Recent Business Articles

How to Find a Valuable Niche as a Photographer

Finding your specialty can be difficult for any profession, but the vague advice of needing a niche as a photographer — while important — is unhelpful in isolation.

Top Five Templates for Photography Websites

With online photography portfolios being absolutely essential, it's paramount you ensure you have the best website possible. Here are my top five templates for photography websites.

Stop Going It Alone: Why I Stopped Being a Photographer Hermit

For many photographers, photography can be a solitary pursuit. Many of us run a single person business where the majority of our time is spent by ourselves. Sure there are times when we collaborate with clients, talent, and assistants, but this isn’t the same as socializing with our photography peers. I’ve been fortunate enough to find an excellent solution for my isolation and highly recommend it to all photographers.

How to Double Your Inquiries With One Simple Addition to Your Website

Photographers of all genres rely on new inquires as well as returning clients to fill their calendar for the year. Keeping up with returning clients is easily done, however getting the fresh new leads does not have to be a difficult task if your website has a few minor additions.

How to Arrive at the Perfect Professional Portrait

Portraits are a great way to reflect professionalism. As a portrait photographer, what are the things that you can ensure to get the best for your clients? There are a few important areas that you have to pay attention to as a portrait photographer. Here is a quick article that discusses on how to arrive at the perfect professional portrait.

What's the Best Portfolio Website Builder for Photographers?

If you want to showcase your work on more than just social media and perhaps even start selling your images, you need to have a portfolio website. So what's the best option to get something professional, cost effective and functional up quickly?

An Argument Against Freelancing as Your Business Model

When it comes to self-employment, the term "freelancer" is a bit of a dirty word in the creative industry. For many, the word is synonymous with low income, little appreciation, and, for some, a lack of creative freedom. It's no wonder that many creatives — especially photographers — are increasingly going down a different route.

Pomodoro Technique: The Secret to Efficient Photo Editing?

Subscribe to business or productivity "influencers" on the web and you'll receive a variety of tips: “Nap this long,” “Consume more of these,” “Turn that device off!” But how do these techniques apply to photo editing, and can a one-size-fits-all productivity approach help us photographers use our editing time more efficiently?

Stop Hating On Cheap Photographers

Almost weekly I see an article online or a comment about how cheap photographers are undermining the industry or that they are ruining it for us.

Are You a Photographer or a FOMOgrapher: Part One

We’ve all heard it and probably noticed it first hand: social media is destroying our happiness and is directly related to instilling FOMO, the "fear of missing out" in people. We photographers are no exception. So how do we defeat an enemy that lives within our own minds?

How to Keep Your Cool During Computer Crashes

The last thing you want to deal with is computer crashes in the middle of editing. If you have been in the business long enough you know it will happen sooner or later. Let's face it, electronics can crash, malfunction, or worse. Having a solid backup plan for your images is important to keep your cool and carry on.

Why Failure Is Good for a Successful Photography Career

It’s easy to celebrate our successes in photography — the proud moments in-between creating and presenting a picture that we’re particularly fond of. But what about the times we fail? I think there’s a good argument for celebrating our photography failures, and here’s why.

Some Quick Thoughts on Business Maintenance

Today I want to talk about business maintenance and some of the less fun aspects of your business but important nonetheless. New Year's is a great time to go through and look at all your channels, social media, website, etc and see if there's anything that needs cleaning up or adjusting.

How to Start Making Money as a Photographer

One of the hardest parts of becoming a professional photographer is that initial jump from amateur work to being paid to create photos. This quick and helpful video will give you some tips on how to start making money as a photographer.

Three Tips to Help You Book More Work

More often than not, we’re our own worst enemies when it comes to landing the types of jobs we long to be hired for. Are you making it more difficult than it should be for potential clients to hire you for those photo jobs you keep waiting on?

"Can I Get a Copy Of Those Photos?"

It's probably happened to you: you're shooting away and someone, usually the venue owner, approaches you. You get that sinking feeling hearing those dreaded five words: "Can I get a copy?"

How to Convince Wedding Clients You’re Worth What You Charge

Convincing potential clients that you’re worth what you charge is a scary prospect. It means believing in yourself enough to stick to your guns. If you’ve had a hard time convincing clients to pay what you charge, here are a few ways that may help raise your success rate when asking for a sale.

This Is Where You Should Be Putting Your Money This Year

A new year means new possibilities. Each year, most photographers put aside money for specific items such as gear, repair, equipment, and more. The one item many forget is education. This is an important part of growing as a photographer and needs to be addressed each year to keep the creative mind flowing.

Are Your Photos Future-Proof?

A number of products premiering at CES 2019 give an indication to the future of photography and videography. Even without new equipment, there are some changes you can make to ensure your images and video are ready for the future.

The Ten Commandments of Photography

By “commandments,” I simply mean photography truths that have worked for me. Everyone has photography truths to believe in, but here are my 10.

$25,000 for a Wedding? It's Easier Than You Think!

The market is saturated — true. Competition is driving prices into the ground — sure. But it can be done: generating more income through wedding photography can be achieved. The question is, are you up for the challenge?