many, too many of "successful" vloggers or influencers are buying their followers. Don't know about this dude. It might very well be. His photograpy content is it not. Try to find just one of his photographies. His homepage is a store to sell hoodies. It is all about gear and promoting it. The subjects of his content is on beginners level: "GOPRO HOLIDAY GIFT GUIDE 2020 - Everything you NEED!"
Please spare us from this crap.

Hmm. Found plenty of his photographs: https://www.davidmanningphotographer.com/

https://www.instagram.com/davidmanningphotographer/

He seems like a competent photographer to me for that particular style. I'm not particularly a fan of his style; blown skies etc. But that's okay. I always admire someone who is able to make a living doing what they like, and I always wish them the best of luck.

Photography is a difficult vocation. I don't begrudge anyone figuring out a way to leverage multiple ways of making a buck. It's called being smart.

I say more power to him.

You are right. I clicked on his link underneath the video which lead to the hoodies. Sorry. But still, never trust the numbers of follower.

Hmm, his goal wasn't to create a great content or focus on a solid stuff but instead to create 100 videos. He never mention The goal was to create 100 awesome , useful solid stuff, instead just 100 videos. That's probably summarise 99% of all You Tubers. Quantity instead of quality, and it's just a general downside of "influencers". Don't get me wrong, I am glad that this guy did get his audience subscribers, I just a bit disappointed that no longer people cherish quality, insted require quantity (every hour, even day , every week etc). :( Sad

Quantity is the name of the game with YouTube: the algorithm is literally written to favor creators who post with frequency and consistency. I've seen vloggers get followers for some really vapid stuff, at least his content is a blend of useful and entertaining (for some of us).

Thats why I prefer Vimeo. More professional content (in general), more professional crowd, and no pressure of posting "every minute", as long as you post quality material.

I have definitely seen higher quality video content on Vimeo, but does it have the same social aspect and earning potential? Not meant to be snarky, honestly curious.

I've been a subscriber of his since mid 2019: his content struck a chord with me as a novice photographer and youtuber. I believe his growth to be organic and is truly a function of his engagement with the fans. For example: one of his videos and call to action last summer was the dmvonelenschallenge, which was a pitch for us to use one lens/focal length for 30 days to improve our photography and post results to Instagram; it was an eye-opener for a beginner like me.

I think he was honest about having to take a deeper dive into YouTube, merchandise, and Patreon to salvage revenues in a year that really beat many of us down. I see a trend in the comments on this site to s#|t on YouTubers, but in this case, I really don't think its warranted.

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