Brilliant Time-Lapse Video On Retouching A Rolex Watch

Retouching jewelry is an extremely time intensive task, especially when it is done correctly. It can involved hours of work to fix the most minute details. When it's done right, it looks effortless and this time-lapse video is no exception. The balance of artistry and technicality makes the final image what it is. 

Andreas Jörg is a photographer based out of Germany who created this video. He shot and retouched this from start to finish. The shoot took 1.5 hours and it was retouched in 2 hours. This video shows a sped up version of the process. The amazing part is that the before image looks beautiful as it is, showcasing how great Andreas is with lighting and capturing the base image. It goes to show there is still no shortcut for taking a great shot. Next, the retouching part showcases the areas that are typically addressed to polish the image to get to the final piece.

Check out the before and after images below.





[Via Retouching Academy]

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Previous comments

Good. Can you give me half your talent? If you can't (or don't want to), can you just tell me what the soundtrack is plz?

Talent? you kidding this is hard work and skills over years...dont blame this on talent...this is more than talent

What's wrong with "talent"... it does not mean, in no way. that this ability is a gift that came for free from the sky above... talent is something you acquire through thousands of hours of work. Don't confuse "talent from work" with those talent show that promote "instant fame" on TV. Anyways, it's not "instant". Most people develop a talent through hard labor. I don't get your point.

Thats what I ment...I see talent as something you cant always learn as a playing tenis you can grab tenis rocket and play great but other can strugle with hangling that rocket and cant co-opare his moves ....and retouching is your way of talent, you spend quiet a long time to get better and understand all tools and building your skills step by step

the after one doesn't even look real any more. especially those numbers. Shoot me if I have to work on this kinda of job. It's pure labor, not one ounce of creativity.

Wait... you expect product photography for marketing brochures to be... creative?

Watching this video makes me pine for the days of film. Sad that the new standard is ridiculously cartoonish so-called photography.

Timothy Holt's picture

Wow, my hand would be killing me if I had to make that many paths, especially around all the individual numbers. It's hard to believe that only took two hours.

Somebody get that watch a sandwitch! and don't forget check for more infos.

In the age of Instagram filters, this is a great way to show a client that "it really does take me 2 hours to edit a single photo."

such a waste of time with all those paths and reflections - I gues there must be an easier way to get there..

I could take those money the rolex paid him but I dont know how to develop that skill :D

No way was this done in 2 hours. The paths alone would be more than that. There are at least a 100 curved shapes and a 1/minute rate would be already a very fast pace...

Why not...the drawing or a 3-D program?


Andreas Feustel's picture

... the awkward moment when you are done with it, review the briefing and realize that your customer wantet to present the Rolex in an upright position. ;-)
Great work! Would definitely drive me nuts if I would have to do that.

Those germans ... such a attention to details ... Pen Tool just gone NUTS

This is pretty standard in the industry. It's about removing artifact, bringing up the contrast and color correction. Though there is a very fine line between too much where it looses it's authenticity. I personally would've held back a bit around the water band.

The before looks better. The retouched looks like it was bought on a street corner...

Josiah Moore's picture

I'm torn, because it looks really good. But it looks digital at the end. I don't really see the benefit of this being a practical shot as opposed to a nice looking model. Personal preference... But stellar work regardless! So much detail work!

What a lot of neysayers don't get is that the eye has remarkable ability to adjust. The camera and printed image are primitive by comparison. In the original the push buttons are gray, not silver and the bezel is also not of true color. This level of effort is required to get all the areas to not look incredible, but to look as our eyes see them

Most boring, video should be called: this is how much Photoshop you have to make when you are a bad photographer. jajajajajajaja