BTS Video: Photographing a Bruce Springsteen Song

Tomer Jacobson and Maxim Golovanov, conceptual photographers based in Israel, recently started a very interesting project together: they take songs they like, and transform them into visual photographs. They analyze each song, and try to understand who are the characters and what is the story behind them. Their most recent song-photoshoot was "Lost In The Flood" by Bruce Springsteen and the E street band. This was a complicated shoot and it involved shooting out in the water with a lot of equipment and many people. Check out the behind the scenes video and the awesome final result inside!

Tomer and Maxim had a clear vision of what they wanted to achieve, and did 7 test shoots in the course of 2 months until they were happy with the results. Only then they brought in the models for the real photoshoot. As you can see in the video, the shoots took place in deep water (just next to the beach in Hadera, Israel) and this meant a lot could go wrong. And it did. Two flashes lost their lives on the shoot - one Nikon SB800 and one Yongnuo YN560 fell to the water and died (minute 2:45 in the video). Luckily, Tomer had 2 spare flashes on the beach.


Tomer explained why they did so many test shoots: "The ambitious idea to make a photo with multiple models out in the sea on some rocks with few light sources and soft boxes gave us lot of technical challenges we had to solve. We couldn't just go and shoot the 'real' image without making sure we know what we're doing. We had to go and test all the different aspects first - from lighting, to angle, and what lens to use and from where. We did so many tests we forgot to count."

Tomer and Maxim plan to shoot few more songs in the coming months, and then hoping to find a sponsor and make a gallery show to show the whole series.

Photography & Post production: Tomer Jacobson and Maxim Golovanov
Models: Helen Mountaniol, Herut Almog, Yair Gottesmann, Omri Shlomo, Matan Sarusi
Color correction: Adam Shul
Assisted: Tal Zigdon, Dvir reder, Jasmin Podmazo, Roie Galitz, Ziv Shenhav, Ido Meirovich, Hakol Dvash, Shmil Neshakim, Dafi & Dror

Noam Galai's picture

Noam Galai is a Senior Fstoppers Staff Writer and NYC Celebrity / Entertainment photographer. Noam's work appears on publications such as Time Magazine, New York Times, People Magazine, Vogue and Us Weekly on a daily basis.

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Amazing teamwork :) Perfect photograph!

Sweet photograph. Poor Yongnuo.

So friggen epic. What a classic song. The only thing I would have liked was to get some commentary in the video.

How long til they do Jungleland? Though I don't imagine there are many giant Exxon signs in Israel :(

No exxon signs at all ;)
And I think there is no commentary because if they did - they would do it in Hebrew... at least like this you wont be annoyed you cant understand anything

Nice pics for sure but why not buy in any toy shop one or two el cheapo inflatable raft boats to transport all the stuff?

Sounds like a good idea but I am not sure if that's 100% sure when the sea is rough like this.

very cool idea i like it :)

Thanks a lot all for your attention and feedback:-)
We are working on this series for two years now and it's great fun both to shoot as well as getting people interested in our idea:-)

Thanks again and if you have any questions regarding the making of this shoot we would love to hear them:-)

Is there a way to purchase a print?

Phenomenal!!!! This was a hug undertaking, but I am sure it was all worth it after producing an incredible image like this!!!