We're still missing some key information, so it's hard to say. But Sony's gunning for GoPro with their newest little action camera.
Featuring Carl Zeiss glass, built-in image stabilization, and even soon-to-come housings that will make it waterproof and shockproof, this could really be a contender. Then again, we don't even know the name of the device, let alone the megapixel count, frame rates, etc. It does say HD on it. But I'm curious to see how good it really is. Read more about Sony's 'tease' on their blog.