Today Stockholm-based camera accessory brand Visualante announced the impending launch of their new line of skate-inspired camera bags. Five new bags will be available in Fall/Winter of 2012. In a highly competitive industry (especially here in the USA, but maybe it is different in Europe), it will be interesting to see what these bags bring to the table that isn't already out there. We've got the full rundown of currently available information.
From the official press release:
"Inspired by its street and skate heritage, camera accessories brand Visualante is about to release their second line of camera bags. With these products, Visualante wants to reform the monochromatic and stale photography and video market with a more expressive design. All bags have features tailored for the streets and will be available at photo/video specialists, as well as skate and streetfashion stores, worldwide fall/winter 2012.
'We have worked very hard the last year and a half and are very enthusiastic about bringing these products to the market. In our opinion, photography and videography is part of a creative mindset, but there is nothing interesting on the market, in terms of camera accessories, for people who want to express that. With our camera bags and other camera accessories, we want to give them that option.' says Jakob Wictorén, CEO of Visualante.
About: Visualante was started in 2009 by a collective of creative minds out of Stockholm that want to reform the monochromatic photography and videography industry. Bringing street and skate heritage and imposing its values on the company and its products."
The bags range in price between €40.00 and €190.00, depending on the model. You can look over the product specs and full line of bags in more detail on the Visualante Website.
On first impressions, what do you guys think? Are you interested? Do you look for this kind of style in a camera bag? Sound off in the comments section below.