Luminance 2012 Conference: Zack Arias
Check it out guys. Here is another great speaker from Luminance 2012. Heck he isn't just a great speaker but also a great photographer, husband, father and friend to have (so he tells me). Zack gives us some insight on what it means to be genuine and what that means for your social media and ultimately your business. No need to learn the hard way, just watch.