Business

Court Rules Against New Mexico Wedding Photographer for Same-Sex Discrimination
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Yesterday, wedding photographer Elaine Huguenin of Elane Photography, LLC was ruled against by the New Mexico Supreme Court stating that she cannot discriminate against same-sex couples. This is a direct result of Vanessa Willock of Albuquerque filling a complaint on December 20, 2006 against Elaine. After inquiring to Elaine about photography for her September 21, 2006 wedding day, Vanessa received an email response back for her same-sex wedding that she was not what she expected.

The 'Selfie Latte' Made This Small Coffee Chain Go Viral

Welcome to the instant-generation: a generation that loves taking Selfies and also taking Instagram photos of the food they or their friends are having that same moment, and of course share it right away on Social Media. 'Let’s Café', a small coffee chain from Taiwan, decided to take advantage of the love of selfies and cell-food photography and created this smart Coffee machine that made them go viral on Social Media and grow their business. Here is the coffee version of Snapchat.

The Anatomy of a $100K Commercial Photography Estimate

Transitioning into commercial photography is no easy task. For some it’s the holy grail, end game, and ultimate dream job to have in the industry. For others it couldn’t be further from what they want- and that's fine! However, for those of you planning a transition from event/portrait based photography into the commercial advertising world, there is a long list of connections, lingo, and experience based knowledge you need to have in addition to being at the top of your game visually.

The Little Business Practices That Make a World of Difference

So you know your business inside and out and your image quality is top notch, but there's always room for improvement. A factor that many people overlook is the experience that a client has when they work with them, being on one side of the operations gives you a very different perspective and because of this you could be overlooking little important details that make the world of difference. I've been working as a full time commercial photographer for a year now, and in that time I've learned a lot from not only my own client interactions, but the other businesses I've worked with as well.

The Changing Face of the Music Video and What We Can All Learn From It

The music we use in our work, whether for videos or slide shows for stills images, is an integral part of the narrative and story we are trying tell. The genre, artist and music track we choose, sets the tone for the entire story we wish to tell. I treat music as the keystone that underpins the visual story of a BTS video, commercial work, documentary piece or creative editorial shoot that I am working on.

A Photographer's Perspective on Pinterest

"Do you think we could do these photos that I found on Pinterest?" If you are a wedding photographer, or even a family photographer, it is more than likely you have heard this phrase before. My friends, Troy and Aimee Grover, extremely talented photographers in Southern California, decided to write up a post for future brides that shares the photographer's perspective on Pinterest, along with tips for brides. It's a fantastic read. With their permission I wanted to share some of the key ideas with our readers here.

Shoot and Share Photographers - You Either Love Them or You Hate Them

Over the last couple years, more and more photographers are turning towards a new business model of sharing the digital files with their clients rather than requiring them to place print orders to generate revenue. The traditional business model photographers who rely on sales of prints to make money are furious with the growing popularity of "shoot and share photographers" even going as far as "declaring war" against it. Here's what photographers need to know.

Fetch! The Right Mindset For Finding Clients

There are many factors to success in the creative industry. Of course a big chunk of it has to do with the quality of the work, but we know quality isn’t the only factor to being successful as a photographer, otherwise, there would be a lot more of us. Yet most photographers put all their efforts into developing their technical or artistic abilities and leave the entire business chunk untouched.

To Shoot Better Video, Focus on Photography

We can often get swept up in the world of digital video. Topics like 'What it will mean for the future of photography when we can pull stills from video?' occupy a lot of time and thinking.

Discussion like this is relevant but I sometimes think we miss the most important element of all. The single biggest contributor towards great video is actually making sure we understand what it is that makes a great still image in the first place. To go faster, we should actually slow down. Maybe even stop.