What Sony Does Best

In a few short years, Sony has amassed a cult-like following for its cameras. Without having used one, it can be hard to know exactly what the ravings are all about. Here are five camera features that Sony currently has on lockdown.

In this video from Michael the Maven, he walks through five of Sony’s “killer” features, including probably the most game-changing one in terms of how photographers shoot, Eye AF, and its close cousin, Face Detection.

Within the last year, Sony has been rolling out its latest generation of Alpha mirrorless cameras with the a7R III in November 2017 and the a7 III in March 2018. Many are eagerly awaiting for the announcement of the a7S III to see what other boundaries will be pushed in the video-centric camera.

Check out the quick video above to see all the features. Do you agree these are Sony’s best features? Is there anything else you think Sony does better than others, or something here that you don’t think belongs? Let us know in the comments below.

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11 Comments

Cristian Perotti's picture

I think Sony is way ahead in several aspects, and it is great. I love their cameras and their features. However, I must say, that the majority of Sony shooters that I know are super annoying when it comes to talking about photography ("my sony this, sony that, mirrorless, etc"). They are like Herbalife sellers. I don´t know if you know what I mean.

Gil N's picture

Thank you so much for saying this. Some photographers sound like they're getting a check from Sony, which isn't a problem in itself but damn, can we talk about photography without connecting everything to a Sony camera's function?

Francisco Hernandez's picture

I realize I'm going to be perceived as biased as I'm a Sony Ambassador, but there's a reason for this somewhat annoying declaration of some features; they help! I shoot Sony now but only for the past year and a half. One of the main reasons I switched was Eye-AF and that helped me when shooting wide open with my portrait work. I also shoot in bright South Texas and tend to review my images a bit. Being able to review the photos through the EVF helps a lot in full sun.

There's pros and cons to every system of course, but those two features were what got me curious to shoot Sony so I got their A6500 and found some other features I really enjoyed as well. I don't 'push' anyone to go Sony or make loud declarations like you both stated some do, but can definitely see how someone would be excited about certain features and be a bit loud about it. I'm a strong believer in the photographer's ability to take great photo with any camera.

I'm sure Eye-AF is great. For one reason or another, some photographers have trouble focusing on an eye with their aperture wide open but that doesn't excuse their behavior. And while that's a game changer for those photographers, some of us have no need for it and don't really care. The frame rates, on the other hand... :-) Honestly, I rarely hear folks talking about that, though. It's mostly having exposure information, etc.. in the EVF.

Michał Ludwiczak's picture

Oh, as a nature photographer I care a lot about the frame rates and gigantic buffer capacity. I can now capture things the eye misses and at a reasonable price (a6500). But the main reason for switching from dslr to Sony mirrorless was the ability to magnify a part of the frame to accurately set focus - unbelievably helpfull for macro, especially with MF lenses. I appreciate the reviewing in bright light in the efv. Sony gave me new possibilities...although other mirrorless systems would too :-)

The reason is AF fine tune/microadjust. Mirrors have limitations. Even sites like DPR and Imaging Resource have finally come to acknowledge this. Not all lenses focus perfectly on DSLRs, but they do on mirrorless because the AF and imaging planes are one in the same. Particularly on Sony, due to OSPDAF and fast AF processing, which get rid of limitations on faster moving subjects.

That makes sense.

cameramanDop Shanghai Hong Kong's picture

So it's an article to let us watch a video?
What about an article to read?

Ryan Mense's picture

Ew don’t be gross. Reading?!

Mr Hogwallop's picture

He missed one thing that I like in Sony is the IBIS, now I have 2 Canon TS lenses and an old 300 2.8 Canon that are now stabilized. So maybe add in the use old or lenses from other brands.