Recent Business Articles

When Should You Receive Payment for Your Work?

There are many stressful business decision to make in photography. One of the biggest is regarding payment. Should you be paid upfront, on the day, upon delivery, or should you invoice at 30,60, or 90 days?

How I Improved My Photography Sales by Learning to Think Like a Client

I worked hard when I first started in photography to become competent both behind the camera and when interfacing with clients, but a subtle error I was making worked against me for a long time until I realized how to fix it. Here is why learning how to think more like a client can improve your work.

Who Should Pay for the Reshoot?

At some point, we all mess up a photoshoot. It is part of being a photographer. However, when money comes into play, it can really complicate things. This is how I feel we should deal with the cost of reshoots in various situations.

Why I Won't Ever Price-Match

In this video, I talk about my rejection rate for jobs and my ethos on pricing and price matching. I also go over a real-life quote that I sent off and got rejected for and give a breakdown as to why this happened.

A Review of Nikon From a Business Perspective

With a bevy of camera announcements (and rumored announcements) setting the internet on fire over the last couple of weeks, I thought it might be fun to offer a review of a different sort.

The Vital Ingredient Necessary for Your Success in Photography

The more time that passes in which I am a professional photographer, the more I distill the various components that have a hand in success in this industry, revealing which are vital and which are posturing as important. Here is a component that I would consider one of the most important, if not the most important.

How to Use Instagram to Get Commercial Work

There are loads of articles and videos about how to grow your Instagram following, but that doesn't directly correlate to getting more work. In this video, I go over how I use Instagram to get booked for ad campaigns.

How to Get Noticed as a Photographer in 2020

Getting noticed as a photographer in 2020 can seem like an impossible task with all of the millions of images being uploaded daily, but here are some proven tips that will work.

6 Marketing Tips for Photographers in a Recession

Recessions are rough on nearly everyone, especially the businesses without a store front because we miss out on the community drives to save a business from going under. That's OK, we'll survive and here are 6 of my favorite tips to help you have a bigger punch during the pandemic.

6 Business Mistakes Photographers Always Make

The photography business can be tricky to get a hold on, and as a group we all seem to make the same mistakes over and over, hopefully this video can help you avoid them.

Photographers Need to Seriously Consider Their Longterm COVID-19 Contingencies

The COVID-19 pandemic has had a considerable impact on the photography industry, and (at least in the United States), it is not clear when a permanent return to normalcy can be expected. Photographers need to develop contingency plans to deal with ever-changing conditions and scenarios as we move forward.

Photo Usage and License Fees Explained

The majority of a commercial photographer's income does not come from their day rate, but from their license fee and usage. Let's explore this.

Underpromise and Overdeliver: The Best Way to Grow Your Photography Business

Creating imagery that’s “brandable” is part of many working photographer's bag of skills but still takes some know how with lighting, posing, and while creating a human connection to excel at a high level with consistent results. Let’s dive into how we can make our commercial and branding imagery simply while also growing our network and earning new clients in the process.

Are You a Selfish Photographer?

I'm fairly certain this one might light up the comments: If you don't act on your photography business goals, you're selfish.

3 Ways to Save Over $1,000 on Your Next Video Production

For videographers, being able to keep to a budget can make or break your project or business. All too often, though, saving money means cutting corners and sacrificing quality. Want to know a way to reduce your costs and still create a well-crafted product?

Do You Need a Studio?

In this video I look at if you need a studio to be a professional studio. From a traditional shooting studio through to a place for meetings and post production. I discuss different photographers requirements for a working space.

The Path to Success With Natasha Gerschon

In striving to become a better photographer and business owner, I’m always trying to learn more about how others have found their way to success. I recently had the chance to speak with Natasha Gerschon about her journey. Gerschon was more than happy to share.

You Are not Just a Photographer. Here's Why.

At the time this article was written, roughly 35 million Americans were unemployed. Many of the businesses where they once worked do not expect to be able to fully reopen, even after being given the green light by governmental authorities.

What Skills Does a Photographer Need to Make Money?

Being good with a camera is just one of many skills you need to successfully earn money as a photographer. This excellent video explores the skill every financially successful photographer has and why it is such a crucial thing.

How Photography Prices Will Change After Lockdown

With the high probability of a large recession following a worldwide lockdown, every industry in under threat. Here is how I think photography prices will change in each niche as well as how I am adapting my work.

What to Upgrade First; Light, Modifier, Camera, or Lens

Knowing what will have the biggest impact on your image quality is hard, as it varies so much from genre to genre. For still life and food photography, this is the order of importance I have come up with.

Opening Up During COVID-19: Fstoppers Interviews Ken Yu

Ken Yu is a photo assistant and digital technician who has been on countless sets, so when states slowly started to reopen for business amidst the COVID-19 pandemic, he became concerned about how the photographers could move forward safely. When he reached out to me to have a discussion about reopening practices, I said yes, because the waters are murky and it's a discussion worth having.

Has Wedio Created the Airbnb for Camera Gear?

Whether it’s Uber, Turo, or Airbnb, the sharing economy has been behind some of the biggest changes in how people use their car or home. Wedio has launched a new twist on photo and video gear rentals that might just change how everyone buys and owns their next camera.

Just Start Charging for Your Photography: My $25 Rule

Why do you feel it's OK to work without pay? Other occupations charge, and they charge handsomely for their expertise, but photographers are seemingly shy when it comes to money. Knowing this crowd, I'll need an obligatory qualifier: Not all photographers are shy, but a lot of them are.

Is It Time We Dropped Master/Slave Terminology?

In recent weeks, racial inequality has been brought to the forefront of awareness for many around the world. In light of the cultural shift that has the world talking about the Black Lives Matter movement, is it time for the photography community to change some terminology?

The Dangers of Digital Sharecropping for Photographers

There's a seldom discussed threat to any business owner or self-employed person. That threat can drastically affect photographers if they aren't aware of it, and it has been seen many times over already.

The Dangers of Hustle Culture in Photography

Self improvement, hustle, and gurus have been around for some time now. However, until recently, they hadn't fully infiltrated the photography industry, but that seems to have now changed.

Six Important Shortcuts That Won't Harm Your Photography

There's almost an infinite amount of decisions that a photographer has to make on their journey to becoming a professional. While many of these choices may be somewhat trivial, other decisions will place you on the wrong path, cost you money, or slow your progress down dramatically.

How to Price Local Commercial Photography

In this video, I go over how I price local and small commercial photography jobs. The video covers day rates, license fees, and how they differ from bigger jobs.

Zero Budget Projects are a Myth

You can't do a project on a zero budget. If you actually spent a zero amount, that means you never did anything.

Learning to Stay on Budget From the Greatest Filmmaker

Making movies is expensive. It's harder than you think to go from an unlimited budget to one of just a few million dollars. Sarcasm aside, what can we learn when a giant of cinema tries to shoot a masterpiece on budget?