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Michelle VanTine
Miami, FL
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Articles written by Michelle VanTine

Shooting for the 'Gram: What Wins, Usage or Composition?
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I’ve been in the game for a little while, and along the way, there have been a few "new" things. New flashes, diffusers, scrims, softboxes, continuous light panels, LED wands, animated photos, cinemagraphs, mirrorless cameras, the list goes on and on, not to mention Photoshop and Lightroom, which update more often than I wash my sheets. But the one "new" I was not expecting to face was a new photography usage that has made me have to think anew about composition: Instagram.

Hard Light Versus Soft Light Explained
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It seems hard light is trending these days. From elaborate food spreads in Bon Appetit to fashion shoots for Burberry, hard light is in. If you've ever wondered how to create this look, this quick and simple tutorial will lay it out for you. I'll share a few concepts, and you can watch the video for a demonstration.

Stop the Scroll: 3 Tips for Mastering Your Use of Color
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Have you ever seen those bold modern ads that just force you to stop and look? One got me this week. I was driving, and a billboard had a colossal burger, most likely shot with the 16-35mm lens, and a bold, canary yellow background with that primary McDonalds red. "I need that burger! Wait... I'm a gluten-free vegan!" I tipped my hat to the photographer and kept driving.

How to Create Hard Shadows and Soft Shadows in Your Photography
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Did you know studies have shown that viewers form an opinion of people within 1/10th of a second of seeing them? In a similar way, viewers judge brands with a cursory glance. Brands rely on design elements such as color, shape, line, and font to communicate their identity and values.

Stop the Scroll: How to Animate a Portion of Your Photo
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Have you ever taken a shot that you were completely stoked to post, and when you released it to the world, you didn’t quite get the engagement you were hoping for? It can be discouraging to be excited about a photo and not get the enthusiastic engagement you expected. These days, stopping the scroll seems harder than ever, but animating a portion of your photo is an easy upgrade that can create a major boost of interest to your image.