Fstoppers recently brought you an exclusive interview with photographer Joey L. In the process, we took a peak into some of his latest projects and revisited some of his previous work. He recently also photographed the national campaign for National Geographic's film, Killing Lincoln. He teamed up with Variable to execute the campaign.
This behind the scenes video, which was also shot by Variable, gives you a glimpse into some of the production involved on set.
The collaboration with Variable proved to be worth it from a production standpoint.
“By combining both the advertising photo shoot and the video into one large production, we could work in a more elaborate set and obtain the highest production value possible. This type of collaboration can only work if the photographer and the filmmakers are on the same page. From the production’s early conception, Variable and I were working together with National Geographic on mood boards, lighting references and even the compositions we wanted to include in both the promo videos and photography. Without a collaboration like this, the filmmakers and photographers would work on separate productions. They might try to re-create the same set, or work at different times and obtain visuals that don’t have the same cohesion that you can get when working together. In this case, our collaboration was definitely the best option.”
You can check out the full blog post in the link below, which goes over the full behind the scenes coverage. It also covers a great topic about preparing for a major shoot and using test models prior to actually working with the talent.
[Via Joey L]