Recent Business Articles

Is Nikon's Business Heading in the Right Direction?

Another day, another dollar. In Nikon's case, it wishes it had a whole load more dollars, as its annual financial report shows significant losses. So, is it making progress to get itself back on a level footing with Canon and Sony?

How Much a Photographer Made on YouTube in 2020

For a lot of creatives, making all or a significant part of their income via YouTube is a dream. However, to get there takes a lot of serious, consistent work and the ability to remain constantly innovative and able to come up with new ideas and present them in a compelling way with high production value. This great video pulls back the curtain and shows you how one well-known photographer did on the platform in 2020.

How to Have a Successful TFP Shoot

Trade for Print or TFP shoots are shoots where the photographer doesn’t pay the model and the model doesn’t pay the photographer. They are a great tool for when models and photographers are starting out or when they don’t have a budget. Here are some tips for how to make them successful.

What Does the Future Hold for the Camera Manufacturer?

The film era was a cash cow, with cameras being high-precision instruments from specialist manufacturers and because they used film that needed developing and printing, a huge service sector that surrounded it. From the 1960s onward, the sector innovated and grew at breakneck speed. And then, it fell apart. Is that about to happen for digital?

When You Do and Do Not Need a Model Release

If you have ever worked with a model, you’ve probably heard of the concept of model releases. Here is an explanation of when you need them and what kind of language they should contain.

How To Make Money on YouTube in 2021

Making money doing what you love is the dream of most people. For photographers and videographers, there are multiple paths to make that happen, and one of them is developing a revenue stream on YouTube.

How Do You Find Photography Clients?

It takes a lot of work and a wide range of skills to be able to run a successful photography business. Of course, one of the most important aspects is being able to find clients who want to work with you. This excellent video essay discusses just how to go about finding clients.

5 Things You Should Do to Sign With a Photo Agent

For many of us photographers in the commercial world, the key to getting good jobs for exciting campaigns is having the right agent by your side. However, finding the right agent and with space on their books for you can be incredibly hard to do.

Is Your Photography Website Doing Its Job?

If you want to make money as a photographer, one of the most important aspects of your business is your website. It is where most of your clients will first see your work and how they will contact you to hire you. Is yours doing its job properly? This great video discusses what clients look for in a website and what you can do to make yours better.

Why the Influx of Amateurs Is Not Killing the Industry

Cameras have become so dumbed down in recent years that pretty much anyone can take great shots with even an iPhone or an entry-level camera. Here’s why you do not need to worry about the explosion of mediocre photography impacting your business.

Is the Camera Industry Recovering Post-COVID?

The last year has been pretty dire for the camera industry, as the impact of COVID forced a general shutdown of manufacturing and sales outlets. As parts of the global economy have reopened, we have seen the shoots of revival start to spring up. Will the camera industry return to its 2019 pre-COVID levels?

Do You Know How To Price Your Photography?

Do you charge for your photography? For the photographers who want to use their passion as a revenue opportunity, you will have to figure out what works best for you.

What Is The Real Difference Between Budget and Premium Lights?

One of the greatest things to happen in recent years for photography is the huge increase in incredibly well-designed budget lighting systems. Although most of them come from the same factories as the premium brands, offer similar specs on paper, and often have alarmingly similar looks, what is the real difference?

Photographers: It's Just for Social, Can You Drop Your Rates?

For years, we've heard clients ask photographers for a few images. The client would pay for all types of usage rights and then they'd ask for a few images as freebies, for social media. And that trend continued for several years. We'd throw in a few for social media and make the client happy. As social media grew, the budgets stayed small.

How To Create Videos With Little or No Money

A lot of video productions use incredible arsenals of gear — even YouTubers seem to be shooting with tens of thousands of dollars of kit — but it's no secret that isn't necessary. Here are some tips for shooting videos with little to no money.

What Do You Do When Your Client Doesn't Like the Images?

It is something that will happen to every photographer at some point or another: you are in the middle of a shoot, and your client simply hates the photos you are producing. So, what do you do at that point? This excellent video essay discusses how to handle this potentially sticky situation and leave both yourself and your client happy.

Five Tips For Photographers on How To Avoid Burnout

People both outside of and inside the industry tend to romanticize the idea of being a professional photographer. But with pressure from technology and increased competition leading to low pay and more demand from clients, burnout is something that many of us either have or will experience in the future.

A Discussion About Making Money as a Creative

Money is a subject that is rarely discussed openly and that can be detrimental to anyone newly trying to make some as a creative. Here is an interesting and open discussion about the topic.

Camera Industry Expects Sales to Slide Further

CIPA recently released February shipment figures for the camera industry, which paint a picture of mixed fortunes and a complex path ahead for manufacturers. This generally looks to be positive news for Sony and Canon but is a warning for Nikon and Pentax.

10 Ways You Can Make Money Online as a Photographer in 2021

If you’re trying to shift towards making a living as an online creator, one of the keys to success is having multiple revenue streams. In this useful video, photographer Evan Ranft gives you 10 great tips to help you on your way.

Helpful Tips for Running a Successful Photography Business

Being a competent photographer and running a successful photography business are two distinct things, and it is important to have good business acumen to find financial success. This excellent video tutorial features a photographer discussing some things you should do and some others you should not to give yourself the best possible chance of finding success with your photo business.

What Is It Like Being a Commercial Food Photographer?

Until 10 years ago, I didn’t know that being a professional food photographer was even a thing. I don’t come from a creative background, so if you had asked me what I thought they did, I would have been very far from the truth. Hopefully, I can shed some light.

An Interview With Eric Magnussen: The Art of Drag and Photography

RuPaul’s Drag Race is the Emmy-winning global phenomenon taking reality TV by storm. The show is in its 13th season but boasts several spin-offs including All Stars, as well as localized seasons in Canada, UK, Thailand, Holland, Spain, and Australia. Drag race, as it is called by fans, is a reality competition that challenges contestants to find the drag performer who possesses the perfect blend of charisma, uniqueness, nerve, and talent.

Who Should You Contact For Commercial Work

When I started out in photography, I didn't even know that ad agencies were a thing. To be honest, I didn't know a lot at all. However, over the years I have picked up a few tricks that will hopefully help you.

What Makes a Camera Professional?

Today, I’d like to discuss one of the most overused and most misunderstood concepts in photography. What exactly makes something a “professional camera”?

Most Photography Pricing Advice Is Wrong

If like me, you were told to work out your overheads, how many days a year you plan to work, and calculate your fees from this, you have also been pricing your photography work incorrectly.

Is Living In a Big City Important for Pro Photographers

In the past, location has been everything for commercial photographers. However, times are changing, and it isn't an option for all of us to up sticks and move to NY. So what do we do if we find ourselves living in a small city?

Canon Makes Rapid Gains in Mirrorless Camera Sales

With more mirrorless cameras shipped than DSLRs in 2020, the pivot to mirrorless has occurred. Nikkei's report on 2019 mirrorless sales was therefore eye-opening; however, it is the 2020 numbers that will show the shape of the sector. So, who are the winners and losers?

A Feature-Rich Platform for Print Sales: Fstoppers Reviews Art Storefronts

If you’ve decided to start selling prints of your work, you’ve found there are a lot of options, from print-on-demand websites where your work is part of a larger marketplace and orders are fulfilled by the website, to customizable platforms that you can make all your own. Art Storefronts attempts to offer the best of both worlds.

How To Upgrade Your Photography Without Breaking the Bank

So, you’re starting to think that you really want to grow and try something new with your photography, but don’t have the funds for a new camera? Well, there’s a good chance that you can make significant upgrades to your productivity without breaking the bank.

Struggling To Get Commercial Clients?

It can seem like a game of who you know and chance as to if you are the photographer chosen for a job. If you find yourself frustrated that photographers more expensive than you and not as good as you are getting the gig, this could help.

Should You Turn Your Passion for Photography Into a Business?

Virtually everyone who has started a photography business has asked themselves this question. The short answer is "it depends," but this video gives you five solid questions you can ask yourself if you need to make the all-important decision.

Does a Love of Photography Help or Hinder a Career in It?

Photography is a passion and a hobby for many and a career for a few. But to truly succeed in this competitive industry, does love for photography stand you in good stead, does it make little difference, or does it work against you?

How to Start and Grow a Successful Wedding Photography Business

Becoming a competent photographer with good creative aptitude is only half of what it takes to become a successful wedding professional. This fantastic video tutorial will give you a ton of helpful tips and information on how to start and build a wedding photography business.