Breakfast Interrupted: Smashing Food In Super Slow Mo

Bruton Stroube Studios sets up a beautiful breakfast only to throw it into the air and film it in super slow motion. It's obvious that a lot of planning went into such a simple concept but it was worth all of the effort. Check out the BTS first and then the finished product below that.




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21 Comments

Only problem I have and lots of peps are going to think I'm crazy but I hate seeing good food being throw away just for a cool video... when so many child don't even have anything to eat :(

 Yep... Food is a blessing from God it shouldn't be wasted. Lots of people are starving. Make it on 3D 

Ghislain,Agreed.I know for certain that Bruton Stroube Studios regularly donates remaining food from food shoots to local food banks. Thanks for your concern.

Oh give me a break, food wastage? Should I fedex my uneaten food to Africa!?! It's not like the shoot was done in an impoverished nation infront of people who had been told they could eat the food. Give the whole "Starving kids" think a break and be more realistic!!

Oh give me a break, food wastage? Should I fedex my uneaten food to Africa!?! It's not like the shoot was done in an impoverished nation infront of people who had been told they could eat the food. Give the whole "Starving kids" think a break and be more realistic!!

I agree with @facebook-756844088:disqus  the videography and quality is superb but I would have like to have seen other subjects being used, not food! Especially I am so hungry now working into the night! Everything looked so delicious. Shame it went to waste. Good concept, excellent execution, maybe next time try inanimate objects? Thanks! :)

 gorgeous set, i thought that room was real! it's so simple looking when seeing it BTS ... great job to all involved

yeah..... i am hungry too...... pretty cool though..... now I have to go raid the fridge.... thanks a lot.... :)

I like the music too! What is it?

 Very cool video, the only thing I don't like is the grading, strawberries are red, not purple/pink.

RUSS's picture

A food wasting video, while well shot and lit, isn't for me, at all.

Russ, you can sleep well knowing that we donated the remaining food from food shoots to local food banks. Appreciate your concern.

Gorgeous imagery, but I didn't manage to see the point. Food being wasted was a clear one, but was it an ad for something?

This was a concept created by The Marlin Network. An affiliation of agencies with a focus on food.
www.breakfastinterrupted.com
It was lovingly and painstakingly executed by the magicians at Bruton Stroube Studios.

All remaining food was donated to local food banks.

It may be food being wasted as such but the effect created was pretty cool!! Also a cool little surprise was seeing my cousin in there at 45 sec and then also later on as well. Totally did not expect that!:)

 amazing)

Sorry, i'm no tree hugger but like others noted i hate to see such a valuable commodity wasted in the name of art...  Just shows total ignorance to the worlds problems.  Take your snazzy cams to Darfur and do a real piece.

All remaining food was donated to local food banks.

Just because I love to stir the pot and get people arguing here is my rant :)
 I think its absurd that people should complain about wasting food.  Food like anything else is a commodity.  Which breaks down to money.  Look at any production and you will find commodities "wasted" for entertainment, art or educational sake.  Take an exploding car in a movie for example.  That car could be converted to money and that money to food.  A heck of a lot more food than was on that table but few people would complain about blowing up that car for a scene.  I bet you could spend a day with anyone and point out "waste" that no one even blinks at.

Something to note about food photography is that a large amount of food usually does get wasted in the process of getting the shot. I attended a food photography talk a few years ago where the photographer dissected a hamburger still shoot for an ad. There were over 200 buns on set and correspondingly other ingredients to have 200 hamburgers ready for the shoot. Very extravagant wastage but they needed every last pixel to be perfect. I'm not quite sure what is done of the food that's not used as there were quite a few inedible products used in the process of making the burger "look" delicious in the picture.