I have never been a huge preset guy. I love having total control over my images, so presets were never really a big thing to me. I also love shooting film, and no matter what kind of tinkering I do in Photoshop I never really nail that film look with my digital files. Then I discovered VSCO Film.
It was around December of last year I was cruising some different photographer's blogs when I came across this post on John Keatley's blog reviewing Visual Supply Co's film presets. I was intrigued because here is a photographer whose work I really admire and he is excited about some presets. I went and looked at the price of the presets and told myself, "not bad, but this is going to have to wait till after Christmas." So mid-January of this year I bought their Film 01 pack of presets, and I was blown away. The amount of time, care, and research that this company put into these presets was awesome. I clicked the preset for Ilford Hp5 (my favorite B&W film stock) and I was blown away by how much this digital image resembled my film work. With their release of Film 02 they restructured the "Tool Kit" that comes with the presets and it gives you so much fine control over your images. I think the images they display on their site are really a testament to how good their system works, I posted some of my favorites below. Also, make sure you take a look at the video up above which gives you a good walk through of how their preset systems work and explains it in more technical detail.
So what about you guys and girls, do you use presets or not? I am curious to hear what you guys think.
Photo: Andria Lindquist
Photo: Nordica Photography
Photo: Jeremy Cowart
Photo: Brian Rickey
Photo: Marcus Smith
Photo: Jeff Marsh