Fashion

The Truth of How I Hired My Last Model For a Major Ad Campaign

The Truth of How I Hired My Last Model For a Major Ad Campaign

You book a commercial job and the client wants a beautiful face to grace their next ad. The client relies on you, the photographer to help with the process of hiring the model. The crew you hire rely on you to select the right candidate for their needs. That's great, right? Get the most radiant face, possibly the one with the highest social media numbers for that extra bump and you're set! Is that how it works?

Using a Smartphone for a Bridal Fashion Photoshoot

Using a Smartphone for a Bridal Fashion Photoshoot

How many times have we had moments where we wished we had brought our camera with us? Luckily, the technology is advancing fast and far, and our smartphones are becoming more capable of substituting our cameras, at least as a back up for those one-off moments that cannot be always revisited. Wedding Photographers Marko and Vanja, who didn't have their gear with them, luckily had a Samsung Galaxy A5 when all the stars aligned to give them the perfect photo opportunity.

Guide to Reaching Out to Modeling Agencies

Guide to Reaching Out to Modeling Agencies

So much of photography is built on social relationships. Models, makeup artists, hair stylists, designers, and assistants all play a crucial role in contributing to the creation of an image. At the center of the photographer's work is the model, yet photographers may find it difficult to reach out to modeling agencies for collaboration. This article will describe some best practices to start and maintain relationships with modeling agencies and their models that may enable you to further develop your portfolio.