Photography Business

Being a great photographer is only part of running a photography business. The other part is knowing how to price your work, attract and retain clients, write contracts that protect you, and build something that's financially sustainable. This section covers the business side of photography with the same seriousness that Fstoppers applies to technique — practical, honest, and grounded in real experience.

Why You Should Be Offering Photoshoot Mini-Sessions

The idea of discounting our work is something most of us don’t even want to consider. We’ve spent a ton of time honing our skills and have more invested into our work than the consumer can possibly understand. That’s why mini-sessions are perfect — if you have the time. 

Checklist: What You Must Ask a Client Before Giving a Price

It's a huge risk to not ask the right questions before giving a prospective client a price. Not only does it make you look like an amateur, but you could end up agreeing to a job which really isn't worth the time or money. Here's what you should be asking when someone wants to know how much it will cost to hire you. 

Binded: A Quick and Easy Way to Copyright Your Images

As a photographer, understanding the need and the process for copyrighting images can be overwhelming. Binded, the online company formerly known as Blockai, just released a tool that greatly simplifies the photography copyright process for no additional fee. 

Three Lessons ShootProof Can Learn From Pixieset

When I first discovered ShootProof, I loved it. The idea of handling all of my file delivery as well as print sales from an online platform easily through my website was just amazing. But after a good amount of time, I grew frustrated with a couple flaws in their system that were deal-breakers for me. I then switched over to Pixieset and haven't looked back.

What to Do When You Get a Negative Business Review

Ah, the Internet. I have a love/hate relationship with the Internet. On one hand, I view it as my own personal world of opportunity providing me with free education, marketing, and entertainment. On the other hand, I view the Internet as a cold dark place full of criticism. But alas, I think of myself as a weenie. As a person, I’m emotionally driven rather than logically driven.

Just Say No: A Photographer's Tale

Getting to “yes.”  It is the story of our lives. Whether pitching a client a new idea or nervously asking the woman you met at the corner store for a date, that sweet little three letter word can be pure music to our ears. But as we progress in life and the choices become more complicated, we realize that the questions themselves aren’t always so black and white.

Five Mistakes I Made as a Professional Photographer

I am sure most of us look back on our lives and think, “You stupid idiot, what on earth possessed you to do/think/try that?” I am certainly no exception to this, especially in the professional arena. During my early years as a photographer, I made a heap of mistakes and I worried about all the wrong things. 

How to Respond When Clients Say You're Too Expensive

It really doesn't matter what kind of photography you do if you get paid for your services I guarantee that at some point you will be faced with price objections from a client. If you haven't already you definitely should arm yourself with a few tactics for when the inevitable happens. 

Will Temporary Flight Restrictions Ruin Jobs for Drone Operators?

As a U.S. citizen, I have to abide by the laws of my country; As a drone operator, I have to abide by the rules of the FAA, just like anybody else. Yesterday I was at a wedding in New York when I found out President Trump was venturing to his golf course in Bedminster, New Jersey for a 17 day vacation.

12 Reasons Why I Suck at Instagram and You Probably Do Too

Like many photographers, I've been scratching my head at how to win the Instagram game. Over the last six months, I decided to up my game and upload daily content and be more active on the platform. The results are out, I still totally suck at it. My reach, engagement, and even numbers of followers have gone down.

Three Ways to Tell If You Need a Client Management System

When I first started my business, I was keeping track of my clients, contracts, and everything else in this old, white, hand-me-down filing cabinet. It creaked every time I opened one of the four drawers. To be very honest with you, I finally just sold the thing for $40 last week. 

How to Organize a Professional Photoshoot

Organizing a photoshoot, professional or otherwise, can be a daunting task. From a small portrait sitting with a local band to a worldwide ad campaign, there are some key steps that will reduce stress, ensure everyone feels understood, and ultimately help everyone work towards the same goals. As a bit of a disclaimer, I work in the U.K.

Wedding Photographers And Videographers Need to Stop Blaming Each Other

Wedding photography is not what it used to be. I don't mean this in a good way or a bad way, it just seems like with any advancement in technology comes a new challenge. Many couples today want both still photos and video of their wedding. This makes sense since it is often the biggest day of their life.

Maximize the Speed of Your Online Photography Portfolio With a Better Export Strategy

Contrary to delusional beliefs, not everyone is hooked up to a high-speed connection capable of streaming 8k video at magnificent buttery smoothness. Extremely fast connectivity is an amazing thing that is still out of reach for the vast majority of users. You can't assume that the viewers of your website are going to be piloting a computer hard-lined into the latest fiber optic goodness.

In a Photographic Journey, Placing Dots Is as Important as Connecting Them

I am a doer. I pride myself on getting things accomplished. Doing things rather than talking about them. I even keep a strict log to make sure that I make the absolute most out of every 24 hour period. Productivity is my spirit animal. Now, I know what you’re thinking. Isn’t that a bit excessive? The answer is more than likely yes. And I don’t open that way as a means of boasting.

Why Professional Photographers Should Work For Free

Free? Working for free? When I started out, being asked to work for free made my blood boil; Didn’t people know I had bills to pay, rent to make, black T-shirts to buy, rounds of beer to shout, girls to woo? These things cost money, and it still makes my blood boil when I’m asked to work for free. And yet I often work for free. Confused?

Will Business Kill Your Passion?

“Do what you love, and you’ll never work a day in your life.” What an inspiring, hopeful idea. Unfortunately, it’s not always true. According to this article on USA Today, only about 20 percent of businesses last past their first year, and even less survive past the five-year mark.

The Costs of Producing Photography Gear

We all have or will want to buy gear that is out of our price range or that we think doesn't have enough value compared to another competitor's products, and we'll choose what we can afford today over what might be a better piece of equipment bought later.

Amazon Pulls the Old Bait and Switch With Their Unlimited Storage Plan

Last year Team Stuart was faced with a big storage problem. Our 9-plus terabytes of photos were a few weddings away from out growing their 10 terabytes of storage. This meant we needed to shell out a bunch of money for more hard drives to even think about storing more photos. Money that I didn't have, especially considering we'd need a whole new NAS setup.

When Marketing Your Photography, Always Keep the Audience in Mind

These days, there are endless ways to get your images in front of clients, and it is more important than ever to put your best foot forward at all times. A tight and well curated portfolio is absolutely essential; trimming the fat and staying true to your brand.

What to Do When Your Image Goes Viral on the Internet

Many of us have been there. You upload your work to a social media platform only to find out months later that your photos have gained the attention of the masses. Immediately you start getting bombarded with emails, phone calls, and publications start reaching out.

Should You Create a Video Portfolio of Your Photography?

After Google, Youtube is the second largest search engine, and thus having a video-portfolio of one's photography can be a great addition in so far as getting one's work seen.  Any time we get to offer our work in a different format, it allows us to both see and showcase different angles which otherwise may remain hidden or less apparent.

What We Can Learn About Making Short Films by Studying Neil Blomkamp

In a time where it so easy for anyone to get ahold of a camera, where short films are literally being shot on cell phones, it can be tricky to figure out where to start when you want to create your own short film. Short films can be a great way to get noticed, they can be the perfect way to get your foot in the door at film festivals, and they can be a whole lot of fun to put together!

Why Every Photographer Should Pay Attention to Net Neutrality

If you haven't been paying attention to the topic of Net Neutrality, now is the time to jump on the bandwagon. To save the long explanation, take a quick visit to Battle for the Net for more info on what exactly is going on and how to add your name to the growing list of independents everywhere in support of Net Neutrality.

Tips for Self-Producing Your Own Shoot

I met a new contact on a job recently that encouraged me to delve deeper into the world of lifestyle imagery when thinking about my next shoot. She explained that over the years in between paid gigs, she would self-produce and fund her own micro shoots to use as portfolio material, but more importantly, as stock imagery to be sold.

Examining Gender Disparity in the Filmmaking Industry

The filmmaking industry has historically been a male-centric one, and though the scales have started to tip back toward equal representation in recent years, the disparity is still very much real. This interesting videos examines the data, causes, and consequences of the current state of affairs. 

Seven Tips for Work-Life Balance

Work-life balance is like a unicorn: no one knows whether it really exists, but vague hope persists. Balance is particularly difficult for entrepreneurs because we wear so many hats. More often than not, work-life balance is like a seesaw, with life on one end and work at the other. One side is always either up or down, and time spent in the middle is fleeting.

Why I Am A Photographer

A casual conversation leads to an interesting question. There I was again. Spouting endless drivel at the beginning of a date. Trying desperately to impress her with my chatter.

Eight Skills You Need to Have to Be a Filmmaker

If there's one thing I learned in music school, it's that while school can certainly make you a more introspective and informed artist, it does little to prepare you for the actual life of being a creative, where you somehow have to translate all the theory and experimentation into real, practical ability that gets you noticed and earns you income.

Small-Town Photographers, This is For You

Regardless of whether your idea of a "small-town" is one with 100 people or 20,000, the potential hurdles small-town photographers must get over can stack up quickly if you only focus on the negatives. Perhaps your goal in photography is to simply maintain a hobby. Maybe you aspire to maintain a high-profile business instead.

Ever Thought You Could Justify Spending $40,000 on A Camera?

Jakob Owens is a visual director based out of Los Angeles, California. He directs music videos, commercials, short films, and manages his YouTube channel TheBuffNerds. Ever since discovering Owens through YouTube, I have used his channel as a constant source of industry information and inspiration.

Brooklyn Beckham to Release Photography Book This Week; Panned by Critics

David and Victoria Beckham’s eldest – an aspiring photographer – is due to release his first photography book later this week. Entitled "What I See," the book is listed by the publishers as “a series of snapshots of his life,” but has been panned on social media and other online platforms.

 

Critical Workflow Upgrades I Should Have Made Sooner

Looking at this list, I am paradoxically full of joy having made these gear additions, yet I also recall the pains of creating without them. Many of these upgrades are niceties, others you could argue are absolute necessities depending on what you are doing, especially if you are running a business around using a camera.

Five Tips for Building Your Photography or Videography Brand

Creating a good brand is a tricky and subtle thing, and most of us don't have the benefit of a marketing team at our beck and call. Luckily, there's this helpful video to get you on the right path to having a stronger and more recognizable brand. 

Should You Go Into Debt to Purchase Photo and Video Equipment?

It's not exactly a secret that photography and videography equipment can be expensive — like "you can live with only one kidney, right?" expensive. And so, when it comes time to purchase that five-figure camera, you may have to make some difficult decisions, including possibly going into debt to be able to afford it. But is that the right decision?

How to Write Treatment For a Music Video Pitch

With no audio to worry about, and just around four minutes to fill, music video production is one of the most accessible ways for cinematographers and videographers to broaden their creative horizons and be paid.

Taking Care of Your Crew

Some photographers are lucky enough to work large shoots that have directors or production managers who manage the logistics of the shoot, leaving the photographer free to focus on creating images but, often, photographers are running large scale shoots without the benefit of a production manager.

Making the Most of a Simple Shoot

I was hired to shoot graduation photos for a client recently, a particular job that certain photographers may be at odds with accepting. Simply put, it’s one of those gigs that can be hard to get motivated for if it isn’t your style. As a working photographer however we must all make decisions with our career and in my case, work is work regardless of the genre.