DesignWorks Media Group is made up of Mike Stog and Lee Barwick. The USA Olympic Boblsed/Skeleton team commissioned them to do a campaign which includes bobsledding fused with everyday activites, i.e. grocery shopping. Mike and Lee kept things pretty easy and minimal as far as lighting goes. They used a lot of the ambient, then supplemented for an extra kick where needed. Lighting diagram and final photo ad included after the jump. Enjoy!
Here is the link to the final video ad.