Photography Business

Being a great photographer is only part of running a photography business. The other part is knowing how to price your work, attract and retain clients, write contracts that protect you, and build something that's financially sustainable. This section covers the business side of photography with the same seriousness that Fstoppers applies to technique — practical, honest, and grounded in real experience.

Thinking About Fine Art Printing? Lindsay Adler Shares Her Process

As photographers, many of us are guilty of capturing images but rarely taking the time to create prints. For those of you who do print your images, you know what everyone else is missing. Recently, NYC-based fashion photographer Lindsay Adler decided to create her first fine art print collection. 

How to Get Your First Ad Campaign

Photography is a tough profession to get into. Just knowing how to get from A to B can be half of the battle. In this article I go over 3 tips to help get your first ad campaign.

4 Marketing Mistakes I Made in Photography

Getting photography clients is never easy and there are a host of videos and articles out there claiming certain strategies to be king. I thought it might be useful to learn from my mistakes instead. Here are 5 marketing mistakes I’ve Made.

SLR Lounge Has Incredible Photography Resources on Sale

We're big fans of SLR Lounge. Alongside our friendly rivalry in photography shoot-offs, we have a huge appreciation for the education and tools they provide to photographers. That's why we think you should pay attention to their Black Friday sale.

How to Get a Photography Agent

This is a question that I get asked all of the time. Getting a photography agent can really help you career, but getting one can be very tricky and there isn't that much information out there to help.

Will Artificial Intelligent Software Hurt or Help Your Photography?

We are living in an exciting time, where software and machine learning are rapidly changing the way we approach work. For some industries, artificial intelligence will destroy job opportunities, but for other industries, it will revolutionize productivity. How will photography and the retouching world fare as editing software begins using this exciting technology?

2019 Black Friday Deals for Photographers

We at Fstoppers do our best to keep the photography community informed of noteworthy holiday deals. Since Black Friday week is here, we wanted to let you know about some deals we've heard of from various photography and video companies. Some of these deals are only available for a very limited timeframe, so if there's something that piques your interest, make sure to act on it now!

How to Market Your Work as a Beginner 

Knowing where to start when you first venture into marketing your photography can be a real challenge. Here are some tips that should help to point you in the right direction.

Take a Deep Dive Into the New MacBook Pro

Any Apple release is accompanied by fawning fans rushing out to make their next purchase and is inevitably followed by some howling about this feature or that feature. So, before you jump into buying a pricey new MacBook Pro, check out the pros and cons of Apple's latest big release, the 16-inch MacBook Pro. 

How to Negotiate a Shot List

We have all been there, a client stating how long they need you to do a job with no real understanding of whats required. In this video I go over how to work around this. 

Add 10K Followers Per Week On Instagram, Without Buying Them

Gaining followers on social media can sometimes feel like getting stuck on a hamster wheel — a whole lot of effort to get nowhere. Chris Do, of The Futur, aims to make that effort pay off for you and help you launch your social media following into the stratosphere by adding 10,000 followers per week — without buying them. 

When Should You Turn Pro in Photography?

For a lot of us, becoming a professional photographer is our dream career; it has certainly been mine for a long time. Knowing when to make the leap can be hard, though. 

Lindsay Adler on Developing a Personal Style: From Good to Great

Since the mid-2010s, there have been more photographs taken each year than existed in the history of photography. The democratization of photography and the removal of barriers to entry means there are also more professional photographers than ever before in history. Given this steep competitive curve, how is it possible to stand out? 

Seven Annoying Things That Clients Do to Harm Photographers

The moment you start working as a photographer for money everything changes. While there are many positives when it comes to being paid to shoot, there are lots of headaches along the way too. Here are seven annoying things that clients will try to do to you, and how best to keep the upper hand in those situations.

The Ultimate Backup: Insurance for Photographers

The Oxford English Dictionary defines accident as “an unpleasant event that happens unexpectedly and causes injury or damage.” Accidents happen. It doesn’t matter how careful you are or how much common sense you have. That’s why they’re called accidents.

What Are the Best Ways to Send Traffic to Your Photography Website?

For the last month, we've teamed up with Wix for a series called "How to Build a Website." In this series, Lee and I talk about some of the advantages and mistakes photographers make when creating their own website. Today, we are releasing the last video in the series, and it might be the most important information in making sure your photography business becomes a success financially.

10 Decisions That Helped This Photographer Build His Business

For many creatives, the desire to make things is often the driving force behind everything we do, and business decisions can sometimes take a back seat to this. In this video, photographer and YouTuber Evan Ranft discusses 10 things that he feels helped him bring his business to where it is today.

Is Photography as We Know It Dying?

Every couple months or so, I find myself in a conversation about the state of photography. There is no doubt technology is pushing our field farther and faster than ever before, but is this technology actually killing photography?

How to Build a Website, Part 3: My Site Goes Live

For the last month, we've teamed up with Wix for a series called "How to Build a Website." In this series, Lee and I talk about some of the advantages and mistakes photographers make when creating their own website. Today, I release my new commercial photography website and walk you through the process.

Life as a Small Town Photographer

It's not all skyscrapers, helicopter flights, glamorous models, and huge budgets. So, for those who also find themselves in a small city or town, here are some tips to carve out a career.

Why I've Never Changed Camera Brands

There seems to be a flurry of “I’ve changed brand” going on again at the moment. I find the entire thing very alien, but mostly because I have never changed camera brands, and there is a good reason for that.

A Look at YouPic Pro

With an ever-expanding selection of community-based services and subscriptions to choose from, it can be difficult to find a platform that feels like your own and where your rights as a photographer are respected and protected. Let's dig into dig into why YouPic has grown into one of the most trusted home for photographers, and why celebrated and respected names such as Steve McCurry, Joel Meyerowitz, Adam Hinton, and David Yarrow utilize YouPic Pro's subscription in their photography work.

The Best Camera for Under $500

Photography is super expensive. There is no getting around that; even $500 is a lot of money, and there is very little at that price point. However, I think I have found the best camera for $500.

Why Are Photographers so Scared of Their Own Portrait?

Today we are releasing the second video in our How to Make a Website series with Wix. After reflecting on the content in this new video, it made me wonder, "why are photographers so intimidated by photos of themselves?" Could your view on this question be dramatically affecting your business?

How to Make Money and Create Something

Trading or selling your time for money has long been viewed by classic economics as a losing proposition. As a professional wedding photographer, it’s typical to sell your time in hourly blocks. There are only so many hours you can sell, so how do you break through this earnings ceiling?

StudioBinder's Making It: Filmmaking Laid Bare

StudioBinder, the production management software company, has created a series of short documentaries to assist filmmakers in understanding and navigating production pitfalls in translating their stories to the screen. Making It.

Is Your Photography Name Actually Hurting Your Business?

What to name your photography business is one of the first questions any entrepreneur has to answer before venturing out into the freelance world. Many photographers simply use their full name as their business name, but could that be the worst decision ever? Today, we discuss some of the most important things to consider before making the jump into being a full-time photographer.

Five Real Tips to Get Clients

There are so many misleading articles out there sharing how you can make money from photography. Hopefully these tested tips to get clients will help to point you in the right direction. 

What Camera Do Professional Photographers Really Want?

Camera brands are constantly trying to sell up new technology. But, what do professional photographers really want? We have finally made it through a megapixel race and seemingly into an autofocus and mirrorless arms race.

Why You Should Care That DSLRs Are Dying

I am not a big tech fan; I don’t overly get involved in tech reviews, but the death of the DSLR is something that does concern me, and here is why you should be worried to.

10 Tips for Turning Pro in 2020

If your goal for 2020 is to become a full time professional, make sure that you start doing these things now. 

Knowing When to Upgrade Your Camera

Buying a new camera is a big investment and probably something you have been pondering for a while. In this video, I go over my three key decisions on if an upgrade is required or not. 

Block Working for Photographers

If you haven't already heard, block working is certainly the trendy way of getting things done at the moment. I recently applied it to my working week and it has pretty much freed up one entire day most weeks.

Knowing What to Look for When Hiring an Assistant During the Busy Season

Recently the studio hired a new assistant for the busy holiday season. While the intention was for light assistant work it quickly changed when the applicant mentioned they knew album design, retouching, and much more. Before sitting down with an applicant, have you thought about the possibilities of what more they could do for you?

Why Inferior Photographers Are Doing Better Than You

What do Monet, Van Gogh, and Manet have in common? They were all underappreciated in their time, thus struggling with the poverty endured by so many creative artists. Why do such geniuses of visual craft have to cope with rejection and low sales of their work?