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Ben Froneman
Alberton, ZA

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Starting a Photography Business as an Introvert

I didn’t realize I was an introvert until I was well into my 20s. I’m not shy, and I don’t mind speaking up in a crowd if I’m asked a question, so I always assumed I was an extrovert. You can imagine my surprise, then, when taking the Myers Briggs personality test in college yielded the result that I was an introvert. It all started to make sense. I would constantly find myself shying away from social events, although I considered myself social and had many friends, and I never liked any job that included a high volume of social interaction within a day, it exhausted me. When starting my business, one of my biggest struggles became working with my introversion.

When to Turn Pro in Photography

Going pro or full time in photography is often a daunting task. A lot of us are making the jump from another career rather than straight from university. This offers a particular set of challenges. Chances are that you have a mortgage or rent, loans, credit cards, children, cars, bills, a cat and dog, and a host of expenses that you have to keep on top of. The risk is high, but so is the reward.

How to Edit Your Pictures Like Instagrammer Sam Kolder Using Lightroom

We have all been guilty of watching someone’s Instagram account and wonder how the hell the pictures are edited. Sebastian from TechGenie has recently been creating videos to demonstrate how to mimic some famous Instagramers editing style. The latest one on the list is named Sam Kolder and his desatured teal and orange look.

A Beginner’s Guide to Lightroom: Part 2

In Part 1 of this series, I explained the basics of how Lightroom works, the best way to import your photos, and the different options you have when culling your images. In Part 2, I want to show you the essentials of the Develop module. This module is the area of Lightroom where you can color correct, crop, straighten, sharpen, and perform several other adjustments as well.

One Habit Photographers Should Get Into: Shooting Backplates

It doesn't matter what kind of photography you do, shooting photo backplates each and every time you go out and take pictures is one of the best habits you can get yourself into. Not only does it save many hours in postproduction, it will also help open up a world of creative possibilities to you as a photographer.

A Letter to Me: Nine Lessons for a Young Photographer

One of the reasons I love art is that is it the most effective way not only to entertain us, but to help us reflect on life itself. A well-placed verse or a well-timed press of the shutter can connect the world in ways that a thousand politicians simply can’t.

Five Types of Ambient Light You Should Know How to Use in Photography

As photographers, we have but one raw material to work with: light. You will hear this time and time again, you need to learn to see that light and learn how your camera sees it. Knowing what to look for is just the beginning. Figuring out how to use light, or more importantly how you will use it, is the larger part of your photographic journey. Today, I’d like to run you through five types of light I love and use often.

A Beginner’s Guide to Adobe Lightroom: Part 1

It is easy to feel overwhelmed with the many different features of Adobe Lightroom. Lightroom has so many possibilities, that even after years of using it, I still am consistently learning something new. I have found that there are so many new photographers who either feel too overwhelmed to start learning the intensive software, or they still aren’t confident that they have been using it correctly. Because of this, I wanted to create a simple beginner’s guide to using Lightroom. This is the first of what will be a multiple part series of articles on Lightroom basics.

Five Great Adobe Lightroom Tips

In his latest photography tutorial, noted French photographer and prolific video tutorial maker Serge Ramelli discusses his top five Lightroom tips.

Natural Light Versus Off-Camera Flash for Portraits: Which Is Better?

There are several debates over which type of lighting is better between natural light and off-camera flash lighting. Some photographers build their style on one over the other, while some find themselves using both. I believe that it comes down to your personal preference in which you like over the other.

Shoot All Day Long: Techniques to Improve Daylight Photography

Golden hour. That time of the day where the warm sunlight makes every shot look like a magazine cover or a movie poster. It would be great if that light could last all day long. Yeah, well a lot of things would be great but not likely to happen. Location fashion and lifestyle photographers have to be able to manipulate daylight in a variety of ways in order to have a productive shoot that lasts more than an hour. Using the techniques of shade, diffusion, reflection, and strobe photographers can work with and against natural sunlight to create beautiful images all day long.

Laced Up: A Boudoir Photographer's Guide to Lingerie Shopping for Your Sessions

Take a look at any boudoir image and a trained eye will see the lighting, posing, and of course the wardrobe. Attention to detail in how each look flatters your client will go a long way. This guide will list where to shop whether on a budget or having the ability to stock your studio with high-end lingerie.

Three Simple Daily Routines That Transformed Me From a Wandering Beginner to a Relentless Pro

There are endless instructions and formulas out there you can choose to follow when working towards becoming a photographer. To say that it's overwhelming is an understatement. I know all too well how easy it is to let the discouraging cloud of options cause you so much anxiety that you fail to accomplish anything in a day. Our time, money, and attention spans are limited, but you do not have to let this stop you from following your dreams. I know, there's a lot of tutorials to watch and gear to purchase, but it's what you do every single day that will take you farther than anything. So, here's what I do, and I do it obsessively.

man flexing on beach

Effectively converting a color image to black and white involves much more than a simple “convert to grayscale” type of operation. In this video, Aaron Nace of Phlearn demonstrates how to produce a stunning black and white version of any color image in Lightroom.

On Location: Behind the Scenes with Natural Light

The dramatic looks that can be achieved with strobes can very well be accomplished with natural light if utilized correctly. Understanding how to use the sources and the environment will increase the overall image every time. Using pull backs of each shot is a valuable tool in order to truly appreciate and understand how each image was shot. One photographer shows just how to light dramatically with minimal set ups.

Finding Success as a Photographer

If you are like me, and many others, you love photography. It is something you think about constantly and wish it could sustain you full time if at all possible. So you set out to become a photographer and then…

Behind The Scenes of the 2017 Pirelli Calendar

So many photographers dream of shooting the Pirelli Calendar, but so few make it. German Photographer Peter Lindbergh shot the 2017 edition, and he’s probably someone we can all learn from. There must be a reason as to why he is working with all the big names in the cinema and modeling industry. For those like me, who love watching other photographers at work to learn, you must watch this hour-long behind the scenes video of his work for Pirelli.

pirelli calendar natural beauty photoshop

The 2017 edition of the Pirelli Calendar has finally been revealed in Paris, and in the words of Al Green, it is simply beautiful. Shot by German Photographer Peter Lindbergh, it features actresses Robin Wright, Nicole Kidman, Uma Thurman, and Lupita Nyong’o amongst others. It has been titled “Emotional.” Expect to see nakedness in a different way, because the calendar of this year was all about “stripping down to the very soul of the sitters” without shedding all their clothes.

Five Easy Ways to Make Anyone Comfortable in Front of Your Lens

I am a firm believer that the very first minutes of interaction between two people is a breaking point for their collaboration. Whether you are an introvert or extrovert, you have an obligation to create a trustworthy bond, even if both of you are meant to know each other for only a couple of hours. This is especially crucial for portrait photography. The easiest way to start is being polite. A welcoming smile will break the ice and let you make a comfortable zone for both you and your subject.

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