Fstoppers Original Articles

So you know your business inside and out and your image quality is top notch, but there's always room for improvement. A factor that many people overlook is the experience that a client has when they work with them, being on one side of the operations gives you a very different perspective and because of this you could be overlooking little important details that make the world of difference. I've been working as a full time commercial photographer for a year now, and in that time I've learned a lot from not only my own client interactions, but the other businesses I've worked with as well.

You've all seen these images. It's the knob-and-hanger set up that has become the signature style for many kids retail sites such as Zulily. What you do not see, however, are all the tools that go into creating these minimalist images. The bulk of my work as a commercial photographer is with product, one of which is children's clothing for sites like Zulily, so let me give you a sneak peek into my personal tool bag that I could not work without.

When calling ourselves artists, we also inherently accept the title of “story teller”. We each use different mediums, but our goals are ultimately the same: Creating memorable and engaging content. We use art to tell stories in beautiful and unique ways, which in turn helps connect us together.

Recently, Julia Kuzmenko has been putting together a wonderful tutorial on how to read lighting in photography to help better understand different lighting concepts (Seriously, read Part 1 and Part 2). Applying these to photos, you can reverse engineer different lighting diagrams. However, using these concepts in your everyday life will allow you to give you a much better understanding of lighting techniques as well.

The music we use in our work, whether for videos or slide shows for stills images, is an integral part of the narrative and story we are trying tell. The genre, artist and music track we choose, sets the tone for the entire story we wish to tell. I treat music as the keystone that underpins the visual story of a BTS video, commercial work, documentary piece or creative editorial shoot that I am working on.

If you are into photographing people, the idea of working with professionals has probably been on the agenda at some point in your career. Whether an editorial photographer, fashion and beauty shooter, or just someone who likes creating awesome fantasy composites, the use of professional models will invariably improve your work.  So how do we go about working with these gatekeepers of the people photography industry?

I'm glad you asked!

The biggest mistake I see when reading a photographer’s blog is the choice of words used in blog page titles. The words you choose may be keeping your blog invisible to the world forever. It's not necessarily a "mistake" but typically not the optimal choice of words for search engines.

How important is it to have a graphic tablet and do I really need it? This is a question that I get asked quite often and wanted to elaborate on it. It may be that you've never tried one or perhaps you never got used to it and did not like the experience. Is that normal and how imperative is it that you get used to using one? 

A few months ago, wedding photographer and Fstoppers writer, Trevor Dayley made a post about his favorite thing in his camera bag. Spoiler - it was a tilt shift lens, and the work he was able to produce with it made for some interesting and beautiful wedding and engagement photos. However, Trevor and I shoot entirely different styles, so what's my favorite thing in my camera bag?

This is the second part of the article on how to learn to "read" lighting in photography. If you haven't read the first part yet, please start here: How To "Read" Light In Photography - Part 1.

And for those of you who have been waiting for the second part, let's jump right back in and see what other cues we can use to breakdown lighting in other photographers' work.

Recently, fellow Fstoppers writer/astounding editor Pratik Naik posted a status on Facebook asking what people's editing routines were, you can read the discussion that followed here. With his permission I've decided to spin this off into a post, and offer some suggestions for our readers facing hours of repetitive retouching in their future. I'm writing from the perspective of a photographer, but I'm sure many if not all of these will carry over into the video world as well. Note that these aren't in any particular order.

There are many factors to success in the creative industry. Of course a big chunk of it has to do with the quality of the work, but we know quality isn’t the only factor to being successful as a photographer, otherwise, there would be a lot more of us. Yet most photographers put all their efforts into developing their technical or artistic abilities and leave the entire business chunk untouched.

It's been about two years since Facebook introduced their timelines, and a short while after that, pages were forced to conform. To this day, people still mention that they wish they had their old Facebook page back. Here are a few different tips on how to get the most out of the Facebook Timeline system for business pages.

We can often get swept up in the world of digital video. Topics like 'What it will mean for the future of photography when we can pull stills from video?' occupy a lot of time and thinking.

Discussion like this is  relevant but I sometimes think we miss the most important element of all. The single biggest contributor towards great video is actually making sure we understand what it is that makes a great still image in the first place. To go faster, we should actually slow down. Maybe even stop.

If there’s one thing we know about Robin Thicke, it’s that he recently put out a VERY controversial music video, and he’s taking over the radio waves with this sexy song! To many people he’s an overnight success, but he’s been in the business for over 13 years! How can you become an “overnight success” like him?

Facebook changed up their News Feed algorithm again in an effort to constantly improve our experience on the site. Their goal is for us to spend as much time as possible on Facebook and in an effort to keep us there they will now be featuring the most highly ranked posts first in our news feed followed by those with less engagement. What does that mean to all of us? In short, it means if you post something boring it now has even less of a chance of being seen. Let me explain.

Just about every week I hear of another photographer who is crying for help on a private Facebook group because they lost the photos from a shoot. Either their compact flash memory card went corrupt, they deleted the images on accident or they lost the memory card full of photos entirely. Here are 9.5 tips that I have used over the years that have made sure my compact flash cards stay healthy and safe.

There are many great photography books out there but this is a list of five of my all-time favorites, the ones routinely jockeying for space on my nightstand even though I’ve read or pawed through them numerous times. Each is a continual source of inspiration and provides welcome insight into the thought-process behind successful imagemaking at the highest level.

A few weeks ago, I flew to Los Angeles to shoot a commercial project for Mitsubishi. They had a custom Outlander built by RIDES Magazine and were in need of press shots. Studio shooting can be among the most challenging of all types of photography, but with a little patience and some care, its really not that difficult. Here's how we did it.

As my wedding business grows, the need to be organized is key. I have recently begun using Trello to organize and track my photography workflow. From the first inquiry email to the final package delivery, I have created a checklist and boards to keep business on track and on time.

“Dress for the job you want, not the job you have”. I’m sure we’ve all heard this saying at one point in our lives. Even though I never took the advice (In your face Mom!) it can easily be reworked into something I firmly believe. “Film for the job you want, not the job you have”.

As photographers and videographers we often obsess over our cameras, lenses, stands, lights, etc. But often times, the most important tool in your bag is from the hardware store, something that allows you to temporarily fix an unexpected situation, whether it's a gear failure, or the need to fix something in an awkward space. Here are 10 items (in no particular order) that I recommend.

One of the first very important skills I acquired in my Australian Photography course was the ability to breakdown lighting and determine approximate camera settings in images taken by other photographers. If you understand how the direction of light and its degree of diffusion are controlled and how they affect images, it should be easy for you to train yourself to "read" lighting in the images you see in magazines, on billboards and in your favorite photographers’ portfolios.

Where we’re going, we don’t have roads. The North Face sent photographer Celin Serbo on assignment to an area near Canyonlands National Park to capture stills of Alex Honnold, Daniel Woods, and Matt Segal establishing new climbs in a place called Labyrinth Canyon. In this post, Celin reveals the challenges of shooting a 10 day expedition, and shares his amazing images.

There have been many books written on the subject of face anatomy and how it impacts not only our perception of someone but our reaction to them as well. There are features we deem as authoritative, feminine, funny, somber, and so on. With over 7 billion people in the world we've got quite a few unique faces out there, and yet, certain features and proportions are universally and subconsciously interpreted as "appealing".