Recent Business Articles

Clients' Reactions to My Prices

Sending a photography quote out is always a stressful moment, especially if it is for a job you really want. Here are a few memorable reactions from potential clients.

The Time to Prepare for Viral Photos Is Before They Go Viral

Unless you're a photojournalist, the chances are low that your photos will ever go viral. If you're trying to go viral, you'll probably be prepared ahead of time. If you just so happen to be in the right place at the right time, you may not be prepared for what happens when your photos go viral.

How to Make Some Money With Photography This Weekend

Whether you're an amateur or a new professional, money from photography will likely be on your mind. This video follows a photographer as he goes out and tries to do just that. (Warning: some strong language.)

The Case for Influencers and Why They Can Be Valuable to You

Recently, there has been a viral story going around about an ice cream truck doubling the cost for influencers. The anti-influencer perspective is real and understandable, but I wanted to write about the other perspective. Can influencers be useful for you and your business?

Breaking the Myth of the Ideal Boudoir Client [NSFW]

A common misconception is that boudoir is for younger women. I have heard prospective clients think it is only for brides, for newlyweds, or for 20-somethings. A boudoir photographer in New Jersey is working to bring light to all the clients 50 and older who book sessions.

If You Want to Take Your Photography Full-Time, You Need to Aim for the Tipping Point

There is often a lot of talk of "taking the leap" to full-time photography. It might be a cliché, but it does feel as if you have to throw yourself into the partially unknown to have any chance. But whether you're winding up to jump, or you've landed on the other side and are wondering what's next, you can benefit from the Tipping Point.

Three Common Photography and Videography Business Mistakes

You can have all the talent and creative vision in the world, but if you don't have good business skills, you won't make it as a photographer or videographer. This excellent video details three common business mistakes photographers and videographers make.

10 Things You Are Probably Forgetting From Your Videography Quotes

Pricing your work as a small-scale filmmaker or videographer is not that straight-forward, because it has many nuances that are specific to the type of work, style of work, and type of client. Here are my 10 suggestions for items you may probably miss from your estimate.

How to Make Passive Income in Photography

For a myriad of reasons, it’s always good to have multiple streams of income with photography. Not all of these streams need an equal amount of effort, however, and in this video you can learn five different ways to make a passive income with your camera.

Five Ways to Impress Potential Clients

Being successful in the business of photography isn't just about being good with a camera; it's about having the ability to convince people that what you offer is unique and worth the cost of your services. Here are five simple ways to impress potential clients to give yourself a better chance of converting the sale.

You Can Moan About Adobe but the Company Is Making More Money Than Ever

You may frequently hear complaints about Lightroom and Photoshop — too buggy, too slow, too bloated, too expensive — but it doesn’t seem to be putting a dent in Adobe’s performance. In fact, it’s quite the opposite as the company announced last week that it has achieved record revenues for the second fiscal quarter of this year.

Should Fstoppers Use Free Stock Photography?

I've been meaning to make this video/post for a long time but I kept putting it off because it's probably the most polarizing subject in the photography world. Is microstock, and now free stock photography, ruining the industry? Is Fstoppers promoting this?

Why Is Leica Shedding Staff When Its Profits Are Increasing?

For many companies, losing 7.5% of your workforce would typically be bad news, perhaps an indication that profits are falling. This is not the case at Leica; in June last year, it announced that sales had increased for the fifth consecutive year. So, why is Leica doing so well when other camera companies are seeing their figures nosedive, and why is it reducing its number of staff?

The Biggest Advantages of Being a Professional Photographer

Being a professional photographer these days is not easy. Everyone with a camera is out to make money, and the industry is saturated. However, despite this, there are some serious — and sometimes serendipitous — perks to the job.

The One Email Trick That All Photographers Should Be Doing

Email is not going to stop being a vital tool for photographers anytime soon. It's for this reason that you should be making the most of each and every one you send. If you want to stand out, get more work, and look professional when corresponding online, this article is for you.

Why 'Charge What You're Worth' Is Bad Advice

The phrase, “charge what you’re worth,” makes sense on the surface, and it’s advised so often in photography business circles that no one realizes it’s a bad idea.

Create Happier Clients by Learning to Manage Expectations

Being a financially successful photographer is just as much about business sense as it is about photographic skill. One of the best ways to ensure pleasant outcomes with your clients is to learn how to manage their expectations before you even click the shutter.

Getty and APO, a Marriage Made in...

Getty Images and APO Group have announced a partnership to promote integrated media solutions to clients across Africa and the Middle East.

What Is the Most a Photographer Can Charge a Client?

Not knowing how much to charge as a photographer is a surefire way of giving you and your business a major headache. Here are a few pointers which you should never forget when working out what you are worth.