The latest event from Apple unveiled a number of interesting new products. One of these new products is AirTags. These small, circular devices offer the ability to locate keys, bags, wallets, and essentially anything they're attached to. Could they offer a new layer of security that can help prevent photographers from losing valuable equipment?
The Fujifilm XF 18mm f/1.4 is the latest lens announced by the company. This lens has been designed for Fujifilm's X-mount APS-C cameras and offers an exciting upgrade to the previous XF 18mm f/2.0 lens. With its wider aperture and better overall design, it could become a popular option for Fujifilm photographers.
Fujifilm has launched its latest instant camera the Instax Mini 40 along with a the new Contact Sheet instant film. The new film has been described to mimic the look of classic contact sheet film.
In 2017 Joss Wheadon's Justice League movie was released and for the most part, reviews weren't great. The movie seemed like a bad mishmash of conflicting ideas and tones, which lead it to be panned critically and it was also a financial disappointment. After years of campaigning, Zack Snyder's original vision is here and it feels like a different movie.
Hasselblad is known for producing medium format cameras such as the Hasselblad X1D II. These cameras produce stunning results and operate with sensors that are larger than those found in full-frame and APS-C bodies. So, what is Hasselblad doing co-developing smartphone cameras and are they any good?
Sigma has just announced the new Sigma fp L mirrorless camera, and we've been testing it over the last week. On the surface, there aren't any differences between the new model and the original Sigma fp. However, take a closer look, and you may be surprised at what Sigma has managed to produce here with its latest model.
The Apple MacBook Pro M1 has shown impressive results. With the latest round of software optimizations for the M1 processor, it seemed to be unbeatable. However, Gigabyte is demonstrating incredible results. The combination of Intel and Nvidia seems to be offering better performance than a top-spec Apple MacBook Pro M1.
The latest rumors for the Canon EOS R1 have been published on several sites, and in many respects, they're pretty unbelievable. The alleged leap in technology from Canon's current flagship, the Canon 1D X Mark III to the potential EOS R1 is huge, to say the least. However, this seems awfully familiar to what happened before the Canon EOS R5 was released.
Canon and Sony have continued to produce incredible cameras and lenses for all kinds of photography. For portrait photography, wide aperture 85mm lenses are one of the popular options. The large and expensive 85mm f/1.4 lenses are great; however, over the last few years, f/1.8 primes are starting to become better options in some regards.
Sony has announced a new 127-megapixel medium format sensor that has a global shutter. Sony has described it as having "the industry's highest effective pixel count of 127.68 megapixels." This does, however, come with a number of caveats, although it is effectively the highest-resolution sensor with a global shutter.
Great news for bokeh lovers: a new super-wide-aperture lens will likely be announced next week. Sony will be announcing the FE 50mm f/1.2 G Master lens on March 16.
Leica has updated its popular 35mm f/2 ASPH lens with the new and improved APO-Summicron-M 35 F/2 ASPH. Although this new lens is slightly larger and heavier than the original, it boasts far better overall performance, particularly wide open.
Color is one of the most important aspects in photography. If you've read any of my previous articles, color is the thing that I'm frequently yapping on about, because it really is crucial. It's what gives many images that emotional connection that we feel and that connection can make or break an image.
Some of the most popular lenses that Fujifilm has produced, are its f/2.0 primes. They offer great image quality in relatively tiny packages, while maintaining an affordable price point. Recently, a company called Viltrox has been competing in this affordable category and we decided to compare options from both companies.
One of my favorite types of cameras are instant and my favorite brand for instant cameras is definitely Fujifilm. The simplicity of Fuji Instax cameras means that instead of messing around with settings and so on, you can simply enjoy the results these cameras produce. Recently, Fuji released a new Instax camera and we compared it to the previous model.
When it comes to camera gear, the lens is probably one of the most important piece of equipment you can buy. In many cases, upgrading your lens will probably make a far greater difference than upgrading anything else. This is why it's important for photographers and videographers to understand all the different types of lenses that are available.
Producing a promotional video is one of the tougher kinds of content to produce as a videographer. These types of videos tend not to be super long; however, the impact they're required to make is what put them in that challenging category. In a recent video, we offer up some valuable tips to help you edit your promos more effectively.
When it comes to niche cameras, Leica is probably somewhere near the top of the list. This is especially the case with Leica Monochrom cameras. The most recent release from the company is a black and white version of the compact fixed lens camera, the Leica Q2. The new Monochrom version promises lots when it comes to image quality.
For many architectural photographers, the widest viable lens has been the Canon 17mm tilt-shift for some time. In some sense, this lens is pretty much a requirement, because there are plenty of occasions where a 24mm lens just isn't wide enough. The problem is that this lens isn't exactly cheap, but fortunately, we now have a new alternative.
One of the most useful and effective features in Photoshop, is the ability to create masks on different layers. This allows you to perform pin point and localized edits onto your image without impacting the rest of the file. For many photographers, layer masks are crucial and in my view, luminosity masks are one of the more useful ways of creating selections.
