As a creative professional, your marketing tools can be one of the most important aspects of your business. Facebook has always been a great place for your social marketing strategies, but what happens when that is stolen from you? It happened just recently with the creators of The Underwater Realm. This is their story.
I don't think many people would argue that Wacom is the leader in the drawing tablet industry right now, with many professional photographers and graphic designers using tablets from their $200+ mid-level Intuos line as the staple for precise mouse work, and some even shelling out the thousands for the Cintiq line tablets with a built in screen display; so when I heard about a sub-$100 tablet with great reviews and competitive features, I had to try it out. Introducing the Monoprice "10x6.25 Inches Graphic Drawing Tablet w/ 8 Hot Key"!
Finding a great retoucher (if you use one) can be a pretty daunting task. Most photographers end up doing their own - picking up techniques and tricks along the way. Ashlee Gray is a beauty and fashion photographer and [primarily a] retoucher based in New York whose clients include Tresemme, Starbucks, Rebecca Minkoff and Gatorade. As a photographer, her images are beautiful, feminine and even delicate. It's that same underlying aesthetic that she applies to her retouching- yet still managing to retain the unique style of the individual photographers she works with.
"Coty Tarr is an active lifestyle photographer based in New York City," so says the not quite so lengthy bio on his website. On initial thought, one might think the concise personal description is a little off-putting, but to anyone that has ever met Coty, it is nothing if not an apt discriptor. In a world where many photographers feel the need for shameless overpromotion (not that there's anything wrong with that), Coty takes a more subtle approach, working tirelessly and letting the caliber of his images and his work ethic speak for him.
Summer is upon us, which means fireworks. Previously, we have discussed using alternative methods to get smoke-like effects in your photographs. But using flour can make for a messy clean-up and smoke machines require electricity. Smoke balls, however, are cheap, come in a variety of colors and require nothing more than a lighter.
What is the best lens? If you shoot wildlife, a long zoom lens will bring you close to the action but allow you to keep your distance so as not to startle your subject. If you shoot architecture, a tilt shift lens will allow you to make sure all the lines of your room or building are straight. Shooting weddings? You will most likely need a lens that can zoom for a variety of wide and close shots. When photographing food there is only one way to get those close up mouthwatering shots that your clients desire! Allow me to show you how a lens with macro capabilities will change how you shoot food!
Food styling can take place in the production kitchen and in front of the camera. How do you know when and where to style your food? The answer will depend on what food you are shooting. For food with long shelf lives, like cupcakes, the dish will generally be camera ready when it leaves the kitchen. If the dish involves a sauce and a variety of garnishes, the styling will occur both in the kitchen and in front of the camera. Here is a behind the scenes look at a dish that involves styling in both locations: The Meatball Sandwich.
Whether I’m going out for a short hike, a weekend camping trip, shooting the zombie apocalypse, or assisting someone for their personal project, there are many times when I’ve needed to be light and fast in my video rig setup. Besides going with a single camera and lens, the accessories I choose enable me to be versatile and get better clips in the end. Here’s my top 8 list of items that keep me on the move while I’m shooting video.
If you are a professional, or an aspiring professional photographer, you rely on your photographic work to bring you financial rewards. Self satisfaction alone, won’t pay rent, put gas in your car, or food on the table. If you want to earn money from your pictures, then you will have to find someone to pay you for them. Here are a few strategies that you can implement to start selling your food photography!
Over the years, I have taught numerous workshops for photographers and during those classes one of the most appreciated techniques that we discuss is shooting proper white balance using Kelvin temperatures. If it is something new to you, it might at first seem a bit overwhelming but I guarantee it is actually quite simple to learn. Read on to learn just how easy it is and the benefits of shooting in Kelvin versus Auto White Balance.
Have you ever been assigned to take pictures of a chef's creations in a restaurant? Photographing food on location at a restaurant is a very common assignment for a food photographer. I have an editorial client that sends me to 4 or 5 restaurants every month to take pictures of the dishes. Through these assignments, I have discovered that most restaurants are not designed with the photography in mind.
When you hear the words cinnamon rolls, what comes to mind? Is it a roll hot out of the oven with a rich creamy icing oozing over the sides? Or do you picture a Saturday morning breakfast with a dish of rolls that have been covered in a rich thick cream cheese frosting? Neither vision of a cinnamon roll is right nor wrong. The key in turning these cinnamon roll visions into reality is the styling.
A captivating photograph often tells a story. That story is – more often than not –the story of the one taking the picture. Sometimes the story is obvious, and sometimes not so much. It’s in that delayed gratification that we are able to explore the nuances –when we have to reach into the subtleties for meaning behind a photo. Lara Jade is a classic example of this and her images are a vivid interpretation of her life.
When we announced the new 18-35mm f/1.8 lens from Sigma, the excited and joy-filled response from you all was nearly instantaneous (which was rather impressive since it was confirmed at just past 1 in the morning eastern time). I too was particularly excited because of what this lens means to the industry and the future of lens design. I want to share with you my first impressions of the lens, which arrived in my studio just a few minutes ago.
I'm a strobist by heart. When I first got into photography, I didn't even begin shooting portrait work until after I had gotten at least a flash. That purchase, quickly turned into studio strobe after studio strobe until I found that I was completely controlling all light sources during my shoots. So who better to review SLRLounge's latest DVD, 'Natural Light Couples Photography Workshop', right?
If you've been hired to photograph a wedding, there's a very good chance your clients will also want you to take engagement photos. Recently we released our 14 hour long wedding tutorial How to Become a Professional Commercial Wedding Photographer which covers everything about how to start a wedding business. Lee Morris previously released a sample called How To Light Posed Photos In a Church but today I wanted to share a free excerpt on making the most out of your client's engagement session.
Are you interested in adding food photography to your portfolio, but don’t know where to start? Don’t be intimidated. Yes, you can spend a lot of money on expensive lighting equipment, lenses and cameras, but these aren’t necessary to make a beautiful food image. If you are a portrait photographer, landscape photographer, sports photographer, or an expert instagrammer, you can use the gear you already have to make beautiful images of your food!
If you read my post a few weeks ago about managing multiple lightroom catalogs and decided to split your catalog, then you probably have had the need to shuffle some of your photos between catalogs. While not a difficult task, it is not quite obvious, so I decided to write a quick post on how I go about moving photos from one catalog to another.
Most people think lifestyle photography is over rated. Just pictures of people hanging out having a good time and thats about it. Technically, yes that is it. However, it's more than just that. It's not that easy to just have the shots look like people hanging out. They have to work well with each other, you have to be able to tell a story with the images, show emotions, ect. Basil Vargas is one of the many Life-style photographers I really enjoy looking at.
As a type of person that loves to figure out everything I can about gadgets and software, I am always surprised by how often I meet up with photographers that really only use the powerful programs on their computers for the most basic functions. Typically we get comfortable with a few features and never really explore what else can be done. Maybe we run out of time, maybe we just have no interest. Either way, I hope to share some short, quick, easy to follow along videos over the next few weeks sharing some of my favorite tips and tricks in Lightroom.
A couple weeks ago I was fortunate to work with Tina Hughes, a talented local clothing designer. Her latest collection blends vintage and modern elements. I thought that my friend's modernist house would be the perfect location for the shoot. We were limited to doing the shoot during the (bright and sunny) day so I used speedlites, a polarizing filter and orange gels to add a moodiness to the images.
Back in October, the local headquarters of a global company that specializes in industrial automation hardware and software solutions contacted me. Over the next several months, I put together a production plan for this company and we agreed on what they wanted for a final product. This video is a behind the scenes look at our primary shoot day. Click on to read about how I used different tools to create an engaging video for my client.
This year my family and I escaped the cold of NYC and went to South Florida to celebrate the holidays. I was so glad to be heading to some warm weather, and I planned some shoots that wouldn't be typical of the winter weather up North. I had never shot underwater before, so I wanted to challenge myself and try it out. I contacted BorrowLenses to see if they had an Aquatech housing that I could
If you’re one of the many folks who have started to incorporate video production into the services you offer as a photographer, you’ve probably had a few challenges dealing with it’s unique workflow. I started as a video editor, and transitioned into production about 10 years ago. I’ve created some simple forms to help keep my projects in line, and today I’m sharing them with you.
Lighting is one of my favorite things to play with on a shoot. Creative lighting can really give you're photography a large edge over just shooting natural/ambient light. I love using lights, because I am always growing and learning new techniques. This week I will walk you through the relatively simple setup for one of my favorite shots in my portfolio.
Its that time of year, the dreaded tax season. During this time, we all either hire someone to do this work for us, or we spend hours on websites trying to decoded the complicated tax laws that apply for us all. This can be a painful process, especially for us self employed photographers. Well, I'm here to help you dig through the complicated process, and simplify your taxes into some terms you may be able to understand.
It’s six o’clock in the evening; Joey Lawrence and I are having what could only be described as the trendiest cups of coffee in all of Williamsburg at that very moment. To be fair, this part of Brooklyn takes its coffee (as well as its trendiness) very seriously. Outside, it’s not unlike being inside of a freezer during a power outage – it’s bitingly cold, wet and smells like something somewhere is spoiling. Luckily, we’re inside, sans rainwear, meeting over a table made from reclaimed wood while Edison bulbs on simple fixtures drip unassumingly from the ceiling.
Last week I tried my hand at emulating Martin Schoeller's portrait lighting with a single bare-bulb speedlite. Though the experiment was technically a failure, it still produced a nice portrait. Since then, I have tried two more lighting scenarios before finally nailing it on the fourth (please excuse my OCD tendancies) and final attempt.
As a wedding photographer I have learned that our shooting conditions are not always ideal. One of the places I dread most is the bride's dressing room. It is typically a hotel room with bags, shoes and every beauty accessory invented strewn across the floor. The lighting is never ideal and the decor just might be the straight out of your grandma's home. Read on below to see a simple lighting setup using two flashes that can help you create beautiful portraits even in not so flattering locations.
The other day Phlearn came up with a way to emulate Martin Schoeller's portrait lighting. I have been wanting to lock down Schoeller's technique for years now, so when I saw Phlearn's post, I was stoked. And they did a fantastic job. I even learned their cool Photoshop technique of adding natural looking highlights and shadows. The problem was that in order for me to try out their lighting technique, I needed two strip soft boxes for my strobes, which I didn't have.
Ian Ruhter is quickly becoming a household name in the world of creative photography and wonderful documentaries. His name first broke into the scene last year, with his film entitled 'Silver & Light'; where he discussed his van which has been converted into a camera, but more importantly, takes us through his journey to find his passion again. Yesterday, Ian gave us a new story where he tackles death and the coping process.
Have you had trouble taking pictures inside a kitchen? Don't worry you are in good company. Architects generally don’t think of photographers when designing a kitchen space. The line of a busy restaurant isn't the best place to take pictures. Tight corners combined with a mess of tungsten and fluorescent lights shining from a multitude of directions make it very difficult to create mouthwatering images.
If you've dug through your camera's settings a few times, you've likely ran into the Color Space setting. You may have asked another photographer what it all means, and they've probably just told you to set it to one or the other, and forget about it. However, both sRGB and AdobeRGB have their advantages and disadvantages, so how do you distinguish one from the other?
There are a few contemporary photography websites that make me immediately stop what I am doing and look through the work being featured each month. One of my personal favorites is Fraction Magazine. Each month Fraction brings a handful of emerging artists to their viewers, showcasing some really amazing contemporary photography in each issue.
Fraction Magazine is as an on-line contemporary photography magazine that features diverse bodies of work by established and emerging artists from around the globe.
The internet has become a gold mine of resources for photographers of all different genres, experience levels and styles. It's so easy to find inexpensive Lightroom or Photoshop presets to help create interesting post-processing colors and effects without spending hours trying to create them yourself. The only problem is: which ones do you use? SLR Lounge has released an all-comprehensive Lightroom 4 Preset System that is user-friendly and takes the headache out of using presets.
Hi, my name is Tam. Most of you don't know me, but I've been with Fstoppers for a few months now. As a system engineer, I'm more or less like a ghost in the machine; I make sure the awesome writers here have a functional server to keep the fresh content coming, and everyone else have their daily Fstoppers fix. The job is simple 90% of the time; the other 10%... you probably don't want to be near me.
If you are like me, the acronym SEO brings a shudder to your bones. If you are a photographer with a website, you have no doubt received countless emails from sites offering to optimize your site for a fee. In this post, I will tell you the things I did for free or next to nothing that helped push my photography website to page one of organic Google searches. The one thing that I already had working to my advantage is that my website is a non-flash site that was launched almost seven years ago.
A few weeks ago, the South Carolina Military Museum offered me the chance photograph some of their massive collection of World War II firearms, shooting for the excellent Curio and Relic Firearms website C&Rsenal, and I jumped at the chance. I've always been fascinated by antique firearms not because of their destructive capabilities, but because they are incredibly elegant machines that are very, very simple. So needless to say I was very excited to get the opportunity to "shoot" them.
I first came across Richard Johnson's work in a group I belong to on Facebook called CREATIVOS. I have watched his Imagination series grow and grow over the last month or two, and his post processing really is quite unique. Richard is a 30 year old graphic and motion graphics designer, residing in Orlando FL. I have said it before, and I will say it again, but I believe that shooting personal work is a great way to grow as a photographer. I asked Richard some questions about himself and his series for the readers of Fstoppers.
This past Monday I wrote a piece titled "Six Things Every Beginning Photographer Should Know". One of the points I made was the importance of sometimes shooting for free. Here are just a few excerpts of reader responses:
"Shoot for free? Really lol?"
"Shooting for free is what's wrong with the photography business."
"Go ahead shoot for free. You set your price point and show how much you value your work that way."
So I thought it would be worthwhile to explain what I meant.
Websites such as Twitter and Facebook can be extremely powerful tools for our businesses however most of us are using them all wrong. Over the years we have continued to pile on layer after layer of distractions that in the end leave us feeling guilty of even trying to use social media. We walk away feeling like we wasted our time. It's time to regain control of these tools and use them for good to connect, be inspired and market ourselves. Read on to learn some valuable tips that have been real game changers for me.
As creative beings, we all have moments where creativity seems to be flowing through us; times when we feel so stuck in a rut, and feel as though we may never climb out. These can come to us in cycles, in swings, and in whichever other notion you’d like to describe it. Certainly, we've all experienced both sides of the coin, but when we're feeling particularly uninspired as creative bodies, it can feel like no end is in sight.
When smart phones first started gaining in popularity I was one of those who insisted I didn't need one. I was quite satisfied with my flip phone and the ability I had to send a text message every once in awhile even if it took three presses of the number 7 to get the letter "S." When I finally made the leap to the smart phone a couple years ago I realized it was probably the single most valuable tool in my life for productivity, business, learning and entertainment. I wanted to share with our readers the 48 android apps I use most often and hear about your favorites in the comments below.
Photographing a Cirque Du Soleil show requires a bit of acrobatics from any photographer up to the challenge. Matt Beard is one of the few photographers, hand picked by Cirque, to bring his talent and experience into capturing both live action and beautifully staged shots. He has worked with Cirque for many years, under the wing of master photographer Veronique Vial (as a photographer’s assistant) and had gained first hand experience in the ways of a Cirque shoot.
About once a week I get an email from a student or aspiring photographer that wants advice on how they can break into a career of being a professional photographer. I found that I was writing the same response every time. So for the sake of time just as much as my desire to share what I have learned, here is my list of six things that I think every beginning photographer should be doing.
When I hear the name, Calvin Hollywood, a few things instantly pop into my mind. Photoshop guru, Scott Kelby instructor, 'freaky, amazing details', and lastly 'Calvinize'! Calvin is a master of digital art and his standing room only sessions at Photoshop World prove so. I had the chance to catch up with the intriguing and witty Calvin for an interview for an opportunity to see a glimpse into the mind of a digital genius.
If you own a DSLR camera, the odds are that you've tried to create an HDR image using one of the many available HDR software programs available on the market, and you might have even created what people call 'disastrous' results. But fret not, because SLR Lounge recently released the end-all, be-all HDR tutorial to conquer all other HDR tutorials.
After 3 years of planning and 2 years of filming and editing, our newest tutorial: How To Become A Professional Commercial Wedding Photographer is now available. Our goal was to create the most complete and informative video on wedding photography and we believe we have done it with this 14 hours digital download. The world is filled with people trying to turn their passion for photography into a career and I believe that wedding photography is the easiest way to start making money with your camera.
UPDATE: CONTEST ENDS TOMORROW! After 2 full years, it is finally done! Our digital download, How To Become a Professional Commercial Wedding Photographer "DVD" tutorial is ready to be released. Lee and I have spent countless hours in filming, editing, and producing this 14+ hour tutorial, and we want to give three lucky Fstoppers readers a free, pre-release copy in its entirety. And to top it off, we are giving each of those 3 winners one of our secret light modifiers currently in preproduction.
I have been following Julian Berman's work for a long time now. I first discovered his stuff around the same time I discovered Odd Future. Julian has been documenting Odd Future, aka his friends, since early on. At just 21 years old he has accomplished a lot, and only continues to grow more and more.
