I recently read a survey that said the average time a person spends driving a car is 4.3 years. Let me break that down for you. Let's say you live to be 75. That is 37,688 hours spent behind the wheel of a car! Most of us listen to music while we drive, but what if we took that time and devoted it to expanding our craft and making us better photographers? Over the past year I did just that, and the results speak for themselves.
Photographers around this time of the year, portrait and wedding photographers especially, tend to have clients banging down their doors for holiday photos and other must have product deliveries in time for Christmas. While the rest of the world is gearing up for a relaxing holiday, we often experience anything but. From Christmas cards to wedding albums — regardless of the client's procrastination all year — we're expected to produce our work in record time.
I guess I’ve always been different; I’ve never really yearned for a big studio space. As a freelance photographer, the majority of my clients require that I come to their location and shoot on-site. I have a strict organizational-mobile system to transport all my equipment which includes over 8 strobes, 2 scrims and a plethora of staging props and modifiers. I’m asked quite often about my studio and where I shoot all these incredible portraits and dramatic fashion editorials. The answer is easy; my living room.
Everything starts from nothing. Thousands dream of being full time photographers, but knowing how to start a business - and how to grow it - are really tricky parts of a complex equation. Emily Soto today celebrates 4 years of full time professional photography. In this exclusive interview, she shares insights on how she has grown her business, as well as the struggles, hardships and rewards she's encountered along the way. If you're curious about what it takes to make it as a successful photographer today, this might just provide the answers you've been looking for.
Last week Facebook rolled out a relatively minor update, but it may be one that has important consequences for your business' exposure on Facebook. Taking a break from changes to the the ever-evolving newsfeed algorithms (changes that have steadily decreased pages’ organic reach), this time Facebook switched their focus to the search capabilities of the social media platform. With the new changes, the Graph Search tool is now capable of searching through posts for content and keywords. What does this mean for your business page? Well, it appears that with a little diligence, your posts could see an increase in organic reach through this new feature.
This week has been a big one for Instagram. The social media platform announced that it is cleaning up spammers, and Fortune noted that Instagram has left Twitter in the dust with 300 million active users. What does this mean for our businesses? If you aren’t on Instagram, or using it actively, you are missing out.
Yesterday, we showed you some of the very best gifts for photographers and videographers under $75. Today, I wanted to show you some of the very best deals and must have tools for photographers and videographers everywhere that cost less than $200 that are all part of our Annual Holiday Gift Guide.
While people around the world prepare for the holidays, photographers have something else on their mind. For all of us it's that time of year to buy your conference pass, make your hotel reservations, plan shoots with friends and highlight the classes you want to attend at the annual WPPI Photo Conference in Las Vegas from February 26th thru March 5th.
It's that time of the year again, where your loved ones ask what you'd like for Christmas, Hanukkah, or any other celebration you may partake in. Rather than fumble around trying to make a list of things you might need to further your photography career, I thought I'd break down the absolute best gifts for photographers under $75.
Peter Lik must be one very happy camper. Earlier we broke the news of the sale of the “Phantom”, a black and white image of Arizona’s Antelope Canyon, sold for a record breaking $6.5m, making it the most expensive photograph ever sold. A massive internal discussion amongst Fstoppers writers took place shortly thereafter, arguing whether any photograph was actually worth that much money.
Our latest article in the Seniors Ignite series with Jen Basford from 3 girls photography covers how to create a year round senior business. Jen has created a studio that doesn’t slow down in the off months. Instead, she is constantly building her portfolio and generating revenue. How does she does do this? In this article, we dive into the four things that have helped Jen create a year-round business.
As an admin in a few photography Facebook groups about once a week I receive a private message from someone complaining about another member in the group. While I can appreciate the complaints and am sorry to hear about the situation it really is not my right to ban people from a group because of a personal feud they have with someone or because another group member doesn't like what they are posting. Instead, I always recommend using the best feature on Facebook that far too many people are not yet using: block people.
My studio receives client inquires anywhere from once per week to several times a day. Obviously not all of these inquiries turn into paid work, some are a downright waste of time. Dealing with client inquiries is not my favorite pastime, but if everything goes to plan, at least a few of them get me behind the camera and end up paying the bills. Here's a few things to keep in mind when making initial contact and responding to client inquiries.
Remember that time you planned a business and it worked out perfectly? Neither do I. Starting a business, any business, is a daunting task. The reality however is that most of us overcomplicate the starting process and do some severe damage to our business before it ever takes off. Let’s put things into a bit of perspective.