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Content Is King: 5 Fundamentals To Increase Social Engagement

 Content Is King: 5 Fundamentals To Increase Social Engagement

It all started with a conversation between filmmaker Justin Gustavision and I this past Friday. Justin works for Nadus Films who just released a brilliant award-winning documentary “BBoy For Life” which shows how break dancing has provided teenagers a way out of Guatemalan gang life. The film has been picked up by Starz and Discovery Channel, yet their social media presence could be considered dry, when it should be arousing a well-deserved tornado of hype.

Your Emails Might Be Losing You Jobs

Your Emails Might Be Losing You Jobs

One of the biggest frustrations any new professional photographer has is obtaining clients. I’m going to assume that at this point you have sufficiently nailed down your technique, you’ve built up a decent portfolio, and you have a website that is easy to navigate and shows off your work. So why are you not getting replies from your prospective clients? Well the answer may have NOTHING to do with your photography.

YouTube Deleted My Viral Video & There is Nothing I Can Do About It

YouTube Deleted My Viral Video & There is Nothing I Can Do About It

A few weeks ago I released a video featuring my friend and fellow photographer Blair Bunting in the backseat of an F16. The video blew up on Reddit (#1 in r/Videos making it to the top 5 of the front page), was featured on Gizmodo, Jalopnik, Daily Mail, Telegraph, CNN, ABC World News with Dianne Sawyer, hundreds of other blogs and even was officially recognized by YouTube. But for reasons still unexplained to me, it has been removed from YouTube and there is nothing I can do about it.

Vincent Laforet’s "Directing Motion" Workshop Review

Vincent Laforet’s "Directing Motion" Workshop Review

Vincent Laforet’s Directing Motion workshop has done what every workshop should do – it’s challenged my current way of working and given me clarity on how I can improve my work. Less than 24 hours after the workshop, I was working differently, shooting differently and thinking differently. This might just be the best workshop for those shooting (or with an interest in shooting) motion work, ever.

Achieving The Unachievable - Capturing a Group of 34 From 60 Feet Above

Achieving The Unachievable - Capturing a Group of 34 From 60 Feet Above

During an initial meeting with local publication NFocus Magazine, the Editor-In-Chief asked for a unique aesthetic on Louisville's theater and arts community and wanted a massive group shot, but not your traditional group shot. I threw out the idea to shoot actors and their "characters" from directly overhead on a theater floor, as if they were action figures laid out and organized. Two seconds after I uttered the idea, I realized I had no clue how I would pull it all off.

Tethering And Tape - The Importance Of Investing In Prevention

Tethering And Tape - The Importance Of Investing In Prevention

I always tether. Whether it's for a client or fashion editorial, the CamRanger has played a very important role in capturing rock solid images. But, before the wonderful technology of wireless tethering came into the picture, I always tethered to a workstation. However, that came with the annoyance of a long tether cable dangling off your camera. I always felt the sense of being trapped or held back from moving freely, I was always concerned and it was always a distraction.

When The Social Media Game Changes, Change Your Social Media Game

When The Social Media Game Changes, Change Your Social Media Game

About four years ago - or about a month or so after I picked up a camera and decided I was a photographer - I thought it would be in my best interest to start up a Facebook Fan Page (as they were called back then). I assumed that because a few friends were liking the random collection of photos that I was posting to my personal Facebook page, strangers - and eventually clients - would find my Fan Page, like it, and then money and fame would come rolling in.

How I Overcame My Fear of Using Strobes

How I Overcame My Fear of Using Strobes

Every photographer, at some point in their career, will have an internal debate to accept or decline a job because they may feel insecure about having the right skill sets or gear to complete the job. Personally, I have found myself accepting certain jobs and a few hours later, I wonder if I made a mistake in accepting the job since I may muck up a huge opportunity. A few days ago, I was offered a job that, at first, I did not think I could execute. Luckily though, I talked myself down the ledge and remembered I was in fact prepared for it.

Bringing Pan Am Back To Life: Photographing And Lighting The First Class Cabin of a 747

Bringing Pan Am Back To Life: Photographing And Lighting The First Class Cabin of a 747

I’m a bit of a dreamer. I’m also a huge aviation geek, and I often catch myself browsing the web at 2am looking up articles on aviation and aviation history. So when I found Anthony Toth and learned more about his life’s work, I knew that I had my next personal photography project in mind. As I'm mostly an architectural photographer, I got bored of waiting around for an airline to hire me to photograph their next ad campaign, so I decided to hire myself into my dream gig.

Capturing The Catwalk: The Ultimate Guide To Photographing Runway

Capturing The Catwalk: The Ultimate Guide To Photographing Runway

Zoom, focus, spray and pray. That seems to be the M.O. of many photographers who shoot runway. I admit, I was one of those photographers. The one who scours through thousands of images at the end of the night, wishing they had shot more strategically. And, after two hours of culling, flagging three images per look, they’d be lucky if only one was tack sharp. After many shows, I’d criticize my every move and would long for a time machine to do it all over again.

Pixels.com Lets Photographers Set Their Own Prices for Digital Image Licenses

Pixels.com Lets Photographers Set Their Own Prices for Digital Image Licenses

Yes, you did read the title correctly, Pixels.com has launched a new image licensing marketplace, and you're in control. Pixels.com is an online image licensing marketplace that enables artists and photographers to self-manage their images, prices and licenses. Take a look at how Pixels.com is structured, works, and proves to be a major game-changer for our entire industry.

How to Light Clothing Like a Product Photographer

How to Light Clothing Like a Product Photographer

A while ago I wrote an article summarizing some of the key tools which are required when shooting apparel for commercial clients. That article served it's purpose to demonstrate the vast number of supporting tools we use on a daily basis, but the magic really happens when we roll out the lights. Today I would like to show you some of the considerations you need to take when lighting clothing for your clients.

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