Why the Hell Does Instagram Keep Making Apps Like Boomerang for Making GIF-Like Videos?
This week, Instagram released a new app called Boomerang in efforts to grow its need for world domination in the mobile market. This time, they took aim at popular GIF-like apps such as Phhhoto and Apple's New Live Photos. I am a huge fan of Instagram and it has helped me grow my love for photography into something far greater than I ever thought possible, but I have no idea why they keep creating exact copies of already existing apps. Are they trying to simply steal market share? Or, are their hopes to do what Twitter and Periscope did to Meerkat by creating something far better on a larger scale?