Recent Business Articles

How to Price Restaurant Food Photography

Pricing restaurant photography is something most food photographers will struggle with at the start. In this video I discuss how much you can charge as well as some of the negotiation pit falls to avoid.

How to Price Food Photography Campaigns

Working out how to price high end commercial food photography campaigns is incredibly hard, especially with no information online available. In this video I go over exactly how I go about pricing my larger shoots and everything that goes into creating the quote.

Photographers, Try to Put Yourself out of Business Now!

You bought a camera, lenses, and gear that you're not convinced was essential. Many photographers feel that's all you need and the clients come walking in through your door. You've been fooled because the majority of your success depends on the business aspect of your operation. Let's do an exercise that better prepares you for success.

How Much Money Does a Top YouTube Photography Channel Make?

Generating decent income from YouTube is a dream of a lot of content creators, and you might be wondering what kind of money you can earn from the platform once you have found decent success. This great video features a prominent photography YouTuber sharing an honest look at the kind of money he makes from his channel and what you can expect.

Should You Become a Professional Photographer?

This is inevitably the question that pops up in the minds of most photography enthusiasts and amateurs. In this video, a photographer who has gone from I.T. to photography to YouTube recounts his story of how he got to where he is now and gives some advice to would-be professional photographers.

Strategies for Mental Well-Being in the Home Office

Most of my working life was spent at jobs in factories, in classrooms, behind a bar, and in offices. Being a freelance photographer means that I began spending a lot of time working from home. Now, given recent events, I’m spending all of my time working from home. How does working from home affect your mental health? Do you have any strategies for wellbeing?

How to Select the Right Portfolio Images

Creating a portfolio is more than simply selecting pretty images. In this video, I go over three photographers' work who are at different levels and explain how they should build their portfolio and what they need to do to move up to the next level.

Business and Personal Habits You Might Have Ignored Until Now

Although the current situation is far from what we used to know as "normal," I believe we will still have a chance to get to our daily routines. This time, we have to be more careful about a number of habits we may have been ignoring.

Your Next Camera Might Be a Subscription: Here's Why

Even before the economic disaster of COVID, the camera industry was contracting. The software industry has adopted SaaS pricing, with Adobe Creative Cloud being the most recognizable example. That pricing model, or one like it, might be the next big change coming to camera hardware.

A Map Tracking Live Global Creative Production Status

We all want out. We want to get working. Our clients are calling, and we want to get back at it. Genero, a global agency connecting creatives with projects has launched a map to help you plan when and where you could start working.

Instagram's Missing Piece for Photographers?

Crazy click-bait title or truly the missing piece? It could very well be the missing piece for your photography account because ultimately it comes down to making Zuckerberg and the Instagram/Facebook empire happier.

Why Photographers Should (Still) Care About Instagram

If you haven’t been keeping up with your photography Instagram marketing, now’s the time to revisit. Instagram marketing can be incredibly fruitful for photography businesses. To make it work for yours, you must understand how to use Instagram productively. Let’s start off with some statistics…

Some Excellent Business Advice and Perspective on Surviving This Period

No doubt, a lot of us are struggling right now and wrestling with uncertain futures, and it can be very helpful to hear a little guidance from an experienced professional. If that is something you could use, this excellent video features a longtime professional discussing the current situation and offering some honest advice on how you can survive this tough difficult time.

Contract Cancellations During COVID-19: How Are You Handling Them?

What do you do when all of your contracts for the year are canceled in a matter of weeks? Regardless of how well-drafted your contract is, do you consider damage to your reputation when you think about holding clients to dates and payment schedules?

PSA: Don’t Make the Mistake of Lowering Your Prices When Business Resumes

The draw to lower your prices will be just as strong as the economy is weak, but while that may be good for new business volume, here’s why you should stay firm on existing business, even as rescheduling occurs. Don't know how to handle that? I also have a few tips for what to say to your clients to avoid falling into the trap of discounting services to the point of driving yourself further into debt.

How to Choose a Name for Your Business?

Whether you are an owner of another company or someone with a nine-to-five job, you may want to start your own business offering photography or video services. This article will give you advice about how you should and should not name it.

How Much I Charge for My Photography

This is a bit of a taboo subject among photographers, but in this video, I look back at my work and how much I charged and what validated that rate at any given point in my career through to today.

How Personal Projects Can Help You Get More Business

When you are a professional photographer, you can easily end up spending all your time working on things for clients and letting your personal work fall by the wayside. However, personal projects can be crucial not only to your own creative growth, but to your business as well. This excellent video discusses why you should carve out time for personal projects to help grow your business.

Internet Photographers Versus Professional Photographers

I have been sent a lot of messages and seen a lot of comments on this topic over the last year, and it is something I have shied away from tackling, but in this article I am going to delve into the taboo debate around internet photographers versus professional photographers.

Industry Figures Collapse as COVID-19 Starts to Bite

Following on from some depressing financial results from Canon, new data from CIPA shows that the camera industry took a hit in March, and things are only expected to get worse in the coming months.