Returning to Their Square Roots: The Hasselblad V1D 4116 Concept
For most people in the industry, the name "Hasselblad" is synonymous with quality and high resolution. The company has been around since the 1940s and whether you remember it or not, many moons ago, a lot of cameras did not shoot the familiar rectangular format so many of us are accustomed to. They in fact shot in a square format, and that's exactly what Hasselblad is doing with this new camera concept, going back to a square format with a 75-megapixel back.