Zeiss has announced the impending release of a new line of full frame DSLR lenses for Canon and Nikon. They will be a family of lenses independent of the current ZE and ZF.2 lenses. At the moment, they are focusing on the development of prime lenses for release in fall of 2013.
A lot of details aren't available yet, and that's somewhat disappointing. It's rather irksome when a company makes a big deal out of an announcement that contains very little meat, but at least we can try and get excited for lenses we don't know anything about yet. Right?
The lenses will be manufactured in Japan and are expected to cost around 3,000 euros each when released. This move is likely based in the wider range of available cameras that have full frame sensors. Who wouldn't want to capitalize on this market?
[Via Carl Zeiss blog]