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Alex Cooke
Cleveland, OH

Articles written by Alex Cooke

Stop Wasting Your Money on Things You Don't Need

Choosing the right gear in photography extends beyond mere preference; it gets into the strategic selection of tools that profoundly affect the quality and focus of a photographer's work, as well as their bank account.

Flash Photography Essentials: 5 Quick and Easy Tips

Understanding the fundamentals of flash photography is crucial for photographers aiming to elevate their portraits. This fantastic video tutorial shares five tips sure to help you improve.

A Review of the New Sigma 100-400mm f/5-6.3 DG DN OS Contemporary Lens for Fujifilm X Cameras

100-400mm lenses are some of the most versatile out there, offering a ton of reach suitable for everything from birds to landscapes, making them desirable for many photographer's kits. Nonetheless, such lenses can be pricey, which is what makes the Sigma 100-400mm f/5-6.3 DG DN OS Contemporary an intriguing option. The excellent video review takes a look at the sort of performance and image quality you can expect from the lens in the real world.

A Review of the New Sigma 50mm f/1.2 DG DN | Art Lens

The new Sigma 50mm f/1.2 DG DN | Art is here, and it promises extreme performance and remarkable image quality at all apertures, all for a very reasonable price. How does it perform in the real world? This excellent video review takes a look.

How to Improve Your Photography Without Spending Money

Photography is an art form that allows us to document life’s journey and encapsulate moments that hold profound significance. This fantastic video details one photographer's transformation from a corporate professional to a passionate artist, giving a compelling narrative about pursuing happiness and finding solace in photography.

Capturing Beauty in the Mundane: The Art of Noticing

Capturing the essence of everyday moments has become a transformative trend, particularly resonating with photographers who seek to find and showcase beauty in the mundane. This trend, which emphasizes the art of noticing the subtle yet profound beauty in our surroundings, offers a fresh perspective.

Sigma Announces the 50mm f/1.2 DG DN | Art Lens

Sigma promises the potential for truly extraordinary imagery with the new 50mm f/1.2 DG DN | Art lens, the latest addition that pairs unmatched brightness with precision craftsmanship. Here's a look at the remarkable new lens.

Key Light Placement: The Secret to Better Portraits

The importance of the positioning of the key light in portrait photography cannot be overstated, with its placement being crucial to defining the subject's features and the overall mood of the photograph. For portrait photographers, mastering key light placement is foundational, affecting everything from the sharpness of shadows to the subtleties of facial contours.

How to Even Out Skin Texture Using Photoshop

Achieving the right balance and evenness in skin texture is a nuanced skill that significantly enhances the depth and realism of portraits. This challenge, common for portrait photographers, requires a delicate approach to preserve skin texture while ensuring it looks natural and evenly lit. This fantastic video tutorial will show you how to achieve that balance in Photoshop.

A Review of the Impressive Canon RF 200-800mm f/6.3-9 IS USM Lens

Supertelephoto lenses offer a ton of versatility, but you often have to pay top dollar for those capabilities. However, Canon's RF 200-800mm f/6.3-9 IS USM lens bucks that trend by offering all the versatility in focal lengths for under $2,000. This helpful video review takes a look at the lens and the sort of performance and image quality you can expect from it in practice.

The World of Medium Format Photography

Mastering the intricacies of medium format photography can significantly elevate the quality and impact of one’s work. This great video takes a look at the Fujifilm GFX 100 II, a 100-megapixel medium format digital camera, equipped with an ultra-sharp tilt-shift lens, showcasing not just the technical prowess of this setup but also its artistic potential.

The Evolving Role of the Professional Photographer in 2024

Navigating the evolving landscape of professional photography is becoming increasingly complex, with significant shifts in industry practices, client expectations, and revenue models. Understanding these changes is crucial for photographers who wish to stay relevant and competitive in a rapidly transforming market.

Choosing Your Portrait Partner: A Close Look at 50mm and 85mm Lenses

Understanding the nuances between different focal lengths is pivotal for photographers, especially when it comes to portrait photography. The choice between a 50mm and an 85mm lens can significantly impact the aesthetic and feel of a photograph, making it a critical decision in a photographer's creative process. This helpful video tutorial will help newcomers to portrait work pick the right lens.

5 Lesser-Known Lightroom Desktop Features

Navigating through Lightroom’s myriad of features and tools can be a daunting task for photographers. This fantastic video shows five hidden functionalities within the software that can significantly enhance one’s editing workflow and improve the overall photographic output.

Understanding the Influence of Sun Direction on Landscape Imagery

Crafting a compelling landscape photograph is not solely about adjusting camera angles or positions; it's about conveying a deep, meaningful message through visual storytelling. Recognizing the intricate relationship between light, landscape, and atmospheric conditions is essential for photographers aiming to elevate their imagery.

Enhancing Your Photos With Split Toning in Lightroom

Split toning in Lightroom offers photographers a robust tool for creative color grading, enhancing the emotional impact and aesthetic appeal of their images. Understanding its application can transform an ordinary photo into a stunning visual narrative, a reason why photographers should incorporate this technique into their workflow.

2024's Best Laptops for Creative Professionals

Modern laptops reflect significant advancements in technology and design, catering to diverse user needs from hardcore gaming to seamless productivity. These innovations are crucial for photographers, videographers, and creative professionals who rely on powerful, versatile tools for their work.

Efficient File Management: A Photographer's Guide to Organization

The organization of digital assets is a fundamental yet often overlooked aspect of photography, crucial for both new and seasoned photographers. A well-organized digital library not only streamlines the workflow but also ensures that valuable images are easily accessible and secure for future use.