On April 21 Google officially launched an important new algorithm which prioritizes "mobile ready" websites over those which are only formatted for desktops. The consequence, of course, is if you have a website that's not mobile ready, you should be prepared to see a dramatic drop in your search engine optimized (SEO) traffic. For many of us, as photographers, we also manage our own websites and find that SEO traffic is very important in getting our product out to a potential customer.
Everyone wants to succeed in whichever photography genre they are passionate about, that's a given. While the automotive photography world is one of very high standards, and not easy to break into, how often do you stop to think about the fundamental things you should be doing to achieve said success? Ravi Angard of ShiftHype takes you through some key points with the help of some professional automotive shooters' insight.
Post-Production and Retouching is just as much an integral part of creating a great image or series of images as pre-production and the actual shoot, especially when you are shooting for a client and not just for yourself. Each genre of imagery, advertising, beauty, fashion, etc. has a slightly different set of rules and parameters when it comes to retouching. In this tutorial we will look at the complete start to finish of a fashion editorial image. Last week I posted the complete gear list for this exact shoot. This week we will look at the first part of retouching, including cleaning up our white seamless and correcting distractions in our image.
Everyone's been there. A friend of a friend asks you to take their family portrait, a cousin wants you to shoot their wedding, a local business would really like some event photos — but nobody has a budget. Working for free is something every working professional gets faced with frequently. In this video Ted Forbes from The Art of Photography talks about the pros and cons of free work.
Dana Pennington is a Los Angeles-based Fashion photographer. He recently moved to become a permanent resident in Los Angeles, from his home town Denver, Colorado. I had the chance to sit down with Pennington during my first trip to L.A., over the past weekend, and talk to him about his journey into the fashion photography industry.
Well it has been a rollercoaster for the team over at Photoflex, makers of some of my favorite studio lighting accessories. First, they pulled what many thought was an April fools joke by announcing that they were closing their doors as of late March 31st. Then, they sent out a press release stating they had to close their business due to "health issues" as well as the increasingly competitive market (cough cough cheap knock-off photo accessories flooding the market). Well, it looks like they have some life left in them after all and I couldn't be happier for their team.
When you’re first starting out as a professional photographer, nothing seems quite as sexy as getting your first traveling gig. Initially, it's a status symbol — an illustrious validation of your success. Eventually though, that quick hop to New York or jaunt to Cozumel becomes less revered. In fact, for many photographers these trips can be downright nerve-wracking. The reason for this is simple: Gear. Don’t be mistaken, there is still the appeal of being the confident traveling photographer reading some Tom Robbins in the terminal with your feet resting on your roller bag while waiting...
A gut-wrenching mobile video clip depicting South Carolina police officer Michael Slager killing Walter Scott went viral earlier this month. The bystander behind the footage, Feidin Santana, has partnered with celebrity publicity agency Markson Sparks to license the footage, causing a stir among those who claim he's profiting from a death.
The saga continues. Remember that story we posted at the beginning of the year about the newlyweds who were suing their wedding photographer over a wedding album cover? How would you feel if we told you that the photographer has struck back with a suit of her own against the couple for damages associated with defamation of character and reputation for upwards of $1,000,000?
We’re all working hard. We all shoot as much as we can — a lot of it for free or little pay. We do our studies or go to work and try our best to stay in shape and take care of ourselves. There are a lot of hard-working people in the world. But most are quite lazy inhabitants of this planet; and odds are that you’re one of them.
LinkedIn has announced its acquisition of Lynda.com, a popular online education platform that teaches technology skills such as how to use Photoshop or how to code in Java or use CSS. The $1.5 billion move will enable the company to offer a broad range of education services as it transitions from simply identifying skills needed for a position to also offering ways to gain those skills quickly and efficiently from with a trusted and proven method.
Some of you thought that my post last week about photography accessories brand Photoflex suddenly closing its doors without warning after 30 years of business was a possible April Fools' joke. I wouldn't blame you since it seemed to be annouced late in the day prior to April 1st and they seemed to be a fully-functioning business right up until the final moments. I did email Photoflex to inquire about more information and they did just send back the following press release:
I will soon be releasing a start-to-finish retouching tutorial video here at Fstoppers on my most recent fashion editorial photoshoot. But before I do, I wanted to start warming our readers up with a complete gear list. In this article, I share with you everything I used on my shoot, the breakdown of costs, and where to find all the gear and extras: from the Profoto Strobe all the way down to the gaffer tape.
Let's face it; the industry is changing. Art directors and potential clients are not looking to simply hire a photographer anymore. They do not care about your lighting, your gear, or even your previous clients. So what do they care about then? Photographer John Keatley sits down with artist rep Maren Levinson at Redeye to discuss the future of photography, and there is a very good chance you are not going to like what she has to say.