Recent Medium Format Articles

Phase One Takes On the Future of Photography with Cutting-Edge XF Camera System

A major announcement by Phase One has introduced an entire system of state-of-the-art products to their lineup. The all-new, highly anticipated Phase One XF camera body has arrived, along with new IQ3 digital backs, new Schneider Kreuznach 35mm f/3.5 and 120mm f/4 leaf shutter lenses, and an updated Capture One 8.3. This fully modular platform brings advancements in autofocus, power sharing digital backs, highly customizable user interfaces, and much more.

Behind the Scenes with Tyler Shields on His New Project 'Sirens' [NSFW]

Photographer, director, and writer Tyler Shields is known for his world class, oft avant garde, work. We've covered many of his previous over-the-top projects here on Fstoppers, including feeding a $100,000 purse to a crocodile, his Mouthful exhibit, and blowing up his Rolls Royce Silver Shadow — all in the name of art. Shields is at it again with his fine art series Sirens which blends the genres of landscape and nude in a beautifully surrealist way. In this video, Tyler takes you behind the scenes in a look at the creation of some of the Sirens images.

10K Video Time-Lapse Created with a PhaseOne IQ180

That's 10K – as in your 4K monitor, but not really...because it's 10K. Yes, photographer Joe Capra created a stunning 10K time-lapse with a PhaseOne IQ180 that shoots images with a resolution of 10,328 x 7,760 pixels. While this video is clearly put together in a proof-of-concept style, the clips still astound. We can't expect anyone to be able to view this at a real 10K resolution (the video is edited to 1080p and zooms in to show the full resolution), but the least you can do is view it in HD in full screen, at which point it becomes a gratifying kind of dizzying.

Vincent Laforet Adds Las Vegas to His New High-Altitude Series Along with Lofty Goals for Social Interaction

After the New York City debut of his new project, Vincent Laforet unveiled photographs of Las Vegas from a helicopter at an altitude of 10,800 feet, 7,500 feet above Sin City. This morning, Fstoppers caught up with Laforet to shed some light on the new project including the gear used to shoot it, technical limitations, and even some interesting goals for the piece.
Hasselblad Slashing Prices on H5D and Lenses through December 24th

From now until December 24th, Hasselblad is offering 40 percent off of their H5D series of cameras and lens bundles. They are also offering 20 percent off of lenses when bought with H5D, H5X, and Certified Pre-Owned bodies. If you've been waiting for the right time to purchase a Hasselblad, this may be it.

Alpine Photographer Takes Us Behind-the-Scenes of Phase One's Capture One Pro 8 Campaign

When alpine photographer Kamil Tamiola was tapped to become the key photographer for a campaign announcing Phase One's Capture One Pro 8 software release at Photokina 2014, he had his work cut out for him. Nine weeks of planning went into this powerful concept of imagery that would be used as the subject for processing in the soon to be introduced software. In this video Tamiola takes us on a behind-the-scenes alpine exploration to Glacier Geant just above the town of Courmayeur in Aosta Valley.

Phase One Announces The A Series - Medium Format Mirrorless Camera Systems

Announced through Digital Transitions, is the new A series from Phase One. The A series is a line of medium format camera systems, with the power of mirrorless technology. This new system combines the power of Rodenstock optics, and ALPA bodies, making the first digital medium format camera system without the use of a mirror and in a much smaller package.

PhaseOne/Mamiya 0% Financing Promo: Considerations When Financing Gear

At the end of any speaking engagement I'm involved in, I usually offer a bit of advice which includes "Don't go into debt over this". If you're just starting out, trying to make a go at a career in photography, you need to focus on learning the craft, mastering your equipment, and trying to build your business to a point where you have a steady and somewhat consistent income. The business of photography is a constant ebb & flow, and if you don't have the intestinal fortitude to endure lean times, then it's probably not the right profession for you.

An Open Letter to Sony, Ricoh, Hasselblad and Phase One

We’re sitting on the precipice of game-changing year for photographers. 2015 is going to be the year of medium-format. Ricoh (formally Pentax) dropped a bomb this year with a sub-$9,000 medium format camera. There are even rumors about Sony and Mamiya teaming up for a medium format rangefinder of some kind. Yes folks, the competition is heating up, and this version of “king of the hill” is already getting nasty.

Fantasy Lighting in a Forest with Von Wong

Ever since Benjamin Von Wong took a leap of faith and left his successful career as a engineer to persue his artistic passions, he has kept a legion of die hard fans enchanted by his ability to turn the ordinary into epic. Whether it be organizing complicated pyrotechnics, photographing surreal scenes of ultraviolet models, or chaining models to a shipwreck 25 meters below the surface in Bali, Benjamin has never been interested in being ordinary. In his insanely creative mind, his thought process of "If it's not epic, than what's the point?" has led to some of the most memorable photoshoots in the last several years.

Hasselblad H5D-50c WiFi Adds (You Guessed It) WiFi to the 50MP CMOS System

Hasselblad and PhaseOne are officially flip-flopping as PhaseOne just added its no-WiFi IQ150 following a much earlier IQ250 announcement and Hasselblad is now releasing a WiFi-enabled version of its H5D-50c. In addition to WiFi, the new version brings several firmware-related improvements that will find their way into the current H5D-50c and CFV-50c models via a future update.

PhaseOne Announces the IQ150: The IQ250 Minus WiFi for $29,990

At a $5,000 "discount" compared to the IQ250, the IQ150 seems almost identical in every way. While we don't currently have much information, we do know that the IQ150 features the same Sony 50MP CMOS sensor that is featured in the IQ250, Hasselblad H5D-50c, Mamiya Leaf Credo 50, and Pentax 645z, boasting the same native and useable ISO range of 100-6400. The only [in]visible difference is the lack of WiFi and $29,990 price tag (compared to the IQ250's $34,990).

37.5MP CMOS-Based Leica S with 4K@60fps and CCD-Based Leica S-E Medium Format DSLRs Announced

In a perhaps not-so-surprising turn of events, Leica has entered the medium format CMOS market with their new Leica S. At 37.5 megapixels, this doesn't seem to be the same 50-megapixel Sony sensor everyone else is using, naturally. This time, Leica means business with a weather-sealed magnesium body capable of 4K video at 60fps and 3.5fps still shooting between ISO 200 and 6400. Looking for the more traditional CCD version? Leica updated that, too, with the new breakout S-E.

Mamiya Leaf Credo 50 Brings the Newly Famous 50MP CMOS Sensor to Virtually Any System

Following in the footsteps of the Hasselblad H5D-50c, PhaseOne IQ250, and Pentax 645z comes Mamiya's 50-megapixel CMOS solution, the Leaf Credo 50. Available with PhaseOne/Mamiya DF, Hasselblad H1/H2/H4X/500-series, and Contax 645 mounts, the Leaf Credo 50 opens Sony's latest medium format sensor to a greater range of systems still loved by many. But is it cheap?

How To Photograph Jewelry For Catalogs

As a commercial photographer, I specialize in product, food, and architecture. One of the products we've been shooting a lot of lately is jewelry, specifically jewelry for catalog use. In my opinion, jewelry is one of the hardest things to photograph, and many photographers don't know where to start. Whenever we're tasked with photographing shiny, reflective, spherical objects, our studio sounds like a group of sailors on leave with all the profanity flying around (often times strung together to make complete sentences).

Hasselblad Continues CMOS Craze with 200 Megapixel H5D-200c MS

As one might expect (though perhaps not quite so soon after the H5D-50c announcement), Hasselblad has taken to Instagram to announce the H5D-200c MS, a 200-megapixel, multi-shot variant of the H5D-50c. The camera, which can still produce normal 50-megapixel stills at 6200 x 8272 pixels, also ads 4- and 6-shot capabilities for applications such as fine art reproduction, product photography, and more. At its highest resolution, the 200c MS produces massive and glory-clenching 600MB, 16-bit TIFF files.

Today is the Last Day You Can Grab Hasselblad Certified Pre-Owned Gear for 20% Off

Having recently moved from a DSLR into medium format digital, I can affirm the transition isn't a cheap one. Besides shelling out tens-of-thousands of dollars for a body and digital back, you've also got to buy a new set of lenses which average around $4k each. Add tether cables, tripod mounts, additional batteries, and filters, you're in the hole for the equivelent of a home mortgage. Every once in a while, the manufacturers will offer incentives and/or savings and for Hasselblad, July happens to be one of those times.

Hasselblad Launches the CFV-50c CMOS Back for V-System Cameras

Today, Hasselblad launched the CFV-50c -- a medium format back using the same 50-megapixel CMOS censor in the H5D-50c that can be attached to any existing V-system camera. With no external cables required to connect the backs, the back is incredibly well priced at €11,000. While we're not quite sure what that means for the US market, the new back seems poised to be an incredibly affordable 50MP CMOS medium format system.

Chris Crisman Shoots The Perfectly Powerful Peanut Campaign

His client list reads like a who's-who in iconic businesses: Pearl Vision, American Standard, Shell Oil, Virgin Galactic, AOL, Wells Fargo, Salesforce, Red Bull, Minute Maid, Costco, and Allstate. He has even photographed celebrities like Kevin Spacey, Richard Branson, and Al Gore. No doubt you've seen the remarkable work of Chris Crisman in the past, but photographers want to know how does he do it? What does his studio look like? What equipment does he use?

Celebrity Covershoot at Amazing Locations in Las Vegas You Need to See to Believe

Late last year I was contacted by one of my magazine clients to shoot their upcoming cover with Panic At The Disco front man Brendon Urie and it had to take place across the country in Las Vegas in about a week (I am NYC-based by the way). I scrambled to find some cool locations in the region, knowing full well I did not want to shoot in some cramped hotel suite. Little did I know that with some good researching and shrewd negotiating, I would find some of the coolest locations I have ever photographed, and just moments from the Las Vegas strip.

Lessons I Learned From My Time Spent With a PhaseOne

This past week I've been sleep deprived, socially inactive, and holding a camera in my hands for more than I ever have in my entire life. You see, this past week I've been working with PRO EDU to film my first tutorial series to go on sale at the Fstoppers store this summer. Though learning a lot about my own work and process, I think I learned the most when I used a rented PhaseOne IQ250 system for one of my shoots.

BTS: JoeyL on Location in Ethiopia

It's easy to dismiss the amount of difficulty involved in location shoots. A few years ago, Joey Lawrence (JoeyL) shot a personal project of portraits in Ethiopia. Whether traveling by van, boat or Indiana Jones plane, it's great to have the opportunity to see how hard the literal journey was on the way to the figurative photographic destination. Just handling the equipment was a pretty substantial undertaking.

The Story Behind "Bliss" The Worlds Most Viewed Photograph

The iconic Windows XP wallpaper "Bliss" is widely considered to be the world's most viewed image. Though most of us are familiar with the beautiful image that has graced our computers at one point or another, not many are familiar with the story of how it came to be, and fewer yet that it is in fact a real image captured on film! Photographer Charles O'Rear shares with us the story behind how he created the image with nothing more than his Mamiya RZ67 and a roll of Fuji Film.

Pentax 645z Specs Leaked

According to PhotoRumors, the Pentax 645z medium format digital camera is coming April 14th and will be absolutely loaded. The replacement to the 645d will feature a 52.99Mp CMOS sensor like the new offerings from PhaseOne and Hasselblad, shoot ISO 100-204,800, and shoot full HD video and 4K in "interval mode". In addition, the 645z is rumored to not have an AA filter (like the D800E, D7100) for better sharpness, live view with contrast AF and focus peaking, and a new 27-point (25 cross type) AF system.

How To Produce A Combined Print And Motion Fashion Campaign

We live in a time where photographers and filmmakers must combine powers to be competitive in todays advertising market. Recently a huge fashion client approached our production company to capture concurrent motion and still ad campaigns with supermodel Lily Aldridge, but we had to do it all in under 10 hours with 2 complete hair and makeup changes and 12+ outfits. Advertising creatives today need to be able to shoot stellar visual content and assemble bulletproof productions.

Review Of The Phase One IQ250 Medium Format CMOS Back

You may have read my previous post previewing the first modern CMOS-based medium format back to hit the world market by Phase One. Soon after my post, Phase One HQ sent me one of the first IQ250 backs to arrive in the US to review for this site. I had a solid 2 weeks to try it out and see what this system was capable of doing.

Anastasia Taylor-Lind's Fascinating Portraits of Ukranian Protestors

One does not often associate violent protests and the threat of sniper fire with portrait studios. However, photojournalist Anastasia Taylor-Lind’s recent portraits of protestors and fighters in Kiev, Ukraine make us question this apparent disconnect. Taylor-Lind's stunning and revealing portraits were taken with a medium-format film camera between outbursts of violence, documenting the men and women fighting for their freedom in Kiev.

The Awesome Robocop Retouching Contest Winners

A few weeks back, I posted a full behind the scenes blog about my Robocop photoshoot. I had such a fun time with the shoot and final images that I figured others may enjoy playing with my Phase One MF raw files as well. I posted a contest on my personal photography blog that challenged people to re-interpret Robocop using up to 8 of my supplied Phase One RAW files. There was hundreds of entries from across the globe a handful of star-studded judges to review the entries.

The New Pentax 645D Medium Format Is Coming!

As far as digital products from Pentax go, the 645D Medium Format has always been the king of the hill for the company. Fans of Pentax, such as myself, have been anxiously awaiting an update to the original digital medium format offering from Pentax which was released nearly 4 years ago in 2010. Nipping at the heels of the recent Hasselblad and Phase One CMOS Medium Format announcements it appears Pentax finally has its own Medium Format announcement to make... and a 50MP CMOS no less.

Tim Kemple Shares His First Impressions Of The Phase One IQ250 CMOS

Adventure Sports Photographer Tim Kemple was one of the only photographers in the world who was lucky enough to try out the new Phase One IQ250 that was just announced earlier today. Check out the behind the scenes video, but also read the full article for my interview with Tim, where he shares his thoughts on the system, as well as what it's like to beta test cameras.

Phase One Released The First Amazing CMOS Medium Format Camera And It's Ready To Ship

For years, medium format cameras have been stuck with digital CCD sensors that are poor-performing at high ISO's because creating medium format CMOS sensors was prohibitively expensive. Well, that has all changed now. Hasselblad teased their new CMOS medium format camera earlier this week, but today Phase One announced their new CMOS digital medium format back and not only is it ready to ship on Monday, but it already looks like it will be a class dominator.

Medium Format Latest in Petzval Lens Resurgence

The swirly bokeh of fast lenses designed by Joseph Petzval in the mid-19th century is no longer solely available to fine art photographers using view cameras. In July, we profiled a Kickstarter campaign by Lomography to fund the creation of a brass Petzval for Nikon and Canon mounts. Now, a new campaign is hoping to fund the production of an F3.8 120mm lens for medium format cameras with a Pentacon Six and Hasselblad compatible mount.

How To Build A Tower Of Sandwiches | BTS RGG Photo

It's not every day you can make one big massive sandwich tower and get paid to do it. In this behind the scenes I take you through an average shoot in our Chicago studio. You can see the team of people that come together to a shoot like this happen.

Trying To Catch A Fighter Jet With 24,000 Watts Of Light

Stock Photographer Yuri Arcurs definitely went big with this experimental photoshoot, to see if it would be possible to shoot a fast moving fighter jet, and actually light it up with flashes. This behind the scenes video shows us how difficult it was to pull off, but that the end result justifies the elaborate and at times frustrating work.

Isa Leshko's Portraits of Aging Animals

Philadelphia-based photographic artist Isa Leshko turned her camera onto aging farm animals, horses and dogs to create a powerful study of mortality and aging. The body of work, captured with medium format film, is currently exhibited at the Corden Potts gallery in San Francisco and was inspired by the caregiving process she underwent with her parents.

Creating An Amazing Motorsports Advertising Photoshoot In Beautiful Landscapes

This shoot combines two things that I really love as a photographer: motorsports and incredible shoot locations. This comprehensive behind the scenes video captured by Ron Risman really gives you a great idea of how photographer Gregor Halenda put the campaign together. The resulting images were crisp and clean, showing off the bikes and locale.

The Importance of Taking It Easy

This is it. By now, You will have been inspired, honed your ideas, found the perfect location and booked your talent. You will have taken that little bit of inspiration and nurtured it into a full fledged shoot. If you are anything like me, you will have tossed out far more ideas than you kept and you will have spent hours upon hours solidifying the few that stuck with you. It is safe to say that the hard part is over.

Simplify your Photography, It Helped Me Remember Why I Love What I Do

Recently I was lucky enough to have a day off, something that doesn't happen too often. I woke up that morning feeling a little burnt out from the daily non-stop marathon that is living and working as a freelancer in New York City. I dragged myself out into the kitchen, made myself some bacon and eggs and sat down to eat. Over breakfast, I realized I hadn't made a picture for myself in almost a full year.

Photographing The Most Epic Burger You've Never Eaten

Once upon a time at brunch in Santa Monica, I created the biggest, most complex cheeseburger anyone had ever even attempted to ask a chef to make. I basically picked my top 10 things off the menu and asked the chef to put it between ciabatta bread. Then I ate the entire thing. It gave me severe meat sweats and rendered me unconscious afterwards, but it was the most delicious thing I had ever created. It's my single greatest achievement in life. I learned a lot about myself that day and will tell the Epic Burger story to my great great great great grandkids.

Luchador Fighter Portrait Series Behind The Scenes

Last year, I decided to pursue a fun portrait series of Luchador fighters from the Chikara Pro Wrestling League, located on the East Coast of the US. I've always been fascinated with this style of fighting and entertainment. These big colorful characters take the ring to pummel each other to the great delight of their dedicated fans. Some may call it "fake" or a performance, but I can tell you first hand that I saw blood drawn during a match on more than one occasion. These fighters are dedicated to their craft and I wanted nothing more than to capture them on camera.

The Importance of Experimentation

There is a fine line between having a well defined photographic style, and constantly putting out the same stale, boring work week after week. A fine and dangerous line. A line that can make the difference between being a successful, inspiring photographer and a photographer who has lost his audience and has even lost interest in his/her own work.

Flying Cars: Creating A 58 Foot Composite Print For BMW

Sean Madden, creative director from the ad agency Brains On Fire, reached out to me earlier this year and asked if given an arsenal of stunt drivers, the newest high performance BMW's, and a closed race course, could I create a 58 foot long composite print for BMW. My answer? "When can I start?" Watch the video and read the post below to learn how the shoot came together.

Step by Step Guide To Wet Plate Photography

Guest writer Josh LeClair is a commercial photographer based out of Marquette, MI. After seeing the stunning work done by Ian Ruhter with wet plate photography, he decided to try it for himself. LeClair does it on on a much smaller scale using a holga camera.

Behind the Scenes of an on Location Fashion Shoot: Oasis

A few years ago we featured photographer Kevin Kozicki in a behind the scenes video using pointsettias for a beauty shoot. Kevin is back with an amazing glamor photo and video shoot with filmmaker Christopher Park in a beautiful pool location using the Phase One IQ180 that was featured in Sessions Magazine. We had the opportunity to speak with Kevin and get his insight on the shoot.

Full Behind The Scenes Of A Photoshoot With KITT And The A-Team Van

I've been working on a personal photo series capturing movie and television cars (real and replica) for about 5 years now under the title "The Unicorn Project". I've posted about this before on Fstoppers (here, here, & here), as you may recall. Most recently, I had an opportunity to photograph a replica A-Team Van and KITT from Knight Rider while I was in Los Angeles. These happen to be two of my favorite television cars of all time. Watch the video and read the full post below to learn how it was done.

One Of A Kind Supercar Shoot Inside A One Of A Kind Beautiful Home

My good buddy and fantastic car photographer Richard Thompson (check out his facebook page) shared a unique shoot he just completed recently. He photographed over $20 million in rare exotic cars using the Phase One IQ180 (80 MP medium format monster) in an extremely rare and beautiful location over 3 days. Even better, the shoot benefitted a children's charity. Check out the full post below to see more images & to learn more about how everything came together on this remarkable shoot!

Great Automotive Rig Tutorial By Nigel Harniman Using A Phase One

You may recall my previous automotive rig tutorial with the Green Hornet Black Beauty. My buddy, award-winning commercial photographer Nigel Harniman (, recently put together another great automotive rig tutorial post using his Phase One ALPA and a Ferrari. I think the shot came out awesome and I definitely learned a few things, which you can read about below!

I Visited Hong Kong & Did A DigitalRev Cheap Camera Challenge

Phase One asked me to go on a speaking tour through China (Hong Kong, Shanghai, Beijing) to share about my photo career, creative inspiration, and being a Phase One shooter myself, to demo their innovative new IQ2 digital medium format camera back system. After flying in to Hong Kong from Washington DC just hours before, I had the great honor and pleasure to be a part of Digital Rev's Cheap Camera Challenge. A broken Holga + jet lag + beer + a goof like myself = What could go wrong?