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If you work with people, whether it be kids, families, seniors, adults, or professional models, male or female, then you have almost certainly shot a TFP (trade for print) shoot before. While the definition of TFP is flexible these days, as most commonly we mean "trade time for digital images" rather than physical prints, these kinds of shoots have and will continue to be an industry staple. The most important aspect of these shoots is the one thing that often gets forgotten: getting a return on your investment of time.

It’s been quite trendy in the past few months to see handwritten text composited onto images on Instagram. Perhaps you’ve been wondering how it’s done or maybe you’ve just been looking for a way to make your writing even more personalized. No matter the reason why you’re reading this article, if you want to give a more personal dimension to your images with handwritten text, be sure to watch this tutorial.

It might seem that film has been relegated to a pursuit sustained mostly by enthusiasts, but as this campaign by Dickies shows, it can still create the kind of images large brands are happy to use. Go behind the scenes of this shoot with a large format camera. 

After a four-hour trip to London and only being able to catch whatever sleep I could during the uncomfortable journey down, I met with Peter Hurley and immediately felt welcome. For those of you who don't know, Peter Hurley is a headshot photographer based in New York City. Hurley once had a career as a model and was also part of the U.S. Olympic sailing team. He is known for his clean, white background headshots and for coining the phrase "squinch," which has now become relatively mainstream thanks to news channels and shows like Orange is the New Black. To many, Peter is known as the best in the business and this may be true, but, what is Peter actually like to work with? 

There are a ton of speedlight modifiers on the market today. Some utilize the miracle material we call Velcro, others use rare-earth magnets to affix their product to your flash. Photoflex takes a more traditional approach with their latest speedlight modifier by developing a collapsible octobox style modifier specifically designed for speedlights.

For anyone beginning to delve into the art of using off camera lighting, it can be a bit daunting to decide where to start in acquiring new lighting equipment. Here is a great guide to the pros and cons of LED and strobe lighting so that you’ll be able to make the right choice for your next acquisition. 

I regularly get asked on Instagram how I edit my studio headshots and yet keep them looking natural. In truth I’ve spent years learning the intricacies of Capture One Pro, Photoshop, and the various retouching techniques that are frequently discussed.

I don't make time-lapses, but as a viewer I frequently happen to find time-lapse videos that I can't or don't watch at all. Here are my tips for all of you out there to make your sequence of images more appealing to any audience.

Let’s face it, in today’s world it is always better to be safe than sorry, especially for artists with demanding clients. I’m a huge believer in utilizing contracts to keep everyone on the same page, but contracts can be difficult when they are severely limiting.

Has anyone ever told you that you're cheating when you apply any post-processing to your image after the initial capture of that image? Well, the reality is that what you were told is completely true. You see, for decades, cameras have had the innate ability to perceive what the scene should look like. In fact, all cameras have always been built with special recognition and reproduction capabilities that quite literally take all the hard work away from the photographer. This leaves you, the photographer, with a much easier job. The advent of the Edit Photo button within Photoshop is simply another way that technology has made our job, as photographers, much easier.

I’ve been a Profoto user for quite a while now, loving my B1s and B2s for wedding photography, and my D1s for studio photography. I’m a huge fan of off-camera flash, especially when it can be easily manipulated into looking like natural light when I need it to. After all, that’s what 99 percent of my wedding clients want: natural light and a golden-hour glow regardless if it’s raining or we’re shooting in noon-day sun. What I’ve been missing, however, is the portability of a small flash, and being able to use it on camera.

Studying and experimenting with composition is one of the fastest ways to elevate your photography. Subframing is a versatile technique that can be applied to many styles of photography. Here are some great tips for incorporating subframing in your images.

There are many ways to go about your video. You can just go at it, shoot away, and edit quick shots together, or you can think about what you want to shoot and use psychological composition to bring your story across in the best way possible. You can have progression of your hero moving from left to right throughout the film, or you can keep your villain to the left and your hero to the right to have them compete in your viewer’s mind. This video shares some smart ways to approach your next film or photography project, even if your project isn’t narrative based. 

Working as a video editor can be a hectic and tedious experience. Spending some time to think about organizational tools and methods can help you out significantly when working with a lot of files, or in a large group of colleagues. Renaming files, creating proper folder structure, logging metadata, backing up files, and developing a workflow can make your life much, much easier. While some of the advice listed below is geared for Premiere Pro users, any video editor can take advantage of these tips.

We have all come across a beautiful or interesting building in our life, it’s another subject of art. There are many architects that spend a lot of their time designing these amazing structures, and there’s even a whole genre of photography to capture and share the beauty in these buildings.

It happens to all of us: we get our first professional camera, and all of a sudden, everything is photogenic, everything is beautiful. But eventually, if we want to make a living from photography, we have to narrow down the genres we shoot, the gear we use, the style in which we edit, etc. This great video explores how to give your photography career a direction.

When you're working with models (or anyone really), there are certain things you should keep in mind, both to make the shoot go smoothly and successfully and to ensure that proper boundaries are established and everyone involved feels comfortable and respected. Here are five dos and don't of photographing models.

If you shoot photos on a professional level, there’s a chance you also shoot video. If you shoot video, there’s a chance you edit. And if you edit, there’s a good chance you have to work with audio at some point. But, it may not be something you know a lot about, especially if you are just getting started with editing video.

Albert Watson. Legend. Period, end. With a career spanning five decades and multiple iconic images, his career in fashion and portraiture would be the aspiration of any budding photographer. Alongside Irving Penn and Richard Avedon, PDN recognized him as one of the twenty most influential photographers of all time. And in a new video by Profoto, the man whose subjects have ranged from Alfred Hitchcock to Kate Moss, discusses his approach to lighting, photography, and life.

Usually, people preach long lenses for portraiture. They can give you strong bokeh and they don't distort faces. But what makes an appealing portrait? Perfection? Admittedly, you can't rule out anything. Perfection in portraiture is desirable, but mostly as a base requirement. Perfection can only take you so far. What is certain is that when looking at portraiture we are looking for something to hang on to. We are looking for something that we can relate to and engage with. 

Shallow focus was the go-to for us all when we first got our DSLRs that could shoot video. It looked so beautiful, and to a certain degree, it even looked professional. For a while. It was overused, and at some point, if your video consisted of only shallow focus, it was the determining factor to show whether you were a pro DSLR filmmaker or an amateur. But, it certainly has it's place, and the Nerdwriter shares how and why “The Handmaid's Tale” used it in this video. 

Color plays such an important role in photography and video. It sets the mood, creates the atmosphere, and leaves the viewer with an emotional impression of what they experienced. "Game of Thrones" is most likely one of the most watched series of the past few years. It has dragons, medieval-style characters, a wall, wars, and superb actions scenes and special effects. Vox analyzed every season by playing each episode back and taking a screenshot every 10 seconds.

A sharp, well-defined jawline is a very popular look in portraits that can really increase the interest of your images and draw the viewer's eye to your subject. This video will show you how to achieve that look with a few quick adjustments in just one minute. 

Thomas Heaton is a landscape photographer based in the United Kingdom and has grown exponentially in popularity since gaining steam on his YouTube channel in the early part of 2016. While known for giving a great professional insight into the world of professional photography, he’s also a great educator on handling yourself in the outdoors. In his latest video, Heaton goes through the entire contents of his hiking backpack and explains each items utility and how it fits together as a system.

The "Orange and Teal" look is immensely popular for videos of all shapes and sizes, from YouTube travel videos to Hollywood blockbusters. It not only adds depth and color contrast to a shot but also gives footage a pleasing, warm golden hour look and feel. In this video, PremiereGal demonstrates how you can easily add this color grade to your video in Adobe Premiere Pro without plugins or look up tables (LUTs).