Commercial

Fstoppers has worked hard to bring you valuable educational content from incredible photographers like Peter Hurley, Mike Kelley, Dylan Patrick, Elia Locardi, and Joey Wright. Now we're asking for your help! We at Fstoppers are preparing to create our next premium photography tutorial which will probably cost around $300. We would like to know from the Fstoppers community which genres we should focus on and who it should be with. Would you take a quick one minute survey to help us out?

I haven't been writing very much lately, but when Swedish Commercial Photographer Erik Johansson hit me with an email about his recent creation, I had to stop and take notice. And I'm not the only one. For the third chapter of their miniseries, "Human Made Stories," Volvo (in partnership with Sky Atlantic) spent three days this summer documenting Erik's process as he breathed life into his latest piece, "Wake Up." Volvo's miniseries features defiant pioneers who inspire, do things differently, challenge conventions, and blaze their own trail. Yup, that sounds like Erik to me.

When I first started photography at 15 years old, I didn’t know anything about organizing a team. I would bribe my younger sister into being my model for the afternoon, pulling clothing from her wardrobe and doing the makeup (really badly) myself. I was worlds away from the average fashion photography set, which typically involves a team of agency represented models, a professional make up artist, hair stylist, set designer, wardrobe stylist, and assistants. This is how I conducted my photoshoots for years, and after a while I realized that I needed to expand.

When shooting catalog images of product it is very important to have consistency throughout the project. Oftentimes a single product might have several versions and each has to be shot separately. Since we want to ensure a consistent look for our clients we have to make sure the product lines up perfectly from shot to shot across all versions. Here is how I personally tackle that for tabletop images.

How do you commemorate the opening of the third tallest building in the United States and the tallest residential building in the world? With an epic photo shoot, of course. Model and Dancer VikTory took to the sky to pose for this amazing set of photos that duly capture the scope of the building.

It's about time for a new approach. There are a few online stores and stock libraries where you can get templates, videos, and music that help you save time when creating professional videos. Some of them can get really tricky when dealing with prices and licensing.

Photographers Kristina Sherk and Chris Crumley have been a dynamic pair for years with their underwater photography. Crumley's shots of Sherk's mermaid modeling have gone viral around the world. However, Sherk decided to take on a new endeavor and create her own underwater art.

When the top of the line car manufacturers look for people to call on in order to craft their new marketing materials for the newest and most technologically advanced cars off their assembly floor, they reach out to people like Richard Thompson, and that's exactly what Pagani Automobili did, for their newest and most advanced automobile yet.

Despite being one of the best jobs in the world, photography and retouching are both technical processes in which you usually deal with some problems and find solutions afterwards. Every shoot is a different problem to be solved, and mostly, this is the fun part of this job. But sometimes, you have to be prepared when dealing with large amounts of photos with a tight deadline. So, here are some tips for fast-paced workflows for a commercial photo shoot.

There are certain images that have become so ingrained in our psyches, they are almost dismissed outright. If you've ever been in a bookstore, browsing the photography section, you've seen the docile faces of the Weimaraners of William Wegman. The images are always clean, crisp, and have become immensely popular in the last 20 years, gracing coffee tables and calendars alike. The temptation to dismiss them as commercial drivel is strong. But that would be a mistake!