How JPEGs Can Save Time Without Losing Quality

JPEGs are having a moment again, and not just on small sensors. When you shoot fast, deliver same day, or want a clean preview without a laptop, dialing in color in-camera changes how you work on set and what you hand off later.

Coming to you from Samuel Elkins, this thoughtful video asks you to test your habits instead of defending them. You’ll see Elkins shoot raw+JPEG on a Fujifilm GFX100 II and compare straight-out-of-camera files to his edited raws without hand-holding. He keeps the setup simple, leaning on the Velvia film simulation and small tweaks to highlight and shadow tone, then shows where that lands in real scenes. You’ll watch how “close enough” JPEG color gets in good light, which matters if you’re showing the back of the camera to a client and want buy-in before you ever touch Lightroom.

Elkins splits time between a compact prime and a travel zoom to keep the kit flexible. The two lenses are the Fujifilm GF 32-64mm f/4 R LM WR and the small GF 50mm f/3.5 R LM WR. The zoom covers everyday versatility, while the 50mm keeps a heavy body feeling nimble on long days. That balance matters when you’re hiking or moving fast and want to keep the camera out instead of back in the bag. The point here isn’t lens lore, it’s how a lighter front end makes you more likely to experiment with JPEG looks in the field, not later at a desk.

What stands out is how far the Velvia profile carries a scene before you ever touch exposure curves. Saturation, punch, and skin tones land about “75–80% there,” which removes a lot of indecision at cull time. That speed is useful when you deliver selects overnight or when you want to send a pleasing preview from your phone without a pass through Lightroom. The catch is baked color. If you shoot in vivid, contrasty light and later decide the palette should be muted or cooler, a JPEG won’t bend like a raw. White balance nudges help, but you’ll feel the limits when you try to pull tint, desaturate problematic channels, or recover highlights you misjudged.

The comparisons make this real. Night flash portraits with clean light look shockingly similar between the SOOC JPEG and the edited raw, which validates the “get it right in camera” mantra when conditions cooperate. High-chroma daytime scenes push back, and both the JPEG and the raw edit wrestle with competing colors, which is a useful reminder to pre-visualize your final palette before pressing the shutter. The workflow that emerges is practical: shoot raw+JPEG, pick selects off the JPEGs because the color is already halfway there, and reserve deeper edits for hero images or tricky mixes of color and contrast.

On the technical side, Elkins runs a lossless-compressed raw on the GFX body to keep file sizes reasonable without losing edit latitude. That makes pairing with JPEGs painless, since you aren’t doubling 16-bit monsters on every frame. Stick to a simple recipe, like Velvia plus small highlight and shadow shifts, then resist the urge to over-tune sharpness or color in-camera. 

You don’t get a step-by-step grading lesson here, which is the point. You get a measured look at when JPEGs shine, when they don’t, and how to fold them into a professional workflow without feeling like a compromise. The rest of the comparisons and the nuanced edge cases live in the video. Check it out above for the full rundown from Elkins.

Alex Cooke is a Cleveland-based photographer and meteorologist. He teaches music and enjoys time with horses and his rescue dogs.

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3 Comments

I'll make some popcorn while I wait for Jared to show up

I caught him glaring at me through my window last night!

I would absolutely LOVE to shoot jpeg instead of RAW!

But, when I have been forced to shoot jpeg because I forgot a spare card on a big trip, and had to fit a week's worth of photos on one card, I was literally shackled and bound when it came to editing, because the jpeg files responded so poorly to exposure adjustments like raising shadows way up and bringing highlights way down. It's not like we are shooting scenes with a low dynamic range and nice evenly lit subject matter.

Another time I shot jpeg was because I had had my camera repaired, and the repair guy set my camera back to default settings. I forgot that this meant jpeg was selected in stead of RAW. But that time, my first photoshoot was for alpine wildlife on a mountainside, and it was an overcast day so the light was even. And of course the jpegs turned out great because there was very even light due to the conditions.

For people who shoot in a studio, or who shoot fashion and glamor, where they use artificial lights set up optimally, then jpeg should be fine. But for most of us shooting only ambient light, with scenes that have a huge dynamic range, I just can't see jpegs working as well as RAW when it comes to exposure adjustments in the editing process.