It seems as if the film edit is getting more popular every day. A lot of beginner photographers out there will do anything to achieve this look. The easiest way to do that is to buy presets but I want to show you how to create the look yourself. I believe once you understand how to create the look yourself you can begin to find your own style. I know too many photographers that take an image, slap a preset on it, and call it good. All the editing on these images was done in Lightroom 5.
I took this image at 1.8f 1/160 ISO 200 using an Elinchrom six foot Octabox.
To achieve the film look, you are going to need to tweak the tone curve. If you go to the Tone Curve section in Lightroom and click on the square box in the bottom right corner, it will allow you to add anchor points. Once you add anchor points you can drag and change the tone curve. The adjustment that will give the image the film look is removing detail from the blacks. The blacks are adjusted on the bottom left of the tone curve. I dragged up my anchor point in the bottom left corner to remove detail from the blacks to them to appear matte. The highlights are in the top right corner of the tone curve. I slightly adjusted the highlights on the tone curve to soften them and remove some contrast from the highlights. This is the final tone curve I ended up with to get the film look I wanted for this mage.
I wanted to add a little bit of a warm tone to the image so I changed the tone curve to only effect the blues and and added a yellow tone to the highlights.
One downside to removing the details from the blacks, is that it can make your image appear less sharp sometimes. To fix this problem you will want to sharpen your image a little. The problem with sharpening is that it can make skin, especially on a newborn, look bad. Make sure to use your masking tool when sharpening. To use this tool you hold down the option key (alt on a pc) and drag your masking bar to show exactly what is being masked. Anything that is black is being left alone, while anything that is white is being sharpened. The masking tool determines where there is an edge in the image, and will only sharpen that.
My hope is that more people will begin to understand Lightroom and how to edit more effectively. When you sit down to edit your image from scratch, rather than using presets, you gain a new appreciation for your work. You will start to understand how lighting effects your image as whole, and how cropping in camera limits your cropping in post processing. As you learn how to use the tools in Lightroom, you will start to develop your own style. When you have your own style, your will start to separate yourself from all the other photographers that simply use presets they have bought. Look at all of the widely known photographers. They all have their own style that distinguishes them from the rest. Actively search for who you are, and your style. It's not something that comes easily, or quickly. It takes time, dedication, and a lot of photos to find who you are and what makes you different.