What can be achieved in post-production alone is incredibly impressive of late, with simple in-camera work undergoing transformative changes once it's loaded onto a computer. In this video, watch one videographer turn the most basic of product images into an expensive-looking advert.
If you're interested in becoming a commercial product photographer but you don't have access to a large studio, powerful strobes, or innumerable backgrounds; don't be dismayed. There are plenty of lighting and compositing tricks you can learn in order to build that killer portfolio that will land you better-paying gigs.
There is no better reminder that strong technique and knowledge of how to shape light are what create good images than seeing a professional make compelling photos use basic equipment. This fantastic video tutorial will show you how to create a professional-level product image of beer using entry-level equipment and also walk you through the retouching process in Photoshop.
Food and product photography backgrounds can be incredibly difficult to come by in certain parts of the world. There are lots of tutorials out there about how to create your own textured backgrounds and wood backgrounds. But vinyl backgrounds are the bomb when it comes to portability and saving space. Creating them isn’t too difficult either.
Even if it is not your specialty, product photography is a great genre to practice because it will seriously challenge your lighting and editing skills, both of which will likely carry over to other genres in which you work. This fantastic video tutorial will show you how to light, shoot, and edit a dramatic multiple-product shot using just three speedlights.
Handmade selling is on the rise and with it comes an increasing number of new product photographers. Quality product photography is essential for marketing your goods, but it doesn't need to be expensive or overly technical. In fact, there are some easy things that you can adjust that will help elevate your product photographs to the next level!
Whisky bottles are a favorite subject for product photographers and this shot adds an interesting twist: the bottle and tumblers are impossibly balanced on one another. How was it achieved?
Good photography is much less about the gear you don’t have and much more about using the gear you do have.
Given the global pandemic of COVID-19 (and the year that shall not be named), I very quickly found out that I am indeed, contrary to previously held opinions, an extrovert (and not an introvert). But given the situation, I wasn’t photographing people. What could I make that would work well with the images I already create? I do quite a bit of fashion and beauty work, so why not products that go with those?
Shooting products has been a staple of many photographers, but with the advantages brought by CGI, more and more companies are starting to make changes to how they create images of their products. Why are they moving, and do photographers need to adapt?
There are so many trade secrets in photography, but when I moved into food and drink, I found it almost impossible to get any real info on how to do anything of use.
Long exposure photography is a staple of the craft and a right of passage for beginners, but if you have some photos or a time-lapse that wasn't a long exposure and you think it might have looked good as one, look no further.
There are lots of great options from pre-made to digitally printed backdrops available, but a lot of them are not cheap, and if you want to have a wide variety, it adds up quickly. That is why I supplement my collection with my own homemade DIY backdrops.
Color grading can make or break footage, no matter how impressive the clip is. But did you know you can color grade in Photoshop? If you're not familiar with Premiere Pro or other video software, this could be very useful indeed.
Photographer Evan Ranft has years of experience when it comes to shooting products at home. Here are seven excellent tips to help you lift your game.
The product shot on a white background is a staple of product photography, but it isn't the easiest shot to get. In this video you'll find some key tips for what you need to do to get those shots, as well as how to light them properly.
Beverage photography is its own genre within the commercial world and some photographers specialize even further by photographing liquor bottles. This is a great tutorial for someone who wants to try their hand at photographing an attractive whisky bottle and beverage, with an affordable setup.
Still life photography is both enjoyable and accessible for many photographers, but it's easy for your work to become stagnant. Here are 4 tips for more creative still life photography.
Does this new glass from Tamron live up to the expectations?
In recent weeks, racial inequality has been brought to the forefront of awareness for many around the world. In light of the cultural shift that has the world talking about the Black Lives Matter movement, is it time for the photography community to change some terminology?
One photography technique I've always been interested in learning is how to photograph ink in water. The resulting images are beautiful on their own, but having a library of ink clouds and paint explosions for use in composite work is also super valuable. In this video tutorial, I'll show you some of the best tips and tricks I've learned capturing ink in my own studio.
With many online selling platforms now presenting rotating images of products, knowing how to create a 360-degree shot might be an important addition to your business. This excellent tutorial shows you a very simple and affordable setup.
Whether it be for shooting stills or lighting vibrant video clips, lighting solutions have really started to come in more shapes and sizes.
Product photography is a fantastic genre in which to practice precise and careful lighting and post-processing, and even if it is not what you specialize in, the skills you learn can carry over to whatever you do shoot. This great video will show you how you can use a single light to composite a great glassware product image.
While most of us are sitting at home as non-essential personnel, many have come up with ways to keep the creativity flowing. Some are learning how to photograph wildlife, some leaning on their new love for macro, and some even testing out product photography for the first time. One photographer decided to test out some DIY options for products saving herself some money while she had the time on her hands.
Even if it is not your specialty, product photography is a fantastic way to practice creating precisely crafted lighting. This great video will show you how to create a versatile overhead product lighting setup that you can use on a variety of items and vary to your personal taste.
It's easy as a photographer to get caught up in having dozens of strobes and spending hours trying to get an image perfect in camera. It doesn't always have to be that hard, though, and in today's photography tutorial, I work through a mock advertisement campaign shot with just one strobe light.
A white product on a white background is a very common and popular look in product photography and a fantastic challenge for any photographer looking to improve their lighting and post-processing skills. This great video will teach you how to light, shoot, and edit a white product on a white background.
Given how intricate and tricky product photography can be, you might think that you need complex multi-light setups to produce a professional shot. And while those certainly have their uses, you might be surprised by how much you can accomplish with just one light. This great video tutorial will show you how to light and edit a professional cutlery shot with a single light.
By now, most of the countries around the world are under full lockdown or about to undergo lockdown. At the time of writing, my country (South Africa) would be one of the latest to undergo lockdown. Tensions seem to increase the day before the actual event, as people question what they'll be doing with themselves while locked in a house for three weeks or longer. Luckily, it doesn't need to be as scary as you think, especially if you're a photographer.
