In the creative world, constant advancements in technology mean we have to keep up or risk being left behind. Clients looking to hire a photographer no longer seem to seek proof of physical qualifications, but rather insist on browsing a website of our previous work. Here’s why it’s important to have your own website, how I’ve found it best to organise your work, and what you can do to make it as appealing as possible to prospective clients.
Articles written by Jack Alexander
Let me set the scene: I’m a 24 year-old photographer based in London. I specialize in portraits with actors, models, and musicians and I started freelancing almost three years ago. I didn’t know what to expect when I first started working in the creative industry, but I soon learned the extent of how many jobs are expected for absolutely no payment in return. But is it really all that bad? Speaking honestly, I don’t think so. Here’s why I think we should stop complaining and, within reason, keep saying "yes" to more free projects.
Each month I will be featuring and chatting to a different creative. My first is Nirrimi Firebrace, a photographer known for her intimate approach to taking portraits. She's been a name on the lips of many creatives for the better part of a decade, paving the way for the next generation of young photographers. Here, I spoke with Nirrimi about her inspirations, shooting style, and future plans.
The rise of social media over the past few years is undeniable. It’s come to shape our habits and behavioral patterns, as well as redefine social norms. So, it’s inevitable that the creative industry has been influenced too; but in a world where our brand’s worth is often dictated by our follower count, just how important is mastering social media to any creative trying to make it in the industry in 2015?
As a self-taught photographer, I’m an advocate of learning through doing. I didn’t study it, but I can imagine that reading all the Photography 101 books that are available still wouldn't prepare you for actually being on a set, with a model standing in front of you, and a team awaiting your creative direction. In my journey, experience has meant everything. Here are some of the things I’ve learned over the years that may help when shooting your own portraits.
It’s been almost 3 years since I moved to London to pursue photography as a career. I’ve learnt that there are many misconceptions about those who take photos for a living - so here I’m setting the record straight about what day-to-day life is really like for a portrait photographer in one of the world’s biggest cities.