The film versus digital debate has raged on for over a decade now. Digital cameras are so capable that it seems silly for anyone to go back to an archaic medium like film. Film is slow, expensive (sort of), lacks many game-changing features found in today's digital cameras, and has lower resolution (sort of). But it has some qualities to it that make it an entirely viable medium for working photographers and enthusiasts alike. One of which that I firmly believe in is that it will make you a better photographer.
I'm guilty of it. Are you? Have you ever heard about a cool place nearby, and the photographer inside you can't help but search Google Images for it to see if it's photogenic? Based on a few photos you see that were taken there, you decide right then whether or not it's worth your time to check out. Couldn't this actually be a huge disservice to yourself in the pursuit of creativity?
Being good at photography or filmmaking doesn't automatically lead to a successful business. You have to make yourself known to the world. Making that possible doesn't always require a lot of money. In this article I will share my personal approach to marketing my photography and filmmaking business.
Photographers today are the first generation of image makers who are entering an industry completely dominated by social media. Over the course of the last decade, social media has utterly surpassed virtually all other forms of marketing and has quickly become a dominating factor in lives of a huge part of the population, especially photographers. Social media use, however, suffers from some pretty severe implications that can have a limiting factor on the quality of work a photographer creates.
As one of our site's regular film shooters, I naturally tend to post a lot of articles on the subject. Without fail, I'll get a few comments to the effect of digital being so much better than film or vice-versa. I've always laughed off such remarks, but since they keep on coming I figured I'd address them. Maybe the mediums have more in common than some would like to admit.
Who here owns a drone? Who here knows every single minute rule, regulation, and flight path allowed to actually fly it personally or commercially? Probably not very many. As the market grows, we find the FAA expanding rulings and steps to go by to make sure you are being safe and responsible when flying these types of devices. Though, even with all those in place we can still find ourselves with a wild neighbor prepared to shoot the thing straight out of the sky with ease.
Alongside the highly-anticipated a9 announcement, Sony also introduced the FE 100-400mm f/4.5-5.6 G Master telephoto lens. After the initial buzz and excitement over something shiny and new being announced subsided, I began to question why Sony released this lens at this particular time of intense market expansion.
We've all seen the Instagram feeds where people post a daily painting, photo or post that displays their art. I've attempted it and lasted about a month before I missed a day or didn't have the time to post. As inspiration I follow the people who make it though, like the woman who made a paintings for ants and posted them to Instagram every day, and the guy who made a movie poster every day for a year, and then the daily vloggers like Casey Neistat who once posted a video once a day. The determination is what inspires me the most, and seeing the development of that person's skills and the following grow and the success coming from that.
Change is one of the hardest things people will have to deal with during their life time. Some people love it, others hate it, but there’s really no way around it. And one of those big steps that can really alter your path is a career-related change. Most people spend a third of their day at some sort of job. Maybe it’s temporary, maybe it’s a means to an end, or maybe it’s an amazing career with a path for growth that you find favorable. But most of us have to work the majority of our lives to get by.
Shooting fashion can be a whirlwind of activity as you try to corral a team of creatives into constructing an amazing array of images. More than with any other type of shoot, I find that things have tendency to go wrong during the course of the fashion shoot. As the photographer, it is your job to not only be prepared for these things to happen, but also to be fully equipped to solve the problems as they come up. Below you will find a series of things I like to keep in my camera bag that are often saviors during a shoot that seems to be going belly-up.