Photography Business

Being a great photographer is only part of running a photography business. The other part is knowing how to price your work, attract and retain clients, write contracts that protect you, and build something that's financially sustainable. This section covers the business side of photography with the same seriousness that Fstoppers applies to technique — practical, honest, and grounded in real experience.

How to Work with an Assistant or Second Shooter

At some point or another, most of us photographers will have a chance to work a job that requires us to hire help. It may be a one-off, or perhaps your studio has come to a point where hiring a full-time assistant makes sense. There are so many factors that go into hiring another person, even full-time.

​5 Signs You're Ready to Quit Your Day Job

Many photographers start out as hobbyists and part-time photographers while relying on a day job to pay the bills. Maybe you shoot on the weekends and edit after hours. But at what point should you quit your day job and commit to becoming a full-time professional photographer? Here's how to take that first big step in your photography career. 

Why the Key Ingredient of a Successful Photographer Is a Recognizable Style

There are a zillion photographers out there, but there aren’t a zillion clients. How do you make your work stand out? Success comes when a client will book you because it's you and not because you are just another good photographer. In the process, having a recognizable style might also make you a happier photographer. But how can you get there? 

Retouched Magazine Now Available in PDF Format

Retouched Magazine, the interactive magazine from retoucher and beauty photographer Julia Kuzmenko McKim, has recently announced that they are also now available in PDF format. The magazine brings some of the most talented and experienced photographers and retouchers together to teach and share their insight into the field of retouching.

5 Warning Signs That You Are Failing at Photography

Are you struggling to make it as a professional photographer? Here are the top five warning signs that your career is headed for failure, and how to overcome your own self-defeating habits.

 

How to Create Instagram Ads Through Your Facebook Account

Facebook has recently made it easy for users to create Instagram ads through their platform. For some time, Instagram has been one of the best avenues for photographers to reach potential clients and vendors that they would like to work with.

New Startup Aims to Revolutionize the Way You Manage Your Photography Business

There is a new cat in town and it's roaring like a lion. PICR is a startup from Portland, Oregon that promises to make your life as a photographer easier. They have created a platform for photographers that could build a bridge between the potential consumer and the service provider. An online agent of sorts. Can they really deliver? 

3 Podcasts You Should Be Listening to For Your Photography Business

As creatives, we have to stay inspired, focused, and always be moving forward. Aside from focusing on creating beautiful, desirable work, if you want to survive doing what you love, you have to have a good business sense. For some of us, this comes naturally, for others it is a learning process. No matter what your experience with business is, you can always learn more.

How Photographers Can Deal with Unprofessional Models

Once in a while, despite our due diligence and training, we all end up in circumstances where we must handle a difficult situation. As a model with a wide range of experience, I have a large network of professional photographer friends and have seen first-hand how unprofessional my fellow models can be.

Samsung May Be Shutting Down Their Entire Camera Division After All

Let me preface this article by stating that this is based on educated rumors. Late in September, the rumor mill was flying with speculation about Samsung shutting down its Digital Camera Division and the NX line in particular. This was sad news because many photographers throughout the industry have found that they really like the NX cameras and their price point values.

6 (Respectful) Ways to Reject Models

Ahhh…..rejection! Everyone has experienced rejection many times in their life, but it is especially prevalent in the fashion and photography industries. I’m sure you have been rejected as a photographer before, whether it was by a gallery, publication, or model you have wanted to work with.

Watch Normal Businesses React to the Promise of Exposure

Working in the creative arts world has always involved the struggle of conveying value to clients and educating them that our time has value and that exposure doesn't pay the bills. It's nothing new, and it will likely continue, especially as the barrier to entry in the industry continues to fall, but we all have the power to change it. 

My Take on Creating the Ultimate Client Experience

While all photographers are unique and differentiate through their style and specialty, there is one constant throughout: client experience. All photographers must provide an excellent client experience in order to stay in business.

Why I Think All Creatives Should Consider Working for Free More Often

Let me set the scene: I’m a 24 year-old photographer based in London. I specialize in portraits with actors, models, and musicians and I started freelancing almost three years ago. I didn’t know what to expect when I first started working in the creative industry, but I soon learned the extent of how many jobs are expected for absolutely no payment in return.

Tips For Dealing With Stress As A Photographer

Stress is a killer. I’m sure you’ve heard that before. Study after study after study all concludes that stress can lead to a whole slew of nasty consequences. It would then stand to reason that it is in our absolute best interest to reduce it as much as possible. Anyone who has chosen to make their living as a photographer, however, will tell you that this is harder than it appears. 

6 Things Chase Jarvis Does for a Happy and Productive Day

Part of the allure of being a full-time freelance photographer is the ability to work for yourself and make your own schedule. That means no more nine to five and no more of the monotonous daily routine, right?

How Smartphones Can Help Your Business (No, Really)

Smartphones get a bad rap. They’re ruining the photography business, they’re the downfall of society - you know, that sort of thing. Wedding photographers complain about the glare of screens dotting the aisle like a runway landing strip. Newborn photographers cringe when mom shoots over their shoulder.

An All-Too-Important Primer on Insuring Your Drone Activities

AIG's recent move to begin insuring unmanned aerial vehicles (UAVs) marked the beginning of the first large, national insurance company to get ahead of (or catch up with) the "drone movement." Like this season's migration of Canadian geese, everyone seems to be flocking in droves, clearly intent on getting to the online shopping outlets and local electronics stores that sell the

The New Facebook Profile Videos Are Great for Your Photo Business

Facebook is rolling out a cool new feature that will become a lucrative sales and marketing tool for photographers. Profile videos are here and they can help your photography business stand out, whether you're a travel photographer or a portrait and wedding shooter. Read on to see how it works and how your business can make smart use of these 7-second profile video loops. 

Dear Wedding Photographers: Get Over It

The Internet is my biggest hero. I don't think my business would ever have gotten off the ground in the traditional world of phone books, landline telephones, relying on a brick and mortar studio to show your work, and direct mail marketing. I'm most certainly a do-it-yourself type of person and the web has enabled people like me to really take that to the next level.

Why I Loathe Sending Web Proofs After a Photoshoot

The Internet has done a rather annoying job of trivializing the photo selection process. Culling images is a critical process in a photographer’s workflow that the client or model often wants to be a big part of.

From Zero to Niche in One Hour

Building a respectable name for yourself as a photographer can oftentimes feel impossible, especially in a market saturated with other photographers. In an industry with so much competition, you need to differentiate yourself and your work from the rest your competitors if you really want to stand apart from everyone else.

Is Having a Studio Really Worth It?

When I started out photography professionally, I only wanted to do weddings. It was what I loved (and still love). I thought studio work was so boring. With time, I was convinced to get my own studio and started doing portraits, beauty, products, and other genres. It was great. However, after two years, I am about to terminate my studio lease and will not take a new one.

Why You Should Keep Your Wedding Photography Brand Separate From Your Other Work

A few months ago I wrote a two part article on branding for photographers. In this article I will continue with branding for photographers, and why you should keep your brands separated. The most common thing I see are wedding photographers combining their wedding work with their family, baby, senior, and even commercial work.

Is Photography the Cheapest Art?

As some of the world's biggest auction houses gear up to offer photographic pieces this week, statistics show that photographs are consistently lesser valued than their artistic counterparts. Take a look at why photographs have yet to find the same financial footing as other works of art. 

I Hired a Copywriter and Why You Should Too

You’re not a writer, so stop trying to be one. For the past 10 years I’ve struggled with the same thing, and that's website copy. I finally put that burden to rest and hired a copywriter. Here's why you should too. 

Always Backup Your Work: Oakland Photographer Has Life's Work Stolen from Home

Always backup your work, and then backup your backups! This opinion is brought to you by the recent news that Oakland-based photographer Jennifer Little lost her "life's work" when 21 hard drives containing over 70,000 photos were stolen from her home. To go along with the hard drives, she also lost eight cameras leaving only one left. 

Rapper T.I. Complains About Music Piracy and Then Proceeds to Blatantly Steal Photographer's Work

In the continuing saga of musicians complaining about others stealing their work or not getting paid enough for their work and then ripping off hard-working photographers, the rapper T.I. has joined the pack. T.I., most famous for hits "Rubberband Man" and "Whatever You Like" has stolen a Trinidadian photographer's work for use in an invitation to a party he's hosting.

What It's Really Like Being a Freelance Photographer

It’s been almost 3 years since I moved to London to pursue photography as a career. I’ve learnt that there are many misconceptions about those who take photos for a living - so here I’m setting the record straight about what day-to-day life is really like for a portrait photographer in one of the world’s biggest cities.  

 

3 More Things Your Photography Website Better Get Right

In May we published an article covering three of the most critical things your website should do well. The original post included several critical suggestions that could help improve your website but was, by no means, a definitive list. In this article we will expand on the first by adding three more items to the list. 

When Is It OK to Be the Photographer at Your Own Wedding?

Wedding photographers would like to hold their clients — or would-be clients, for that matter — to certain standards. As a collective, we’d love to see them shop for the best vendors, spend good money on photography, and have unplugged weddings with nary an Uncle Bob in sight.

How to Book More Wedding Photography Clients & Save Time with this FREE Web App

I came across a web app for scheduling appointments that was a complete game changer for my business! It's by far my favorite productivity tool. Every wedding photographer needs to check this out. It could be the missing link you need in your business to book more wedding photography clients. In my first week I was able to arrange seven meetings and book two clients. Wow!

Is Anyone Else Getting Telemarketing Calls From This Super Smart Robot?

 

When "Samantha" first called me something didn't seem right. Her voice was too perfect. She didn't sound like a depressed person who hated her job; she sounded excited to speak to me. She sounded like a voice-over actress, and she certainly didn't sound robotic. 

5 Legal Tips to Consider Before Starting Your Photography Business

Starting your own photography business can be very rewarding. However, we often let our creative right-brain get ahead of the left-brain practicalities and fail to ensure we are adequately protected from a legal standpoint. Corporate Attorney Adriel Sanders sent us these important legal considerations that may seem obvious to some, but many overlook. 

The Top 4 Factors That Determine Your Success in Photography or Any Creative Field

So, you want to be a successful photographer? Or retoucher? Or art director? Or just about any other creative field imaginable? It is a treacherous road, ranging from emotional bliss to hopeless depression. Be prepared to battle the fiercest of foes with nothing more than obsessive determination and your arsenal of skills. 

Agree: A New Way to Track Contracts and Payments for Your Photography Business

Keeping track of contracts and payments can be somewhat cumbersome. If you're like me, sometimes you want to write everything down and have an excel spreadsheet just to double check everything. Along with that there is a neatly organized folder on your hard drive, external, and hard copied in a cabinet somewhere.

How to Not Let Your Personal Photography Project Ideas Be Forgotten

If you ask any well-known and successful photographer what the most important thing you can do to grow your business is, they will almost all point towards shooting personal projects. Before the end of every day, I try to visualize at least one creative and interesting idea that might be worth photographing. Nine times out of ten, those ideas are complete garbage. Every now and t

The Fashion Photographer's Guide to Mood Boards: Save Yourself a Headache

Many beginning photographers find it very difficult to translate their vision verbally. In order to save yourself time, effort, and frustration the day of your shoot, use a mood board. Mood boards are visual collages of inspiration designed to provide your team or client with a visual reference guide that everyone can agree on before your photo shoot.

 

It Is Not The Competition That Is Driving You Out Of Business

An influx of talent naturally creates more competition and offers your client more choice. That choice ultimately leads to lower odds of you landing any given job. It would be very easy to look at the current state of photography and blame it on a numbers game, but then, you wouldn’t be entirely correct. 

SEO Tips for Photographers Using WordPress

In this article I will share with you some SEO tips for those of you who are using WordPress as their content management system. For visual learners I have created a quick video tutorial that will walk you through the steps in this article. 

5 Tips for Making Models More Likely to Reply to TFP Requests

Getting started in photography is expensive. Sometimes frustratingly so. This expense tends to compound a bit if one has to pay professional models to build a portfolio. Fortunately, you don’t. Models also need to build a portfolio, so collaborating with photographers to create images becomes extremely valuable.