As you build up your clientele, you will undoubtedly encounter a host of requests that can blindside you. Many photographers will learn quickly how being a good salesmen is just as vital to their business as the quality of their photographs. Below I have compiled a list of the most common customer concerns, and how to best overcome them while building value in yourself and in your brand.
Dreaming big is never a bad thing for a photographer. The more imaginative your ideas, the easier it is to stand out amongst your peers. Yet there is often a very real, and very high price tag associated with grand productions. Producing personal projects that you’re passionate about is vital for many photographers in the fashion industry. However, it can be frustrating to lack the funds necessary to bring your vision to life for more ambitious projects. Fortunately, there are many options available to photographers to help them bring that production to life, without breaking the bank in the process.
Every wedding photographer has their very own tricks to get their calendar fully booked each year. Websites and social networks have of course become a staple for every solid business nowadays. But sometimes we forget that brides and grooms are not connected 24 hours a day and that they might meet other vendors before coming to us. This might be the oldest trick existing to get booked, but referrals from other vendors are a strong way of getting more business.
The photography industry is beyond saturated. Everyone is clamoring for a tiny piece of the shrinking pie. Instead of battling for scraps, California-based photographer Hannah Ray is busy baking her own pie by crashing through the boundaries of conventional commercial photography.
Over the past few years there has been a lot of negativity thrown at attending school for photography. While there is some sound wisdom and reasoning behind these arguments, I would have to say that I am extremely proud to have gone to Columbia in Chicago, and I think most of my friends that have done so would agree (those at other art schools as well). Now, I must admit that I didn’t even graduate, or spend four years there, but my photo school experience has been invaluable to my career. I don't believe a degree will make any difference in the photo world, and it all comes down to who you know, your character, and your portfolio.
It's never a bad day, or more often evening, when I get to Skype with Peter Coulson, an artist I am proud to say is my friend, from his place in Melbourne, Australia. However, our most recent Skype discussion was totally hinged around the controversy surrounding Richard Prince's appropriation and subsequent sale of prints featuring Instagram screenshots of photos by other photographers. One of these photos, in fact, was shot by Coulson. I asked him about it, and we chatted.
Never say never, but there are several quick reasons that make business cards with images a bad decision — even for a photographer. Every rule has its exceptions, but for most, a photographic business card is certainly not something you should automatically assume to need or even want.
Last month, the creators of MotoCMS, an award winning DIY website building program, ran a Kickstarter campaign for Defrozo, a free display and marketing melding of Smugmug, ShootQ and Zenfolio. What could be more fun than putting up some photos and have the offers pour in, right? I was excited to get started. Look out, Big Boys, Defrozo is here, and it’s awesome!
Specifically, John is my attorney, and I am lucky to have him on my side of things when it comes to my work, as he is rather sought after and emerging as one of the preeminent patent and copyright lawyers in the country. But before I go into that, I will say that I know I'm going to catch hell for this article today, as evidenced by the many and varied opinions I've seen in the industry about this latest Richard Prince controversy. Here goes nothing.
We all get lost in the Internet from time to time, and some of us way too much. We see a great photo online, or perhaps read an interview with a successful photographer, and then Google them and spend time pouring through their portfolio and blog. “How did they do it?" "I wonder what type of lighting that is?" "Where did they take that?" Half an hour and a cup of coffee later we close our laptop relatively depressed and completely diverted from our own path as unique and creative individuals. We start to scroll through our Lightroom catalogs in search of an amazing image we may have forgotten about that competes with what we just saw, or look at our measly social media following and wonder what we did (or are doing) wrong.
Figuring out where to host consultations can be a challenge for most wedding and portrait photographers who operate out of a home office. It’s easy to find yourself relying on the convenience of America’s every-other-corner caffeine distribution center, Starbucks, or a similar chain coffeehouse. And while saying you should "never" meet there might be a little drastic, client courtship in cafes isn't the best idea and is actually pretty avoidable. Here are five reasons to ditch your Starbucks meet-up for something a little more creative.
I am a bartender. After 15 years of slinging drinks it’s still hard to come out and admit that shooting isn't what I do full time. The path I've taken has been a twisted, gnarled, winding thing fraught with frustration and surprise. I've been shooting for 11 years and I never expected to still be behind a bar. But, such is life! I’m here to talk about dealing with that gut-wrenching feeling that comes along with any artist who hasn’t quite made it: shame.