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Casey Neistat Hides an Ad Behind His Vlog

Casey Neistat Hides an Ad Behind His Vlog

One of the latest vlogs from Casey Neistat was a little different to the others. If you are like me, you have subscribed to his channel, and have noticed that his approach and energy towards it has changed quite significantly since he took his break. But now it’s become a marketing platform, and his vlogs are just marketing brands and products. This vlog especially, with a teenage fantasy that he’s always wanted to experience during summertime as concept, and him pursuing it. At the end of the video the sponsorship messaging, which is obviously great from the brand’s perspective, but not so much for the viewer. We watch vlogs because of its candid, honest nature. With this vlog, it’s not true anymore.

Adobe Lightroom Now Has an Instagram Account

Adobe Lightroom Now Has an Instagram Account

You might say they are late to the pack, and it's quite ironic. One of the largest photography communities in the world and Adobe Lightroom, the software many photographers use to make the photos look the way they do. I'm glad they are doing it, but why now? I mean, Fstoppers has over 325,000 followers on Instagram. It's because of the love of photography and the community that we form part of. And I am not sure I can say the same thing for Adobe Lightroom starting up their profile now. Instagram just became a very viable marketing platform too, so it makes sense for brands to come into the fray, especially brands who make products for the photographic market.

The Genius of Apple’s New iPad Pro Commercial? Masterful Transitions

The Genius of Apple’s New iPad Pro Commercial? Masterful Transitions

At Monday’s WWDC keynote, Apple announced the latest iteration of the iPad Pro, leading with a 75 second commercial that is as slick as one would expect with any Apple product launch. The iPad Pro will sell by the bucketload no doubt, but “Any Given Wednesday,” directed by Leonardo Dalessandri, is worthy of recognition itself as a supreme piece of commercial filmmaking.

Mike Kelley's BTS Episode 3: How to Photograph From a Helicopter

Mike Kelley's BTS Episode 3: How to Photograph From a Helicopter

The third episode of Mike Kelley's Behind the Scenes series from his architectural tutorial is now live. In this episode, Mike shows you how you can turn an overcast day into a sunny afternoon, how to photograph a resort from a helicopter, and also teaches you an effective way to make a hotel lobby look more inviting. You can also watch as the Fstoppers crew goes night diving with massive manta rays off the coast of the Big Island of Hawaii.

What Photographers Need to Know About Public Domain Images and Stock Photography

What Photographers Need to Know About Public Domain Images and Stock Photography

In 2006, Leah Caldwell was eating at a Chipotle near the University of Denver when a photographer took her picture. When she got up to leave, the photographer asked her to sign a release form for use of the images, but she said no. Eight years later, when Caldwell went into a Chipotle in Orlando, Florida, she saw her picture on one of the restaurant’s walls, and subsequently in two other locations in California.